The Negotiation Mindset and Process: “It’s about understanding their Issues”
In this episode of the Strategic Insights podcast, Tim Deitch and Bob Parks discuss the critical differences between negotiation and bargaining, emphasizing the importance of a win-win approach. They explore essential skills for effective negotiation, including preparation, understanding stakeholde…
EP47 - Cannes Lions 2025: Be Bold with Bob Park
Broadcasting live from Cannes Lions 2025, CMA CEO Alison Simpson discusses Bob Park's (Chief Brand Officer for GE, Cafe, Monogram and Haier Appliances in Canada) bold decision to increase sponsorship of Canada Soccer amid multiple scandals. The condition? Complete equality for the women's soccer pr…
SBP 134: Consumer First, Data Always. With Bob Park.
In this episode of the Sleeping Baber podcast, we engage with Bob Park, formerly the Chief Brand Officer at GE Appliances. We explore the evolving role of brand management, the importance of data-driven decision-making, and the challenges of balancing short-term and long-term marketing strategies. …
S12E4 - Show-Stopping Shenanigans with a Meaningful Message
Episode Notes
If you've never treated yourself to a play written by Henderson's very own Bob Park, you're truly missing out . . .but this can easily be rectified next month!! I myself am privileged to be part of this play as well...but don't let that scare you off!! Tune in for a sneak preview o…
SBP 135: Consumer First, Data Always. Post Pod Discussion
In this conversation, Marc Binkley and Vassilis discuss insights from their chat with Bob Park, focusing on brand management, the importance of data in marketing, and the evolving landscape of AI. They explore how to manage multiple brands effectively, the distinction between good and bad data, and…
The GLORY Sports Podcast: Jesse Marsch on Building Canada’s World Cup 2026 Legacy
Recorded live at the 2025 GLORY Sports Summit (powered by GE Appliances) in Toronto, this episode of The Glory Sports Podcast features Jesse Marsch, Head Coach of the Canadian Men’s National Soccer Team. With the 2026 FIFA World Cup fast approaching, Marsch shares his vision for preparing Team Cana…
Jesse Marsch (Head Coach, Canadian Men's National Soccer Team): Shaping Canada's World Cup Legacy
Recorded live at the 2025 GLORY Sports Summit (powered by GE Appliances) in Toronto, this specia episode features Jesse Marsch, Head Coach of the Canadian Men’s National Soccer Team.
In less than a year, Toronto will serve as one of the key host cities for the 2026 FIFA World Cup, welcoming fans an…
Breaking Barriers | Bob Parks: The Man Who Changed Tractor Pulling Tires Forever
In this episode of Breaking Barriers, host Gary Bontrager sits down with Bob Parks, one of the most influential — and often overlooked — innovators in tractor pulling history. From hand-cutting tires with butcher knives to pioneering double-cut technology and custom pulling tires, Bob’s work quietl…
Bob Parks
On the show we feature an interview with artist Bob Parks exploring Performance Art. Yodet also look’s at the influence of anarchism in art movements.
Bob Parks
On the show we feature an interview with artist Bob Parks exploring Performance Art. Yodet also look’s at the influence of anarchism in art movements.
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