AI Does 90% of My Work Now as a Product Leader | Yana Welinder (Kraftful)
My guest today is Yana Welinder.Yana is the CEO of Kraftful, an AI product that helps 50,000 product teams extract insights from user reviews and surveys. She’s also a power user of ChatGPT and did a live demo of her top AI workflows for Deep Research and Operator.Timestamps:(00:00) At this point, …
Kraftful: Yana Welinder
In this episode of Behind the Product, Zac Darnell is joined by Yana Welinder, co-founder and CEO of Kraftful, an AI-powered toolkit for product teams. Together they explore how AI is transforming product management—from turning user feedback into actionable insights to evolving the very role of th…
Navigating the Early M&A Space as a Founder | Yana Welinder
Yana Welinder, CEO & Founder of Kraftful (acquired by Amplitude). Yana shares her journey from Y Combinator and Harvard alum to a16z scout, Pioneer Fund SVP, Stanford fellow, and founder of VCBackedMoms. Learn what it's like to create a great product, get acquired, and partner with a16Z to find top…
CPO Rising Series: Kraftful CPO on How AI Will Rebuild Product Teams from the Ground Up
What if AI could turn every product manager into a superhuman innovator? In this episode of the CPO Rising Series hosted by NEOGOV CPO Denise Hemke, Kraftful CEO and CPO Yana Welinder will be speaking about how AI is transforming product teams from siloed roles to integrated "product builders". She…
From Zero to 60,000: How Craftful Turned AI into Product Development Gold
In this compelling CEO Series interview, Lenny Murphy sits down with Yana Welinder, Head of AI at Amplitude and former CEO/co-founder of Craftful, to discuss one of the most impressive growth stories in the AI space. Yana shares how Craftful scaled from zero to 60,000 product teams in just two year…
A Founder's Playbook for Shipping 10x Faster with AI | Yana Welinder
Yana is Head of AI at Amplitude and a good friend. We had some real talk about how to stay scrappy inside a big company, including how to avoid decision by committee and endless internal debates. Yana also demoed her favorite AI workflows to triage her emails and aggregate customer feedback. I thin…
Inside An AI Acquisition: How Yana Welinder Built & Sold Kraftful To Amplitude
How do you build an AI product that delivers real value long before AI becomes a buzzword? In this podcast hosted by Products That Count CEO Hoda Mehr, Amplitude Head of AI and former Kraftful Founder Yana Welinder speaks on building AI-native products, staying relentlessly focused on real customer…
Building What Users Say & Do: How Yana Welinder Built a Product Teams Loved — And Sold It to Amplitude
Yana Welinder, founder and CEO of Kraftful, shares her dynamic journey from law professor at Stanford to a product leader whose company was acquired by Amplitude. In this episode, Yana discusses Kraftful's evolution, the importance of pivoting, and the steps involved in a successful acquisition. Sh…
#6 - Sold Her AI Company, YC Founder & Building an AI-Native Fashion Brand - Yana Welinder
Yana Welinder just sold her AI analytics startup Kraftful to Amplitude and is now building Yana Banana, what she calls the first AI-native fashion brand. We talk about going from a zero-to-one AI product to a full exit as a solo founder, why fashion's design cycle is broken, and how AI hallucinatio…
How a solo founder used Codex and ChatGPT to launch a fashion brand without engineers | Yana Welinder
Yana Welinder is the solo founder of Yana Bana, an AI-native fashion brand built with AI as her technical co-founder, starting from hand-drawn sketches and ending with runway photos, CAD files for 3D printing, and a live Stripe-connected pre-order site—no engineers required. A former product leader…
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