# Michael Zakkour

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The Age of Immersive Commerce with 5 New Digital’s Michael Zakkour - Part 1

The CPG Guys are joined in this episode by Michael Zakkour, Founder & Chief Strategist of 5 New Digital, a consulting firm that focuses on short-term engagements that empower our clients to quickly break down the walls between online and offline commerce to reimagine how retail, D2C, technology, su…

The Age of Immersive Commerce with 5 New Digital’s Michael Zakkour - Part 2

The CPG Guys are joined in this episode by Michael Zakkour, Founder & Chief Strategist of 5 New Digital, a consulting firm that focuses on short-term engagements that empower our clients to quickly break down the walls between online and offline commerce to reimagine how retail, D2C, technology, su…

From Tariffs to Tech: The Biggest Retail Trends You Can’t Ignore featuring NRF Retail Voices Marie Driscoll, Michael Zakkour & Sharon Yourell Lawlor

Joining us for an insightful and fast-paced discussion of what's new and next in retail today are Marie Driscoll, Sharon Yourell Lawlor, and Michael Zakkour, three of our fellow top Retail Voices by NRF. We leverage their deep expertise to get their perspectives on a wide-range of the industry's mo…

Retail Is Everywhere: Platform Commerce, Trust, and the Future of Immersive Shopping

In this episode of Commerce Beyond Borders, Renee Hartmann and Chris Baker sit down with Michael Zakkour—founder of Five New Digital and Managing Director at The Sell Side Group—to unpack the biggest transformations shaping global commerce. From platform commerce and immersive video strategies, to…

Unpacked with Silvia Coleman ft. Michael Zakkour: Supporting Luxury DTC Brands Scaling Through CX Transformation

In this episode of Unpacked, Silvia Coleman, VP of Market Intelligence & Strategic Growth at CXG, is joined by Michael Zakkour, Founder & CEO of 5 New Digital, Managing Director at SellSide Group M&A, bestselling author, and globally recognized strategist in digital commerce and consumer behavior. …

Holiday Gratitude & Happiness with Arthur Brooks 12/26/25

Happiness guru and Harvard professor Arthur Brooks discusses generosity, family, and gratitude this Boxing Day, and 5 New Digital founder Michael Zakkour shares insights about the holiday shopping season, including the retail winners across luxury and budget sectors. Plus, the news headlines that g…

Agentic AI and the Future of Retail Execution

Retail AI is evolving — and the biggest breakthroughs are happening after the sale. In this episode of the Rethink Retail Podcast, host Michael Zakkour speaks with Aadil Kazmi, Head of AI at Infios, about how agentic AI is reshaping retail execution across order management, fulfillment, and transp…

Beyond the Pilot: The Shift to Applied AI in Retail

Generative AI is moving beyond the lab and into the production environment. But for many enterprises, "pilot fatigue" is becoming a major bottleneck to real ROI. In this episode of AiR (AI in Retail), Top AI Leader, Barry McGeough (Group VP, AmeriCo) and Top Retail Expert, Michael Zakkour (Top Exp…

The Compliance Playbook Every Global Retailer Needs

This podcast features Darko Pavic, CEO at Fiscal Solutions and Michael Zakkour from 5 New Digital, discussing a critical yet overlooked pillar of global expansion: fiscalization. Why Compliance is Your Transaction Architecture: Fiscalization is more than bureaucracy. It is the technical foundation…

China's Unichannel Model, Latin America's Opportunity

Unichannel isn't the next phase of omnichannel. It proves that omnichannel was never the finish line. In this episode of the Global Lens podcast series, host Lavina Suthenthiran speaks with Michael Zakkour, Founder & Chief Strategist of 5 New Digital, about the unichannel model he pioneered in Chi…