# Sam Richter
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sam richter is the CEO and founder of SBR Worldwide, LLC, and the Know More sales and business improvement program. Richter delivers motivational keynote and workshop presentations on a variety of technology, AI, and Generative AI, sales, and marketing topics to organizations around the globe. Based on independent reviews and top industry awards including being inducted into the Professional Speakers Hall of Fame, Richter is considered one of the world's top sales keynote speakers and Generative AI keynote speakers.
The Biggest Sales Mistakes Costing You Deals
Lightning Round: Top 10 Ways You Should Be Doing Marketing
Question: April from Milwaukee asks, "I am a veteran sales professional – I have been selling in manufacturing for more than twenty-five years. But I have to tell you this last year has been hell— tariff threats, the economy, competiti…
The Biggest Sales Mistakes Costing You Deals
Lightning Round: Top 10 Ways You Should Be Doing Marketing
Question: April from Milwaukee asks, "I am a veteran sales professional – I have been selling in manufacturing for more than twenty-five years. But I have to tell you this last year has been hell— tariff threats, the economy, competiti…
Cybersecurity and Your Money in the AI Era
This week, Bruce Helmer is joined by Sam Richter to discuss cybersecurity and AI.
Sam Richter is the founder and CEO of SBR Worldwide/Know More. Sam trains leading organizations on the advantages and pitfalls of online intelligence.
Using AI to Drive Sales Relevance and Better Prospect Conversations
In this episode of The Kula Ring, Hall of Fame keynote speaker and AI technology creator Sam Richter joins Jeff and Carman to explore how AI, search tools, and thoughtful research can help sales teams become dramatically more relevant to prospects. Sam shares why modern buyers expect sellers to arr…
548. Riding the AI Wave with Sam Richter
What if you could give yourself an extra week every year?
That's exactly what my guest, Sam Richter, did by automating just ONE repetitive task in his business.
Sam, a keynote speaker and AI-powered sales intelligence pioneer, discovered that by creating a custom AI assistant for his presentation…
Take the "Cold" Out of Cold Calling with AI
Thank you to our experts who contributed to this conversation: Sam Richter, CSP, CPAE, Professional Speaker Hall of Fame, Founder of IntelNgine.com and and IntelLead.ai Hosted by: Todd Villeneuve, Managing Partner, IFC National Marketing
Selling in the Age of AI - Episode 31: Sam Richter
Quote: "Use generative AI to get you 85% of the way there. It makes you massively efficient... but the role of the salesperson is incredibly important to build that trust and show your wisdom based on experience." - Sam Richter
Episode Summary:
In this insightful episode of Selling in the Age of A…
TMG People First - Sam Richter
Sam Richter is a Hall of Fame keynote speaker, bestselling author, and a leading expert in sales intelligence and AI. He helps organizations turn digital data into meaningful insights that drive smarter sales and real business growth. His work has trained professionals around the world to find bett…
Hit the Switch: Master Your Mood or It Masters Your Business with Sam Richter
Your team reads your body language before they hear your words. A bad morning, a lost deal, traffic on the way to work. It takes one thing to set the tone for the entire day, and suddenly your frustration becomes your team's problem. Sam Richter learned long ago that the moment you step on stage, n…
Are You Prospecting Like a Robot?
Why are your prospecting emails falling flat even when you personalize them? Sam Richter, renowned sales intelligence expert, joins Mark Hunter to dissect the mystery behind dwindling response rates and the modern challenges facing sales outreach. Sam shares his deep expertise on segmenting prospec…
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I have no special talent. I am only passionately curious, and
I listen to podcasts.
‐ Albert "Llamacorn" Einstein
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