# Tricia Mahoney

Principais episódios de podcast
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Wisdom by WESA 71 Special: WESA's 100th Anniversary

The first WESA Trade Show took place in 1922 in Denver, CO and next January in Dallas, TX we’ll celebrate the 100th anniversary of the WESA Trade Show. Tune in to a special Wisdom by WESA episode featuring featuring past guests and their experiences and memories as part of the Association.  Gues…

The Role of Social Media in Brand Building ft. Tricia Mahoney From Twisted X Global Brands

In this episode of Building Brand Advocacy, Paul Archer is joined by Tricia Mahoney. They talk about how to engage in brand development, the roles that models and photographers play in developing brand content, and the challenges and approaches of social media in this context.Tricia Mahoney, CMO of…

Twisted X Has a Mission to Make the World Better, and It's Working!

This week, we’re joined by Tricia Mahoney, CMO at Twisted X Global Brands to discuss the company's unique business model and values. One of the core values that Tricia emphasizes is Twisted X's commitment to giving back to the community. From supporting organizations that promote sustainability and…

Mission Driven - Part Two - Working with Resellers

Twisted X Global Brands is on a mission. The company’s core philosophy that we need to leave the planet in a better place infuses every facet of the company from the business model and distribution strategy to product design, consumer experience and branding. Producing great footwear is the company…

Mission Driven - Part One - Doing Good

Twisted X Global Brands is on a mission. The company’s core philosophy that we need to leave the planet in a better place infuses every facet of the company from the business model and distribution strategy to product design, consumer experience and branding.Producing great footwear is the company’…

Essential Strategies for Building and Scaling Successful Brands - Tricia Mahoney, Chief Marketing Officer of ⁠Twisted X Global Brands⁠

Tricia Mahoney, Chief Marketing Officer of Twisted X Global Brands, highlights the importance of focusing on value and prioritization when scaling brands. She discusses how she empowers her team to feel comfortable trying new approaches. Tricia also shares her optimistic approach when dealing with …

Ep. 53 | Tricia Mahoney (Twisted X Global Brands): Balancing Legacy & Innovation in Footwear Marketing

Send us Fan Mail Welcome to another episode of the Performance Marketing Spotlight! This week, host Marshall Nyman sits down with Tricia Mahoney, Chief Marketing Officer at Twisted X Global Brands. Tricia shares her unique journey into marketing, the challenges and rewards of building three footwea…