SPONSORED

ABOUT THIS PODCAST

The Glossy Podcast is a weekly show discussing the impact of technology on the fashion and luxury industries with the people making change happen.
English
United States
157 episodes
since May 2, 2016

LATEST EPISODE

For Banana Republic CMO Mary Alderete, it's an exciting time to be in brand marketing. Alderete, who first worked at the company as a senior director of marketing in the early 2000s, left and returned a decade later, motivated by the challenge of developing a connection between Banana Republic and newer generations. She is now working with the brand's in-house creative agency to experiment with new storytelling formats and lean into influencer marketing, with NFL star Jared Goff as the newest edition to the current influencer roster. The goal, across the board, is to be part of the conversation. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Alderete to discuss Banana Republic's evolving media strategy, the ways it's marketing invisible technology and the perks of keeping processes in-house.
SPONSORED
Disclaimer: The podcast and artwork embedded on this page are from Glossy, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

CLAIM THIS PODCAST

Why to claim podcasts?

If you are a podcaster, the best way to manage your podcasts on Listen Notes is by claiming your Listen Notes podcast pages. It is a great, free way to engage the podcast community and increase the visibility of your podcasts.
After claiming your Listen Notes podcast pages, you will be able to:
Manually refresh the RSS feed to sync up
Get a verified badge (
Claimed
) alongside with your podcast name on Listen Notes
Post classified ads for sponsorship, guests, co-hosts, cross-promotion...
Coming soon:
Self-service promotion on Listen Notes
Use speech-to-text techniques to transcribe your show and edit transcripts
Improve the presence of your podcasts, e.g., self served podcaster interview...
Respond to listener comments on Listen Notes
Track your podcast stats on Listen Notes, e.g., listens, page views...
Manage episodes

EDIT

Thank you for helping to keep the podcast database up to date.
SPONSORED

RECOMMENDATIONS

SPONSORED