# Shelly Palmer
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Shelton Leigh "Shelly" Palmer is an advertising, marketing and technology consultant and business adviser. He is the chairman of The Advanced Media Committee, the 1st vice president of the New York Chapter of the National Academy of Television Arts & Sciences (NATAS) and the CEO of Palmer Group a consulting firm and marketing agency.
== Education and career ==
Palmer completed his graduation from the New York University's Tisch School of the Arts with a B.A. in direction and production of film and television in 1979.
WBBM Noon Business Hour - AI Era
AI is driving demand for an entirely new set of technical skills - while still requiring strong critical thinking, communication, and ethical decision-making. Shelly Palmer, CEO of the Palmer Group and Professor of Advanced Media in Residence at the Newhouse School of Public Communications at Syra…
The Rise of Agentic AI: Shelly Palmer on Strategy, Agentic Commerce, Trust and Autonomy
Fern Potter speaks with Shelly Palmer, Professor of Advanced Media at Syracuse University and CEO of The Palmer Group, about what agentic AI means for advertising and why it’s a behavior shift and not a trend cycle.
They discuss why traditional funnel and channel playbooks are being restructured,…
FIR #509: Does Corporate Content Need Copyright Protection?
When bad actors use AI tools to clone a musician’s voice and upload synthetic versions of their songs, they can then file copyright claims against the original artist’s content — and win, at least initially. That’s because the systems platforms used to validate copyright claims are automated and co…
FIR #509: Does Corporate Content Need Copyright Protection?
When bad actors use AI tools to clone a musician’s voice and upload synthetic versions of their songs, they can then file copyright claims against the original artist’s content — and win, at least initially. That’s because the systems platforms used to validate copyright claims are automated and co…
FIR #509: Does Corporate Content Need Copyright Protection?
When bad actors use AI tools to clone a musician's voice and upload synthetic versions of their songs, they can then file copyright claims against the original artist's content — and win, at least initially. That's because the systems platforms use to validate copyright claims are automated and con…
The AI Late Mover Advantage with Shelly Palmer
What is the connection between the Emmies and AI? What is the connection between TV jingles and AI advisory? And how does film-school land you in Technology? - I could go on and on and on about this in today's episode.
Welcome to another Employee Experience Labs podcast from the Munich Podcast stu…
The Year AI Became Militarized: Shelly Palmer on Government, Defense, and $3 Trillion Stacked
Shelly Palmer has spent 45 years watching technology reshape every industry—from writing news themes for CBS to consulting with every major media company on AI strategy.
On this year-end recap, he cuts through the noise with one devastating observation: 2025 was the year everyone talked about AI wh…
AI In Business: What Leaders Need to Know Right Now with Raakhi Agrawal
Artificial intelligence is evolving at a remarkable pace, and the leaders who learn how to use it strategically today will be better positioned for tomorrow. In this episode Raakhi Agrawal, Managing Director and Partner at one of the world's leading consulting firms, discusses practical ways profes…
AI’s Sputnik Moment? How DeepSeek is Shaking Up the AI Race
January 25, 2025, may go down as a pivotal moment in the AI race. Chinese AI company DeepSeek launched its latest model—one that rivals OpenAI and Anthropic but at a fraction of the cost. Investors panicked, Nvidia lost nearly $600 billion in value overnight, and industry leaders like Marc Andreess…
AI Is Getting Really Good, Really Quickly
What if your kid got smarter as fast as ChatGPT has? She'd start kindergarten in September and start at MIT on her seventh birthday. Nate Nichols, who has spent 20 years building AI, walks through how fast AI has actually improved, why it's best at math and code, why AI companies want it building t…
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I have no special talent. I am only passionately curious, and
I listen to podcasts.
‐ Albert "Llamacorn" Einstein
