РАСШИФРОВКА 🔗
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I have a confession.
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I forgot to hit record.
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A few minutes into this conversation, I had realized that the green button on my ROGECaster board was not supposed to be green.
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We all know it should be red for recording.
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So you're about to walk into this conversation mid-stride, no setup, no warm-up, just two people already in the thick of it.
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One of them is Dr. Angela Sturm, a friend and client of Speak Podcasting.
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She's been YouTubing since 2012, long before we ever started Speak.
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She was at first terrified of the camera.
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Medical school doesn't really teach you that.
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The other is Mavi Rodriguez, who built a plastic surgery podcast without being a plastic surgeon and turned that I'm not qualified voice into her superpower.
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And the question on the table is how do you put yourself out there when your brain is screaming?
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Who's going to listen to you?
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This episode of Your Mic is a bonus from Illuminate.
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Imperfect start.
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Fantastic conversation.
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Let's go.
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If you're here and you're thinking, I want to put myself out there, look in the mirror and talk to yourself and tell yourself you're worth it.
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You have something important to say.
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You have meaning.
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You have a message.
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And you're doing a disservice to the people that you want to help by keeping yourself a secret.
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Yeah, because you have a lot to share.
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And I always envision talking to one of my patients whenever I'm talking on camera, you know, like how would I talk to them?
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What are the questions they say?
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And, you know, it's just like you're normal what you do every day, but just make it so it's more people can access it.
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I'd love to get your take from each of you, the difference between performative confidence and actual confidence in a healthy way.
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Because I could be like, oh, I'm amazing.
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But then.
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Right.
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I think actual confidence is a lot quieter than performative.
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You know, performative, you can kind of tell.
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And then maybe some of those haters get to you and that sort of thing.
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But like you said.
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I think a lot of these things are like great life lessons of figure out, okay, what am I good at?
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What am I not so good at?
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And then some of that, you know, feeling like you're doing something.
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Everyone's going to find out I'm not good at this.
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But you're like, no, I'm really, really good at this.
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And if they say you're not good at that, you're like, well, I don't care because I already know, you know.
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And so being comfortable with yourself, exactly what you said, if like these are my skills.
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For me, let me tell you all, my personal,
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I had to fight imposter syndrome to launch my show because I'm not a plastic surgeon and I'm talking about plastic surgery.
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And I had to, I would tell myself, why are they going to listen to me?
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I'm not even a plastic surgeon, but I found strength in all of the information that I did know and how I could connect with my listeners because I knew what they were feeling because I'm not a plastic surgeon and I'm not talking to them in a way where I'm going to operate on them.
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I'm talking to their,
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to them as a person listening to what their worries are or what bothers them and giving them information that is helpful and is going to help them get there even though I'm not a plastic surgeon.
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So I had to fight through that.
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And somebody told me, you're doing a disservice to those ladies that you want to help by not
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putting yourself out there.
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Because that's the huge strength.
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Like, that's the value, is you're not a plastic surgeon.
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You're not selling anybody plastic surgery.
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You're like, you know what it's like.
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You've seen what other people have gone through.
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You know, like, that's your strength, your superpower.
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Yeah.
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Imposter syndrome, that's what I was trying to think of.
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That's where I realized, instead of it being my weakness, it turned into my superpower.
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Yeah.
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I want to build on that because you had, what was it, over a dozen years of experience, right?
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And so there was that feeling like, oh my goodness, I don't know what I'm talking about, or
Load full transcript
that lack of confidence.
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So for somebody who wants to put themselves out there, who does actually have confidence, that is a real game changer for them to realize like, hey, one, you're not the only one.
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Two, you know, just start because, you know.
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Yeah, your perspective is valuable because nobody else has that.
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And somebody may have something that's similar to that and they'll connect with that.
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And so know that what you're bringing yourself is valuable.
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From the room, Forbes journalist and Earworthy newsletter founder Frank Rassiope asks, have you ever had a patient who wanted surgery to fix something surgery couldn't touch?
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Yeah, and our consults are really long to be able to have conversations with people and kind of get into that of like, why are we doing this?
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And, you know, we have a lot of touch points with them before we have surgery to try to determine that.
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And I would say most of the people when I have that conversation of like, I don't think this is going to fix what you're wanting, are receptive.
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There's a percentage that are not, and they get very mad at me.
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But it's the right thing to do, and hopefully in the end they figure out what they need to.
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But I would say the vast majority of people were appreciative that somebody realized they were hurting in some way.
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For me, that was actually one of the reasons why I wanted to launch my show, because I've watched...
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Hundreds of women go through the transformation but still not see be happy on the other side because they didn't do any of the inner work.
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So they're still looking in the mirror unhappy even though they look fantastic.
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But it's because they didn't do that inner acceptance.
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And is that how they end up being what we would call overdone?
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Because it's just not enough.
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You did the one thing, not good enough.
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You do another one, still not good enough.
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And next thing you know...
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Mm-hmm.
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Yeah.
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I call it a slippery slide to body dysmorphia.
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Multiple procedures.
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Yeah.
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It's interesting if you can really, like, dig in with people, like, where these things come from.
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Because we'll
get back to, oh, well, this person in my life said something about my nose.
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Or this person said something about my weight.
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And they carry that with them.
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You know, like, how powerful those interactions are.
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Decades.
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Yeah.
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Decades and decades.
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Decades.
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How do you stop spiraling over the details, the backdrop, the mic, the makeup before you hit post?
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When you have an important message to say, when you have something important to say, whatever is around you doesn't matter.
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It's what are you telling the person on the other side?
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What message are you conveying to them?
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How are you connecting?
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Are you helping them or identifying something that maybe they need help with?
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That when your message is important, the surroundings you have...
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Well, the sound quality, you want to make sure they hear you, but don't get too caught up on making sure you have to have this super expensive microphone.
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There's tons of good work.
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Yeah, good microphones at different price points.
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it's finding what works for you and just doing it until you're like, okay, I say I'm doing it scared.
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I'm just going to do it scared.
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And I'm just going to do it.
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It's not brave if you're not scared.
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Exactly.
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And I think all those prep things are things to get you in the right head space.
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So people are like, Oh, just post it.
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I cannot post it.
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I don't have makeup on like, that's ridiculous.
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Nobody's going to watch that, you know, but the makeup is for me to feel comfortable that I can show up and,
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but does anyone notice that my eyeliner's off like no not you know I will and I will sit there I'll be like I'll sit there and I'll look at that video but literally nobody else does but if if it's your value you're bringing value what value are you bringing to people
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Okay, I want to ask a question because we're on this topic of Dr. Sturm.
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So you've been doing YouTube videos since 2012, which I think is amazing.
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How would you say your confidence has changed since then?
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And does it ever kind of drift back to the early days of when you were creating content?
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Huge difference since then.
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I was terrified of being on video or pictures or any of it.
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I mean, like medical school does not prepare you for any of that.
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If anything, you're like the opposite of that.
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So I hated it in every possible way.
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It was just doing it.
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I had a website company that was like, this is how we're going to do your SEO.
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You're going to do eight to ten videos every month and you're doing it.
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And you just, you did it scared.
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And then after a while, it just becomes like less scary.
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It's like everything, if you do it and then you realize it wasn't as bad as what I made it in my head.
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And I don't look at the YouTube comments because I just don't look.
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You know, you just realize the parts that are important, the parts that are not important, that it wasn't so bad.
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And I realized people didn't pick apart the things that I thought were bad.
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that I did, you know, and, and then that's how you build your confidence is just doing things and realizing, oh, I survived that.
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That was not that hard.
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That was not so bad, you know, and I think we all wax and wane in times that, you know, maybe you're going through other stuff.
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It's harder to be like, okay, I'm going to motivate and I'm going to do this and it's going to be better.
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And then you get through that part and then you're able to get back into it, you know, and at this point in my life, I kind of go with what is working for me at the moment, you know, of like, okay, this is,
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This is how big my plate is and here's what I can handle.
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And then I shuffle things off and on.
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How do you get yourselves out of that rut though?
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Like if you're kind of feeling, you know, I don't know who in here can relate, but sometimes I'm just poopy pants.
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Okay.
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I just don't, you know, I'm just in my feelings, in my head.
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And I'm like, you know, I can't do it.
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I don't want to do it, but I need to do it.
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But how do you, how do you get yourself, yourselves out of
it?
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I need the little wins.
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So I look for the little wins.
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Even if it's not related at all, you know, maybe it's the gratitude thing.
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You know, like if you practice gratitude and you're like, oh, well, this happened and that worked.
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And this is, you know, if I can mentally be more in that.
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Okay, I've got these little wins.
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I've built it back up.
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And okay, now I can jump from here to back where I need to be, you know.
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Okay.
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For me, I would say like when I'm feeling uninspired, I have to get inspired again.
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I have to find something that's going to excite me about what I'm.
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doing what I'm doing so I give you a perfect example right now um I hadn't recorded my for my podcast for three months we were releasing episodes from the vault we were taking episodes from first release and I wasn't feeling motivated to I'm like I've already talked about all these things like I feel like I'm a broken record saying the same things over and over again
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But what I did was I found this thing called the Japanese goal setter where it's you have your goal in the middle and you it's a whole worksheet.
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Pretty much it's 64 actions that will get you to your goal.
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So I did it.
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Sorry to interrupt.
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I'm looking this up right now.
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So see me after.
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So you you put your goal in the middle and then you have eight things that would get you towards that goal.
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And then you break those eight things into their own separate box.
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And then you feel like what would make this action happen?
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So I was doing it actually, because I'm telling myself I'm on a mission to build the Disney of plastic surgery podcasting.
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I love that.
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That's where I started.
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I'm like, okay, if I want to build the Disney of plastic surgery podcasting, what do I need to do?
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How do I get there?
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So that's where it started.
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But then I thought, I can use this with anything.
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What if I make have safe plastic surgery be my goal?
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And then what would my 64 actions be to get me there?
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And it got me
really excited.
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Oh, yeah, I got to do all these things.
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Okay, now I need my guests.
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I need to do this.
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And it got me really excited because I have a new way of giving the information that can help people.
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It's the small steps.
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You do all the little small steps and then it all comes together.
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I think things like this are great because it always energizes me to be around other people, talking about it, doing it, and then you're like, oh, yeah, good ideas.
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Yeah, I do love it.
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Yeah.
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And another question we got from the audience was, how do you even decide what to make your show about?
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Do you want to go?
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So for me, the way I started from the very beginning was...
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I took the experience I had as a patient coordinator and all of the questions that my ladies were asking me on a daily basis.
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And I knew they're searching for this on Google.
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They're searching for this online.
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So I made episodes specifically answering the questions that they were searching for.
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So, for example...
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How to find a plastic surgeon.
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Who does the best BBLs.
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How to take care of yourself after a tummy tuck.
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How to prepare your house after a tummy tuck surgery.
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What are the best breast implants.
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Like questions that I know they're Googling.
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That I would put that content in my episodes.
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And now I just somebody told me this last week.
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She was Googling surgeons.
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And the next time she went to her Spotify app.
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My show popped up.
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And it was recommended by the algorithm.
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That's how we had started is you would Google rhinoplasty and then all the questions that would come up, we would answer all of those questions.
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And they still perform well and they're on YouTube.
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And so we have that.
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And then we'll put them on social media to help drive it, drive people to it.
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It's very niched.
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So the women who find me are looking for surgery.
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They're looking for answers about surgery.
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I will just add one thing.
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We're talking about specificity.
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We've got a plastic surgeon, facial plastics, specialty in rhinoplasty, double board certified, ENT licensed trained.
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How do you say that?
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Yes.
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Right?
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No big deal.
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But we talk about specificity and then big butts, no lies, plastic surgery, wellness recovery, consults.
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It's like everything else other than the surgery.
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Other than the surgery.
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So that's specificity.
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But then also, can you describe your show in a sentence of 10 words or less?
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And if it's more than 10 words, maybe you're too broad.
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So that's one thing.
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But bringing this back to...
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Appearances is how we feel about ourselves when we look at ourselves, think about ourselves.
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So the internet, we're going to go back to the internet and how there's this sort of moral argument that either you're, you look all natural or wow, you're just vain and you're either empowering yourself or you're giving into pressure.
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And so why is, why is that framing useless?
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Because I don't think it's realistic of what people, most people are, what they do, you know.
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Like people think about you're trying to get away from yourself or run from yourself or something, you know, be something different when you have plastic surgery.
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Most people that I take care of, you're trying to be more yourself, feel more yourself.
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You know, you get a facelift because you look in the mirror and you're like, who is this?
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And when did this happen?
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You know, and that's what my patients say.
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They're like, I look in the mirror and I see myself again, you know.
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Yeah.
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or I have a nose that that's what I'm focused on, and then whenever you're not focused on that, then you can be more present in your interactions.
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And so I would say most of my patients are actually doing this to take care of themselves, and a lot of them eat right, and they exercise, and they do all the things to take care of themselves, and this is one more thing to help them feel more like them.
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But the outside sees it as,
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vain and, you know, not wanting to be like yourself.
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So I think it's a difference of what is actually happening, what people think is happening.
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We have a mutual friend, Shelby, and I love his analogy.
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So I would love for you to explain the analogy.
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The car?
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Yeah.
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He said, well, you know, I wash my car, I change the oil, I put gas in it.
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You know, I take care of that car.
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I'm way more important than that car.
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Why would I not take care of myself and do the things to take care of myself?
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You know, this, I'm...
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I'm the most important thing I have.
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Exactly.
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And look up that YouTube video.
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It's the impact of plastic surgery on men.
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So he's a guest on the show.
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A lot of great insight in terms of confidence and what we're talking about here.
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I think going back to becoming a podcaster, you're going through a transformation, really, in my opinion.
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If you are putting yourself out there, you are receiving –
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information from the people that you are serving with your show.
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I think...
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You never really think, oh my God, I look great.
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I'm so perfect.
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I'm so happy with this video.
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It's always, this could have been a little bit better.
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Maybe I can do this.
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Maybe I can tweak that.
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But ultimately, you just have to do it.
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You just have to record.
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You just have to post it.
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Whether you think you look perfect or not, you just have to do it.
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And the last question we got from the audience at Illuminate is about Mavi rerunning her old top episodes.
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And they want to know, does the audience even notice?
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Yeah, so we, those are episodes from 2020, 2021 that were like the highest played episodes.
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So what we did was re-release them again.
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My, what I find with my audience is either they'll find me and they start listening from the episode that they found me through, or they'll go all the way back to the beginning and just binge listen to everything.
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So some of those topics I haven't talked about in three or four years.
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just re-releasing them.
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If you think of podcasting in the same way you look at network television, everyone has their favorite episode of Friends.
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You'll watch it without context.
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Maybe you see it on the, I don't even know, it's TV Tunes or 80s channel or whatever it is.
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And you're like, oh, I love that one.
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But did they do anything to the actual episode?
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Like, this is a rebroadcast from 1997, season two, episode five.
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And there are some podcasts that like to do it.
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I feel it's a little bit self-aggrandizing, whatever.
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But I kind of tend to be more like, yeah, just...
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From the vault, from the archives, we do aesthetic moments, colon, the title.
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We work with some podcasts where it's just the same title, same file, whatever.
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And it's an audio-only show on YouTube.
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Probably not going to work as well.
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Change the thumbnail, change the title, and that'll do the trick.
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For me, it's in, I don't know how the two of you, well, we help you with your show, but I don't know how you see it.
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But really, I don't see that there's a need to reinvent the wheel.
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If the wheel was already working just fine.
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Because it was top episode, bringing back the most played episodes.
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So it was just...
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Probably whoever's listening to it hadn't heard it since so long that they don't even know it's a new one or it's an old one.
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All right.
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Please, everybody, give it up for Dr. Sturm and Mavi.
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Thank you.
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By the way, Beauty Unveiled.
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Beauty Unveiled on all the podcast apps, YouTube as well, and Big Butts No Lies.