Full Transcript for How to Create a Business That Sparks Joy | Lynea Carver

following my corporate retirement, I continued to excel and I made it to, you know, one of the top producing agents in my market here in Washington. and I completely burnt out. It was like a naked in the closet moment part two. speaker-1: You know, I cannot tell you how many of the women who've come on the show, and I will say for myself included, we follow the same trajectory, right? Like you start here, if it's corporate America or it's the first business you open or whatever it is, and you're like, I'm just gonna just push myself until so I'm so successful. I make the money, whatever it is, you have the moment where you're like, I seriously cannot do this anymore. You go do the next thing and you're like, This time it's gonna be different, and you do the exact same thing. speaker-0: That's exactly what happened. I I just I cr I burned it all all I did it we done. Like yeah, I was just like try I was trying to chase. I was and the thing is like when I look back, it's like the whole I've it's always been trying to chase the the recognition, the external validation, right? Like there's always like if I if I get top if I get top producer awards, people will like me. Right. And it's just kind of fascinating. But anyway, I did it all again and then, you know, it was finally that it was at that moment when I mean there were so many different factors telling me that I couldn't do keep doing it. Right. There's so there was obviously the crash and burn moment, but then like my financial p my P N L statement was like up the I tell people this all the time 'cause I don't I don't really care. I can talk about money and it's totally fine with me. I made I made half a million dollars in that year. And you know, I made half a million dollars and my P N L was Upside down by like thirty seven thousand dollars. So like how does that happen? Right? speaker-1: I don't know. speaker-0: It's like it's because you're just you're so busy, you know, trying to just keep going and go and push and push and push and push and push and you don't pay attention to the other things that are like, you know, supposed to help you sustain. So speaker-1: Yes. And the industry will help you do that. The industry will help you keep pushing. They will award you for that commission earned. They will never talk about your profitability until later. you know, they they will totally help you do exactly that. I think not out of meanness. I think they just don't know any different and everybody expects it, and so there you go. speaker-0: Hundred percent. I knew that you know, and you're you're right when you say the industry will do that to you. I actually had a person on my that I was talking to the other day and she she came to me because she was kind of in the same spot. The same spot that I was in. And she was like, you know, I I I'm working really hard and I I don't want to work like this anymore. But the biggest problem I have is I make a certain amount of income. I have a certain lifestyle that I'm accustomed to and I'm not willing to let that go. I just don't want to keep working at this rate. And so I went to so and so for advice, a couple of other leaders we know for advice. And their advice was, well, just push a little bit harder. Go do some more open houses. Go do some more door knocking. And I looked at her and I was like, That's the worst possible advice. I mean, they're fantastic fantastic leaders, fantastic people. Like I have mad mad respect for them. I was like, but that's the worst possible advice you give to somebody who's at the position that you're at. So yeah, there's like just there comes a point when it's like it just it it won't work anymore. What you've always done will not work anymore. speaker-1: I also like something else that you had said was that pouring more resources on a broken process was not helping. The problem isn't the resources. The problem is that external validation. The problem is setting goals and and looking to please people who I mean they're not you. They're nice people. Like you said, really nice people. They're not you. They're What they want out of their life is not what you want out of your life and vice versa. All good. And so taking that advice and following the plans of people who want something different than you want is not ever gonna get you, I don't know, to where you wanna go. speaker-0: It's gonna get you where they want you to go, right? And I think like, you know, when it comes to broken processes, this is where like so my Crash and Burr moment the that I told you about with the the P and L moment, I guess we can call it. What I learned from all that was that I was ch because I was chasing an recognition. I mean, my love my love language is words of affirmation. Like that is just true. I mean, I know that about myself, right? And so because I was chasing the recognition, I I stopped paying attention to, you know, what I was like what I was actually doing, right? It was just like as much as I like to say I was relational, I was transactional. Let's be real. When you're selling that many houses, you're transactional, right? And And I and I just I like, no, I literally didn't do it overnight. There's those like iterations of being done, right? It's like iteration upon iteration. But there was one day when I was finally like, you what? I'm I'm I'm done. And so I essentially I fired people. I had agencies. And so you're talking about hiring and everything. I would go out and I would just try to hire people to try to solve the problem, right? I was just like, this agency has this system or this solution. So let's just put that system into my business. That didn't freaking work. you know, so I would try to hire I hired agencies, I hired VA, staffing, assistants. I it's just I went through variations of hiring everybody and just forking money out, which is why I didn't have any money at the end of the year. But I just kept trying to like solve the problem with more and more

and more people. And so I j had to fire the people. And that included firing my clients, which is really scary because it's like I come from this whole line of having a massive pipeline to all of a sudden I'm like, nope, I'm gonna close what I have and then I'm saying no to everyone else that comes in. until I figure out who exactly I want to work with. speaker-1: Okay, I definitely want to dive into that process because I think that's a place where people find themselves. I know at one point in the mortgage business I found found myself there and I tried to do it, what you did. And I just wasn't able to because I was still seeking external validation. I didn't know I was, but I was. So how in that process you finally understand, okay, words of affirmation are my love language, but I've taken that way beyond like I'm and and I have to stop right so you go through firing people which is making people not like you probably I mean whatever their businesses they understand but then saying no to clients when everybody's going wait your top producer those are all your clients right I'm sure you were getting feedback that was just like what are you doing? So what was your process that kept you grounded in yourself and kept you Basically from self abandoning again. speaker-0: Have you heard of Marie Kondo? Yeah. Yeah. So 2020, she had her whole show on Netflix, you know, and then she the the book, the life changing magic of tidying up. And I read through that. And the best thing about like Marie Kondo's book is she like very clearly like makes the process of organizing simple. It's it's a three step process. Right? You I mean she has layers, like you go here. I think you start with your clothes first and then you start here, like she has layers, right? But it's a very simple three step process, the life life changing magic of tidying up. The first step is to, for example, your shirts, right? You go and you open your shirt drawer and you pull everything out and you put them all into one pile. And then you pick each individual shirt up and you have a feeling when you touch that shirt. Does this shirt spark joy? And then if it does, you neatly fold it back up in a certain way that you're gonna remember and you place it back in the drawer and you go on and you continue until you're done. Super simple process. speaker-1: And I was like speaker-0: What do I need to tidy up in my life? Because I don't necessarily need to tidy up my house, right? I'm a pretty we have a pretty clutter-free house, but what do I need to tidy up in my life? And I needed to tidy up my business. And the very first thing, what makes a business? What I mean, if you're an entrepreneur, what makes your business? Your clients. That's it. Nothing else. Like if you don't have clients, you don't have a business. And I was like, huh. How can I how can I take what she does? How can I take that kind of thought process? And apply that to business. And that's what I did. I went through, I went through and I basically had, you know, through my CRM, I had like all the all the homes that I had sold over the last few years. And I, you know, I couldn't touch each one of them. But I had a pen, right? And I I touched the address. I literally was like, hmm. And I had there was a memory that it came with every single one of them. And the memories that I didn't like, I put a big like black line through and just crossed the address off. And then the memories that I did like. I was like, okay, but how can I actually fold that back up? Right. And the only way you can fold back up your clients is to actually go and have a conversation with your clients and just ask the questions that I needed to know. Right? There's the validation, right? What did you love about working with me? What didn't you love about working with me? What would have made your process smoother? Where were you at emotionally before you decided that I was the one you wanted to work with? Right. And understand the psychographics, understand how those clients are thinking. And then That's how I folded them back up. And after I after I did that, I I had ended up talking to like 15 or 16 of my clients. And that's about it. Like that's it. By that time I had sold like a hundred homes and I only talked to 15 or 16 of them. And the best part about the 15 or 16 clients is those are the absolute perfect clients. And they started bringing me more perfect clients when I was talking to them because I went I told them, this is what I'm doing. I'm rebuilding my business based off of you. So I need your input. And they were so happy to help me. And so I basically that's how I that's how I how I systemized and and started writing my processes was based off of things that they were telling me could have made their life easier. But then for me, it's like if I it's not me who's making their life easier. It's the system that's making their life easier. And I'm like, okay, well, if that's a system, this is how we can actually implement that system on a regular basis. And this is how we actually eventually can turn that into something I don't actually have to touch. And so today my business is fully automated. I run, you know, about across four different platforms. I have about twenty-seven AI agents in my business that replaced a hundred thousand dollar operations manager and replaced I don't know, so many different technology tools. I haven't had to hire an agency for anything in a long time, but that's like how it all started. Is that now I can like just sit here and speaker-1: So how it started, if I can summarize, is you went through your business and touched everything and said, Does this bring me joy? And if it doesn't, you marked it off. Yep. That's amazing. And so when you go into okay, so you mark off these clients, you go to the ones who you're like, these people really brought me joy, and then you find out what's going on there. I love that you asked them, what were you feeling? Because at

the end of the day that's that's the whole that's the whole thing. You connect with people on an emotional level. And if you're like these are the emotions and this is the way that I truly connect with people, where I serve them best, I love my business, I want to come back here tomorrow morning right? I wanna speaker-0: Even more people like you. If I f if I if I woke up and my whole pipeline was just filled with people like you, I would never have to work another day in my life. speaker-1: Yeah. And I've heard this before. I've taught this before in marketing myself, etc. But what I haven't heard it from, I always say, I always used to say, find your ha joy to work with clients. And I guess you're kind of saying the same thing, but just truly going, okay, let me be really honest with myself here. I think it all starts there, right? You go to that second point of awareness where you could have just said, No, I'll work harder this time. It must be me. I must need to work harder. And you're like, No, I know. This is not the way I'm meant to live. And so burn it down, whatever you want to call it. You basically broke it apart and said, This is going to bring me joy. This is not going to bring me joy. I feel like clearing out physical space, like the way, you know, Marie Condo says clean out your physical space. You're also cleaning out that space in your business to where the other clients even had room to come in. You can't you can't put it just can't p keep pilot on top. It's it's just an even bigger mess. And so then you go in, you start building your business back with these clients that you love. They bring you joy, you bring them joy, so they bring more people with them. That's how that works. It's like rabbits, right? And then you go, okay, you could you could have gone back and started hiring again, but that didn't bring you joy the first time either. And so you're like, for me, these systems and the way I'm gonna create this is gonna be the kind of thing that lights my brain up. I mean, that's a lot of thinking work, it's a lot of planning work, it's a lot of strategery if you want to call it that. But obviously Obviously this is something that really lights you up. Like you're you're building every piece of this business in a way that excites you. speaker-0: Yeah. Yeah, I'm building it in like I like to say like my my biggest skill set or my my gift is that I'm really really like I'm really good at extracting what's inside your brain and then operationalizing it. Right? So there's like the there's like this there's this mix where do you know anything about like EOS? Have you heard like the like an EOS like you have a visionary and an integrator, right? And I've always been told that you can't be both. And I'm literally like That's a total lie because I I yeah, there's some integrator things that I'm I don't love and that's when I know I need to hire somebody. But when it comes to having like I had the vision for my life, I had the vision

for my business and I'm the one who integrated it. Yeah, I had coaching, of course. I can't do anything alone. So of course I went and found a really good coach and you know, she was amazing and really helped me get to where I needed to have this headspace. But like, yeah, I I I have that that capacity to extract someone's vision and help them stay aligned with their vision and operationalize the steps that they need to take to be able to accomplish that vision. So like I like to tell people, I I want to help you build the systems that help that give you the freedom to build what's next. speaker-1: Right. So their vision can come to full life and they're not in the in the speaker-0: Yeah, whatever that is. I mean, some people like I tend to work with, you know, mostly women who are, you know, 45 up is kind of what I've discovered is kind of my niche. and I have a coup a few men, but mostly women 45 and up. and you know, i there comes a certain thing at that age, right? I'm I'm 47, so I get it, you know. You know, you come to a certain point, you come to a head where everything that you've done up until now just comes to a head. And no matter how much you try, no matter how much you try, you just your body's saying no. And what I see all the time with most of them who come to me, they're probably, no, you know, maybe a little further along in the journey of the of everything that's happening in life around middle age. And they're still trying to push, they're still trying to be the person that they were 20, 30 years ago. And they're so insanely unhappy and so insanely ungrounded. And they're feeling so bad about themselves. Like, like like me. Like I was doing the same thing. I was like, I'm crazy, no one likes me, I'm doing everything wrong. What's wrong with me? And like all of his like all the things where that you tell yourself and so you know what I've what I've figured out is how to actually like take all that take all the craziness if you will the good crazy I love it take all of that and like actually systemize that because all it really takes is like understanding I'm not her twenty years ago first. I'm not who I was twenty years ago. I literally I'm like I look back on her and I'm like how does she do all that? And And also she wasn't as productive. I mean, I'm way more productive today than than I was back then, but I could do a lot more. speaker-1: Yeah, I think that that's a hallmark of all of our early careers in our early twenties. But again, I mean you do get praised for it and you do get awarded for it. Like everybody was like, my God, you work so hard. this person's been here, you know. Remember George Costanza leaving his car at the office? So everybody thought he was the first one to get there and the last one to leave and it was so great, right? No one ever like speaker-0: It's a show about nothing. speaker-1: One of the guys I worked with in the mortgage business was like, Berta, I'm gonna stop doing all this stuff. And I was

like, How how are you gonna do that? And then he was like, I'm gonna stop working on the weekends. I'm like, you can't do that. He did it. And he's still in the mortgage business. Because he made the choice. Listen, I'm gonna run this in a way that fits my life. I'm gonna do the things that I'm good at, whatever. And everybody kept saying, You're crazy, it's not gonna work. And it worked because He kinda did what you were doing, like this isn't for me, this isn't for me, weekends are not for any of us, like and and set standards for himself. And I was just in like awe. I also just didn't feel like I could do that. I always was like, there's no way I can do that. speaker-0: You know what's interesting about standards and boundaries and like the times thing is my big thing. I have I have a lot of people who are still in the lending industry who like their whole catchphrase is I'm a weekend warrior, I'll be him here for you 24-7. And I'm like, stop saying that. Don't do that, right? Like, that's not me, by the way. but like when you when you start to set standards and you start to set boundaries for yourself. It's amazing how much more you flourish, right? And how like all of a sudden, like a tet like like working weekends is prime. I mean it's lending, real estate, same thing. People think that I mean the industry makes you think that you have to be this you have to be the first to answer the phone. If a lead comes in at one to one in the morning, you should answer it, or else someone else is gonna pick it up and you know who won someone else, you're gonna miss out on that commission, you know. But the reality is when I did this whole I like to call it the Marie Condo method, although I know she's a trademark name, so I have to be careful in saying that. But when I did this whole thing that I was inspired by her, I I realized that one thing that they all all of my clients, the my my joyful clients, what they all loved was that they were very clear up front about how my business operated. And I wasn't as consistent in like telling people, but like when I when they were like, you know, what I loved about you was that A, you were responsive, even though you you were re you were super responsive. I never felt like you weren't gonna respond to me, but I also knew your boundaries and your limits about when you would respond. So I told them I'm not gonna respond after six PM. Not gonna happen. unless it's an emergency and we're in contract. Like that's one, that's the exception I'll make to that. But most things aren't. and so they all loved that. They all loved it. speaker-1: Yeah. Well you know what is mind blowing about it if you think about it, it that's the way businesses operate. speaker-0: Yeah. Yeah. Like you you go to a doctor. I went I went to a store yesterday and I wanted a I wanted a smoothie, right? And it was four one. And they closed at four. Did they help me at four one? No. No. They said sorry, we just closed. speaker-1: Yeah. speaker-0:

And I was like, well, my fault for being late, right? And was I mad? Was I am I gonna like hate them? No. speaker-1: But but also look at the people who are mad and who do hate them. There are people who do not respect boundaries. There are people who get angry about things that don't really matter. The smoothie's a smoothie. You can go somewhere else and get somewhere else, you know, whatever. There are people who don't know how to manage their own time. And I know when I was doing the whole I work all the time, I'll do everything for you. I was over functioning for everyone around me. I only attracted people who really needed over functioning. Because they didn't function that well. And so shocker, right? You know, and my and my colleague who was like, No, my clients know that Friday at seven, he cut off at seven on Fridays. They usually were out of the office by five, but you know, he would answer his phone or whatever. He's like, No, the kind of people who like this are the kind of people who were done early. They're the kind of people who have all their stuff together. It's like a bird of your people coming here with their their little pay stubs in in wads and they don't know where their bank statements are or how to get Like he didn't know to tell me that's what I was attracting, but it was the standard I was a s I was setting because I felt that that's what I deserved. Like I couldn't put that boundary, like I wouldn't get any clients if I did. And so I just kept attracting the boundaryless, you know, and not these people were bad. Listen, I did a lot of loans for people who I'm glad I did loans for, but I set my business up in the way that I felt I deserved, right? Which was a low standard. And I got I got a low standard back. speaker-0: Yeah, it's like and it like people don't realize that a lot in the the coaching work. So now that I transition more into like the coaching space versus the real estate transaction space, people don't realize that like more the majority of what I do is yeah, I systemize things, but like I l like literally have to help people get out from that space, that that that mind space where it's like, you are worth so much more than what you're attracting right now. Like, yeah, I know that there's a certain income that you have to achieve, but Like this is what happened for me. Okay. So when I actually when I actually like went through and cut my client load down and r only reattracted the right things, you know the thing that I c always forget to tell people and I shouldn't do because this is awesome, is that I actually raised my income with less clients. And the reason the way I did that is because my mess because I started speaking to the right person, right? And the right person will pay a premium for value. And so I had to learn how to position myself in a way that provides a premium value that no one else offers. And people were like absolutely one one hundred percent yes all the time. Like I and that's the other thing people look at me like they look at you're like, You're crazy. You're never gonna be able to get that. You're never gonna be able to get you know, more more on a listing than I am. Like you're never gonna be able to, you know. And I'm like, Okay, fine, watch me. There we go. Yeah. Watch, watch, and see. And so so that was the best part was like, you know, you have This mind space of this is what this is what I deserve. And I'm like, but you don't. You deserve more than that when you believe you deserve more than that. And here's what happens when you actually decide that that's the person you want to be. speaker-1: Linnea, how do you help how did you help yourself and how do you help other people come out? It's a mindset, sometimes it's an emotional set, a nervous system set, a belief system, you know, how do you help them? How did you help yourself? speaker-0: well how I help myself. I mean, I had a really good coach, but I've you know gone I went down the whole you know I'm I'm really into the spiritual wellness space. so I really started taking up the practice of meditation. one thing I hadn't been doing for a very long time was actually meditating, and I used to think I was bad at meditating, right? I couldn't my brain couldn't shut off. And today my brain still doesn't shut off when I meditate. But the point of meditation is just just to sit in silence, right? However you're you can't control your brain sometimes, but sometimes you can. Right. And and so that was the first thing was really practicing meditation. I am huge into journaling. I've got like these are my favorite journals in the world, just these little composition speaker-1: Yeah. speaker-0: from the dollar store. I've got, you know, 500 of them just sitting here, just filled like I can fill a journal in like a day if I wanted to. so I've done that forever. But you know, then I actually, funny enough, I I know you were really asking this, but I'm gonna tell you this story 'cause it's kind of funny. It relates. So my friend and I were at an art fair. a couple like a couple of years ago just you know and we walked by and there was this Chinese healing place and they're offering, you know, a energ aura re an aura reading on like a neck massage and I was like, sure, let me go do this. And I get there and my friend's with me and we do this whole aura reading and have you done an aura reading? Like with your hand? They're really cool. You should you should do one once in a while because like there there's i scient it Chinese in in in Eastern Eastern religion or Eastern medicine, like Eastern spirituality believes that, you know, you carry energy through your hands, which makes sense. That's your nerve endings, right? And it's your nervous system. And so the colors of the spiritual or the colors of the aura really relate to different chakras in your body. And there's certain chakras that like when are some are taking over, right? You that's kind of relates to what you're

doing. And at the time, my aura was really, I think it was purple. And purple, she looked at me and she was like, you have a really hard time turning your brain off. She was like, Do you have a lot? Like she's like, there's a lot going on up there that like you having a hard time centering yourself. And she just like called me out. And I was like, so then they they kind of like explain how it works and like your chakra should really be balanced in the core, which makes sense physically. Core speaker-1: Your point. speaker-0: is what keeps you healthy and and stable and balanced. and so your chakra should really be balanced down here. And so I actually went in for a Shigong session. And if you've ever done Shigong, it's like all about the science of movement and how movement can re can rebalance your body. And I started working with an energy worker. And she did a lot of like actual physical energy work. And she was phenomenal. And that's kind of what started the whole like nervous system reset. She would like move the energy through my body. And that's how I help myself. And so now, you know, I work with a I work with a coach who helps with like nervous system reset. but what I The way usually start with my my clients is we go deep. We go deep and we go deep fast, right? And the ver very first thing I have them do is I have them do two things. The first is an energy audit. And you know, some people like to call it a time audit. I like to call it an energy audit. It serves multiple purposes. You know, over a week, I literally have them track everything they do. and and during that time, you know, they're also they're also logging how they felt about it. Like on a scale of one to four, did they love it and are they good great at it? And do they hate it and do they suck at it, right? Like if there's kind of variations of there. And you know, at the end of the week, we come back and we we bite basically look at that and that's how we actually write their plan for what we're gonna do in their business. at the same time, they're also doing a deep dive business audit that touches on the six pillars of business plus the seventh pillar, which is a personal vision. and that's kind of how we start. so everyone's a little bit different. Everyone's path is a little bit different. I you know, I like I cuss I kind of customize my my messaging and coaching for each person based off of those two things. speaker-1: that's amazing. I've done a lot of nervous system work in the last maybe year and a half to two years. Like it's interesting. I mean, I started on my own just because I realized how I had been out of the mortgage business, I think, for like four or five years at that point. And I was still just I woke up like I was I was still closing lungs. Like I just woke up hair on fire every morning. and when I noticed it, I was like, huh, what's that about? Like I mean, if you've been in that system, like you were in, I was in, a lot of us are in in corporate or just in in just American business, the way we run we run things here. Yeah, hustle over your nervous system's probably shot or on fire or both. Yeah. So that nervous system work, which can include meditation. I just started doing kundalini yoga, which I really like. because it goes in with breath work, but you have a little bit of movement. Cause I tend to I tend to be a little squirrely. Until I can just work the energy out and then at the end you are silent and still. So it helps me to kind of work the it's not full on yoga. you're doing breath work and then some movement that goes with it. I love sound bubbles. I used to think that was the weirdest shit ever, and now I love them. speaker-0: I went to one a couple of weeks, a couple months ago, my friend and I went to one and she and I the whole time c it was like so interesting because you're laying there, they give you they give you a pad and everything, or an eye eye and everything. And you could like feel her walking through the crowd and it's like, is she spending more cause I felt like there was so much coming at me, so I was g receiving so much. I'm like Is she spending extra time on me? And then my friend of the end, she was like I she said she's like she felt the same way. She's like, I really felt like she was spending a lot of time on me. Like I have a lot to clear up and I'm like, Me too. So it was really it's kind of interesting how that kind of like the sound baths can really, really help. speaker-1: It's amazing. But if you think of all we take on, right? We bathe ourselves, our bodies, we bathe our clothes, we we do things like cleaning out your client list, we clean out all these things and then ignore our nervous systems and and ignore our inner, you know, our intuition or inner being, whatever you wanna call it. These things are such a huge part of who we are. And leaving that out of your business is leaving out what, half of you maybe? Two thirds? Yeah, so leaving it unregulated. speaker-0: I think the other thing that helped though to if I'm being fully honest is HRT. To be h like I was just like, something's wrong with me. I gotta figure this out because like my brain won't shut off. I'm losing start my sleep started to get all messed up, right? And so then I like I was talking to my clinician. I mean, I don't see a medical doctor, I see a naturopathic doctor, but I was talking to a clinician who they specialize in all of like wellness, and I was like, something's wrong. Something's wrong. And for the longest time I was like hesitant to anything medical related. Like I don't want I don't want medicine for anything. I'm gonna heal everything naturally, food, diet, exercise, energy work, like all the spiritual. And I did not want any Western medicine to come into that. speaker-1: I think that part of advocating for what you want, like you said, I am doing I had the audacity to create what I wanted. Part of that is also saying, Hey, this is off in my body and I'm gonna find

the person who listens to me so I can get my sleep regulated. I you know, my hormones are are balanced. I mean, for women it's a moving target and it's so important. Even when you were talking on your website and some other places about legacy, I I so identified with that because it's not important to me either. And part of what we're taught constantly in our in our industry is legacy is everything. And I'm like, maybe to you. I I don't care. I don't care about any of that. Right. So always going for someone else's goals and someone else's vision, that includes your body. That includes ignoring. Ignoring yourself physically till you fall down in the closet. Ignoring myself physically until I had a major health issue, right? How many of us have these problems and then we come to our cycles ending in menopause, perimenopause, whatever, and we're like, well, you know, I don't want to be part of that group or or people some people are so addicted to everything being that. That's the problem, right? Like just seeking that balance in yourself. And being able to hear yourself, which I think is what brings you back to your meditation being so important. When I have that quietness and stillness and balanced nervous system, I've taken care of myself, then I can hear all these things and all these ideas come in. And then you have the energy, you have the awareness, you have the space. You you got empty room for all the ideas in that to come and say, Okay, I'm gonna build my business around all these AI agents. Why not? You had the time and the space to do it. speaker-0: Right, I have the time and the place and you know, I'm like, you know, I'm I've got the skill set, I c I could do this and just do it, right? And you're right, I think like when it comes to life and it comes to being a a balanced human, there's a lot of people who might relate to this story. 'Cause my story is, you know, I've always been very physically fit, I've always been focused on my health. Like my my health and wellness journey has never been something that has been like of concern to me until it was. Until it was, which is fascinating because a lot of people like it I have I had always had a hard time identifying with people on a health and wellness journey because I I feel like, you know, health and wellness is trying to lose weight or trying to get in shape. And I'm like, I don't have any of those problems, right? I never had any of those problems. So kind of like going back to the real estate's thing when it's like, I don't think that's my thing, is trying to figure out what my health and wellness journey looked like. Right. And so for me it's like feeling like my body. matches my brain. Cause there' my if my bra my body's in shape, my brain should be in shape, right? And how do we how do we get those two to be connected? Like how do those two connect in a way that feels like me? And so that's the whole like n that's the nervous system essentially sum summed up. speaker-1: Yeah. I

also like that you are very specific in saying that you created the space. And you made that choice because I also hear and I was one of those people who were like, well, Lenae, aren't you lucky that you had that time and that money that you got to do that? Because I heard all You know, we're in the real world over here and you're like, I was I was the real world, thank you very much. And you made that space. Yeah. And said I I can't do this anymore and I'm just, you know, let me figure this out for myself. speaker-0: Yeah. It was just hard too. I that's that's like you know, going back to the whole like you're crazy, it's not gonna work. I mean, you hear so many things when you're when you're kind of like stepping away from the mold of what everyone else is doing, what everyone around you is doing. It's really lonely, first of all. It's just we can talk about that and name that. It is lonely when you're doing your thing and trying to figure out your system and your path. And I feel like all entreprene entrepreneurs probably feel like that. Like there's some sort of speaker-1: Well we have. speaker-0: but there's that, but then it's also like When you start to feel lonely from yourself, like alone from yourself, you know, when you start to feel separated, that's when it's like you've got to get those back in check because that's really the thing that's gonna keep you going. But then it's like, you know, you have to kind of learn or be confident in your decision that, you know, I'm deciding to make I'm making this choice, that this is important to me, that I don't want to do this anymore, this is what I want to do. And now I have to conscientiously choose which external validations I'm going to allow to enter. my brain or unval unter external invalidations, whatever you want to call it, right? So it's like there's kind of like a it's a multifaceted sort of phenomenon, I guess, if you will. speaker-1: Yeah, because you do want I mean, there's a lot of good advice out there that's good advice. Some of it's just not for you. So the ability to see, okay, this is for me and this isn't for me, that's going back to ch from choosing a doctor or choosing a clinician to choosing a coach. I think the number for me, number one, did they listen to me? I don't have to like what you said back to me, but if you listen to me enough To where I know that you understood me, you wanted to understand me, and you're giving me advice based on what I said. Not what I know, obviously I'm asking you for for v advice beyond what I know, but if you listen to me, then okay. Yeah. speaker-0: Hundred percent. And I think that that's I think that's like the the biggest thing that I think is important when someone works with me and I'll be honest, like, you know, growing a coaching business, it's very saturated, just like it is in the real estate space. It's a it's a saturated industry and you know, I am also very selective about who I work with. I I I cherry pick my inner circle

for a reason because they're my inner circle and I want the right people in there. and you know, it sometimes it does feel a little hard when it's like I don't have, you know, the same advice that everyone else is gonna have. Like, and so it might not feel like the results that someone's gonna get with me, like in the beginning, unless until they actually fully have been in my circle and understand, right? They might not feel in the beginning, like they're gonna get the same results that they would get with someone over here who teaches this exact advice and these people get the exact results. And I'm like, well, that's because like cool, but also what you what I have found works for me and the people that work with me. Okay. The people that don't work with me, cool. People that do. Have found that when you build something that is meant for you, when you build it in your way, when you build it the way that your brain says, yes, this lights me up, this makes me happy, I want to do this every day, then like you have a sustainable career, a sustainable life, but a joyful one too. And I think that's the most important part is like, especially in the entrepreneur space, you get into the industry because you want to feel good about what you're doing. You want to give back. You wanna, you wanna like make a change on the world. I don't know a lot of entrepreneurs who don't want to make an impact or a change on the world in some way, shape, or form. That's what you want to do. And then along the way we lose that until someone comes along and shows you how to find that again. speaker-1: Yeah. That putting that joy back into it and making the space to to allow it to come back in, making that space to hear yourself. Yeah. I think that's, you know, the nuts and bolts of what you're saying. And and I think that's a very repeatable process. Yeah. speaker-0: Hundred percent. I agree too. speaker-1: It's so interesting that I mean if I look back when I was pushing so hard, one of the things that I would always do is just add more, add more, add more, add more. And speaker-0: That's what you're told to do. speaker-1: yeah. It makes sense. I think it started getting older too, maybe, I don't know. speaker-0: Hundred percent. I definitely think that's aging for sure. And I think that there's a lot of things like I was I'm actually about to do a whole series on this about the things that they don't teach you about aging, right? Aging is also very individual and subjective, right? There's no s good advice out there about aging. But one thing I think is consistent that I hear is as you start to get older you start to be like, Okay. And I don't know if it's like the compression of a timeline. I don't know what it is, right? We start to feel like we're running out of time. but it's just things that Things there's just so many things that just don't matter anymore. speaker-1: Right. speaker-0: And there's a lot of things that do. And the ones that do are the ones that you

want to do. Those are the things that you want to resolve. speaker-1: Yes. And you wanna have that space in your business where you can. Mm-hmm. Where it's available to you. Yeah. I think it's available to all of us. I say that with a little bit of a up in my voice, it sounds like a question, but I really do believe it's available to all of us. Yeah. And the process that you're that's really simple. Simple way to start, okay, how can I create more joy in my business right now? is to do exactly what you did and just touch everything. Does this bring me joy? speaker-0: Yep. And most of it didn't. And I've had to do variations of that too. Like the thing is like that the thing about it being a repeatable process is it's something you do over time. Right? So I teach all of my students, clients, I don't know what I call them, like my my my people, I teach all of my inner circle, my peeps. Uh-huh. I teach them all. I'm like, look, just cause you do something one time, just because you do an energy audit one time when you first start working with me, that is not the only time you do that. This is a system that you put in place. Because n you've gonna have to your energy shit changes. I mean, if you're a woman, your energy changes every twenty eight days until a certain point in your life, then it just goes away and your entire your entire life changes, right? But like, you know, there's you know y your energy changes, so you should be doing something like this consistently. Like and and doing doing a Client, the joyful client method, joyful client, happy client, ideal. I I call it the ICP, you know, my ICP ideal client profile. But should be doing that exercise regularly. It's not a one and done sort of thing. It's a regular thing. speaker-1: Yeah, I think it it opens that also the space for you to change. Because we do have seasons in our lives. Yeah, one of my clients that I worked with for a while in marketing, her season used to be that her kids were in four H and all of her clients were for In four H. Well her kids are in their thirties and and and grown adults now. So that's not where her clients come from anymore. Then they came from a different space. Now she's older, she's in her sixties and she vacations and R Vs a lot, and her clients are coming from a different space again. Yeah. speaker-0: So true. So true. The hustle culture, man, hustle culture is is gonna die real fast. I have this I have this idea that I'm gonna wake up one day and hustle culture's just gonna be dead. But you know, then you look at yeah hustle culture is is there for people who I think are younger, to be fully honest. So you get to a point and you don't wanna hustle anymore. speaker-1: You know, I think it's there for and and also in like anything else, it gets it gets blown way out of proportion. I mean, there is definitely a time where you work work more, where you work less, whatever. but it gets gets so glorified and blown out of proportion. Like we we've made it a

little ridiculous. I think it's not even the four thirty it used to be the five AM, then it was the four thirty, now it's the four AM, like are you able to go to bed? I don't know. Well, Lene, thank you so much for being on the show. I think I already gave your joy experiment, but if you have something else that adds joy to your business besides the, you know, looking at the things and seeing if they bring you joy, is there anything else that you do that, you know, people could do a little practice, five minutes a day or so that would bring more joy into their business? speaker-0: I think the thing that the thing that I think is really important is every morning part of my journal practice is that I write down Like my wins. I it's just so it's sound it's it's advice everybody gives, but I write down the wins and I write down the things that I'm really grateful for. And the things that I'm proud of. I just write them down and put them out there. I don't believe in affirmations. I'm probably one of the spiritual people who doesn't believe in affirmations because affirmations to me is trying to trick your mind into something you don't actually believe, and I don't like that. so I just write down the things that I am thankful for and the things that I am that I did do really well because I need to start to attract more of those things. speaker-1: Yeah. I left that. Yeah. So you write down your wins and your gratitude, your appreciations is what's really, really going well for you right now. speaker-0: Yep, yep. And a lot of times, I mean, you know, the more the you know, sometimes right lately a lot of it's been like, I'm proud of my marriage, I'm really grateful for my marriage 'cause I love my husband and we're just getting closer and closer every day. So that's really exciting. and then, you know, a lot of it is like just getting like right now, just having clarity. For the longest time I didn't realize I get like I had a lot of clarity behind my offers, didn't have clarity behind my audience, didn't have clarity behind the things that I needed in my business, and I have that now, so I'm grateful for that. And so I The more you the more I celebrate those things, it takes, you know, two to three minutes a day to just write down. you know, the more I get more of those things. speaker-1: So yeah, I love it. Where you focused and also just Yeah. I love it. speaker-0: Exactly. speaker-1: Yes. So where can people find you? speaker-0: the best place to find me is in my school community. Have you are you in school? speaker-1: I am. speaker-0: I love school. It is like I could go on. We could do a whole new podcast about school and how much joy school brings me. But the best place to find me is my school community, the systems-driven CEO. it's you know, in there it mostly we have a lot of real estate agents, a lot of real estate professionals in there. I have some other people too, but I really help the six figure entrepreneur get to seven figures. I offer a lot on, you know, a simple automations to put in your business, simple daily things that you can implement that can actually help take you from six to seven figures. and that's that's the best place. The other place is Instagram, Linaic. Okay. speaker-1: And obviously we'll have all that in the show notes. Thank you so much again for being here. speaker-0: Thank you so much. This is an awesome conversation. speaker-1: And thank you for listening. I'm Roberta Ravella. This is the Joy Experiment. Join us every Wednesday for this and more. This has been a production of Mangia Mangia Media, written and produced by Roberta Ravella. Special thanks to our sponsors, Skin Diva Labs. Go from dry to dewy in 30 days. Creative Advisor Bella St. John. Merch now available at https shop. The joyxperiment. speaker-0: Gemanja