Build Your Network | Grant Cardone, Kevin Harrington, Jordan Harbinger and others share tips on how to network the right way
►Tell us about you and your podcast
If you have ever wondered how to meet the influential people in your industry, if you have ever been frustrated because you just aren't moving forward in your career as quickly as you thought you would, if you don't lack ambition or a thirst for learning, but just can't seem to get ahead, then look no further than Build Your Network.
If you believe that who you know is more important than what you know and that purposeful and persistent networking is crucial to accomplishing your goals in any area of life, then this is the podcast for you.
Three days a week, we will be having a conversation with a person who is considered to be a leader and professional in their field. We will hear stories from them on how certain connections with people in their lives led to accomplishing specific goals; we'll get the best tips and tricks on how to network effectively, gather their thoughts on the importance of networking, and much more! Each episode is geared toward you, the aspiring professional, and helps you to uncover the secrets of networking in order to push you to the next level of success in your life.
Hi, I'm Travis Chappell, the founder and host of Build Your Network. I have always had the entrepreneurial itch, which is something that is not really taught. It’s just an innate desire to hustle combined with the inability to listen to authority (ask my parents about that one).
►Why & how did you start this podcast?
It all started in fifth grade...
Remember those little ovens that came with molds of different insects on them, and you could put colored liquid in the molds and then cook them in the oven and make your own rubber insect toys? Yep, in fifth grade, I was the kid that brought them to school and sold them to the 2nd and 3rd graders for a nifty little profit.
Also, of course, if I wanted something growing up, my parents wouldn't just give it to me. We grew up on two acres that seemed to constantly be full of weeds. So their response was always to tell me to go weed, and they would pay me $5 an hour to do it. But that $5 would only profit me $3.50 per hour in spending money, because $.50 was always taken out for giving back to the church, and a whole dollar was subtracted so I knew the importance of saving a large percentage of my income.
Then in high school, I started to figure out that if I could land larger landscaping jobs, it would actually pay a much higher hourly wage, while being able to afford to pay a lower hourly wage to workers to help me get the job done faster. I remember sitting in class one day while managing two landscaping jobs that I had done nothing but sell and manage, but I was still going to make the same or more than the college students I was paying to do the labor on the jobs. That is when I realized the value of selling and creating customer relationships.
Fast forward a couple of years to college. I was growing tired of landscaping, and I was searching for a way out. That is about when one of my friends had just started in door to door sales, which intrigued me because he got paid a decent hourly wage but made commissions on top of that based on what he produced. I started a couple weeks later and was immediately hooked.
Ever since then, I have sold and built sales teams for a few different door to door and retail sales organizations across a couple of different industries, and was able to hit a big financial goal of mine in 2015. But at the beginning of 2016, I began to realize that what I was doing did not have a long term effect on my life. So I took a step back from selling and reevaluated what I was doing with my most important asset, time.
Up to that point in my life, I really just depended on my hustle and my God-given strengths and abilities, and all I knew was that I wanted to change that. That is when I started diving into personal development. Because of the year I had prior, and a couple real estate investments that paid off (and a gracious, loving wife, Jackie, who went back to work), I was able to take a few months where all I did was work out, read, listen to podcasts and audiobooks, and really try to figure out what the next step was going to be for me.
That's when I heard about Entrepreneur on Fire, a podcast hosted by John Lee Dumas. His daily interviews with successful entrepreneurs really inspired me to launch out on my own and create an online business, but I had no idea where to start or what business to do. After researching a little bit of his story, I really began to like the idea of podcasting more and more. But what could I podcast about? I didn’t know enough valuable things for people to listen to me. After all, any success I had in my life branched off of relationships that I had, so how could I even take the credit for doing any of the things that I did?
And then it hit me, my AH-HA moment! That’s what I wanted to podcast about – building a network. Everyone knows how important it is to create relationships, but nobody exclusively deals with this subject. Nobody talks about tips and tricks from successful people on how to meet the right people in the area of life you want success in the most. And that is how Build your Network came about. Since then, it has been a long journey of continued self-improvement, personal development, and mistakes, but thanks to inspiration from John Lee Dumas and mentorship from Jeff Brown of the Read to Lead Podcast, I am proud to present to you, BUILD YOUR NETWORK!
I've had my show live since August 2017 and I spent about 5 months in the pre-launch phase.
►How'd you find the time and funding to do this podcast?
I release an episode three times per week and I outsource all post production of my show so I have time to focus on creating the content.
I spend about $800 a month for everything for my show and I fund it personally from my main business because I see the long term value in having this brand.
►What do you gain from podcasting?
I make revenue from digital products, one-on-one coaching, and masterminds. I do not have sponsors. I would rather promote my own products and services. Podcasting benefits my learning for sure. But it mostly benefits my network, and that's most important to me.
►How does your podcasting process look like?
It's a simple set up for me. ATR 2100 USB mic all recorded over Skype calls using Ecamm call recorder. Then I upload that to a Dropbox folder and my editing team takes it from there.
Preparation varies by guest, but I'll do my best to get a sense of who they are by consuming some of their content or reading about their stories.
►How do you market your show?
I don't spend any money marketing my show. Everyone that listens has found me organically or through word of mouth. I believe if the content is really good, it'll grow naturally.
►What advice would you share with aspiring (new) podcasters?
I would say definitely hire a coach or mentor to guide you through the process. Everything else is secondary to that!