# Armen Keteyian
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armen keteyian (born March 6, 1953) is an Armenian American television journalist and author. Most recently he was the anchor and an executive producer for The Athletic. Previously he spent 12 years as a network television correspondent for CBS News where he also served as a contributing correspondent to 60 Minutes.
Sonny Vaccaro (visionary sports marketer), Armen Keteyian (Emmy award-winning journalist), Ione Skye (actress) and Jonathan Roumie (The Chosen)
Sonny Vaccaro (visionary sports marketer known for his time with Nike, Adidas & Reebok and the signings of Michael Jordan and Kobe Bryant) and 11x Emmy-Award winning journalist Armen Keteyian check in regarding their new book, Legends and Soles: The Memoir of an American Original. Vaccaro was the c…
The dynamic change for the future of sports viewing as ESPN & Fox go DTC
This is a free preview of a paid episode. To hear more, visit www.andrewmarchand.com
In the 34-minute podcast, Andrew Marchand & Jon Meterparel have some fun as they talk about ESPN and Fox going full-direct to consumer. MLB’s forthcoming deals with NBC/Peacock are discussed.
The duo dives into ML…
Sonny Vaccaro on Michael Jordan, Kobe Bryant and taking on the NCAA
A conversation with the man who took Michael Jordan and Kobe Bryant’s careers to legendary heights. From the biggest deals in the history of sports marketing to a campaign against the NCAA, we sit down with Sonny Vaccaro and his co-author, Armen Keteyian, to discuss his new book "Legends and Soles."
#2 - Tiger Woods
Episode 2 of Greats, I read Tiger Woods by Jeff Benedict and Armen Keteyian.
One of the best athletes of all time, Tiger as he’s known across the world was built, ruthlessly, for the game of golf.
From just 6 months, he was fed whilst watching his father hit golf balls in his family home, and by 2,…
#1 The Obsession of Tiger Woods
Tiger Woods dominated golf like no one else — and this episode breaks down what it really took.
Based on Tiger Woods by Jeff Benedict & Armen Keteyian, this is a deep dive into the obsession, habits, and mindset that built a once-in-a-generation legend — and the cost that nearly destroyed him.
In …
Jeff Benedict
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Jeff Benedict is the co-author, along with Armen Keteyian, of the new biography "Tiger Woods." Jeff discussed the lengthy process of researching and writing the book, how a biographer needs to remain both immersed in and detached from his subject, and Tiger's performance at the 201…
One Shining Moment Feature
We bring you the origin story of One Shining Moment with David Barrett and Armen Keteyian.
The Chosen One (feat. Sonny Vaccaro)
In the season premiere, Dan, Amin, and Izzy go back to the Sports Illustrated cover that turned a teenager into an industry, re-reading the prophecy with the very people who helped craft it. Plus: a resplendent Sonny Vaccaro joins us to re-live his failed $100 million offer to bring The Kid from Ak…
#301 Tiger Woods
What I learned from reading Tiger Woods by Jeff Benedict and Armen Keteyian. ---- Follow one of my favorite podcasts Invest Like The Best and listen to episode 326 Alexis Rivas ---- [3:00] He was someone no one had ever seen or will ever see again. [5:20] You can always understand the son by the st…
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