# Christopher Norton
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For the 19th-century New York state senator, see Christopher F. Norton.christopher norton (born June 22, 1953) was born in New Zealand and is a British pianist and composer.
Norton obtained a degree in music from the University of Otago in 1974. He taught music in Wellington high schools, worked as a composer-in-schools for a year, and then freelanced as a composer, arranger and pianist.
Potomac’s Bethesda office is expanding!
Potomac is growing in more ways than one. More staff, more services, and now more offices.
In this episode of the Conquer Risk Podcast, Potomac CMO Christopher Norton sits down with COO Will Gray to talk through the office expansion already underway in Bethesda. After moving into the current spa…
What Marketing Leadership Really Looks Like in Wealth Management
Marketing in wealth management isn’t a playbook; it’s a moving target.
In this episode, Potomac’s CMO Christopher Norton and Wealthspire’s CMO Angela Giambetti get real about leadership, marketing chaos, and figuring it out as you go. They talk imposter syndrome, AI overload, generational tale…
Christopher Norton - Financial Advisor Marketing: How to Build an Authentic Brand That Attracts the Right Clients
Tune in to hear:
What does the financial services industry get wrong about the role marketing and sales should play in an organization? How does Potomac approach marketing differently than other firms?
If Christopher had to distill his marketing ethos down to 2-3 principles, what would those …
Q3 Business Update: Growth, Pivots, and What Comes Next
Three months can change a lot.
In this quarterly Conquer Risk update, Christopher Norton and Potomac CEO/CIO Manish Khatta sit down at Aventino to talk through what has actually moved since their last update.
Potomac University is filling faster than expected, Remix is getting significan…
Vault Episode #119: Christopher Norton [Podcast]
![Vault Episode #119: Christopher Norton [Podcast]](https://cdn-images-3.listennotes.com/podcasts/indie-business-podcast-donna-maria-coles-P_3qM-uy6c1-ctJaOnhN34F.300x300.jpg)
The Vault is an archive of my first podcasts so there is a record for you to enjoy.
Welcome to the Vault Episode 119 featuring my interview with Christopher Norton, an accomplished intellectual property attorney. Christopher is an associate at the Washington DC law firm of Aaron Fox, where he s…
From CIA Case Officer to EOS Business Coach
What can a former CIA case officer, turned EOS expert, teach a growing business about trust, alignment, and getting people to reveal what they’re really thinking? A lot, apparently!
In this episode of the Conquer Risk Podcast, CMO Christopher Norton and CEO Manish Khatta sit down with EOS Impl…
You Are the Only Thing Your Competitor Can't Copy
Most firms build sales first and bolt on marketing later. Potomac did the opposite, and it took them from $140 million to $5 billion in assets.
In this episode of the Conquer Risk Podcast, CMO Christopher Norton joins Dr. Daniel Crosby to flip the script and break down why Potomac started with …
Health Is the New Wealth: How Equinox Hotels Is Redefining Luxury Through High-Performance Living
Chris Norton runs Equinox Hotels as CEO, building the brand's first property in New York around a single conviction: health is the new wealth, and a new generation of travelers wants hotels built for longevity and vitality, not just comfort.
In this episode of Brand Insiders, Chris sits down with A…
Christopher Norton: Lean Into Your Authentic Self & Be Patient
Potomac's Chief Marketing Officer Christopher Norton shared how he came up with some of the firm's creative marketing campaigns.
Remix 2026 Business Update
Potomac just wrapped its 2026 Remix conference, and the team has several updates to share on where the firm is headed.
In this quarterly update episode of the Conquer Risk Podcast, CMO Christopher Norton sits down with CEO Manish Khatta at the close of Remix to talk through what they discussed on …
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