Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show.
Ready any business magazine and you will find an article saying something along the lines of “Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice.”
In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson and Jim Cain (Co-Host Emeritus). After a few pints and a few hours of discussion about the cutting edge of digital analytics, they realized they might have something to contribute back to the community.
This podcast is one of those contributions. Each episode is a closed topic and an open forum with Michael, Tim, and Moe - the goal is for listeners to enjoy listening to Michael and Tim share their thoughts and experiences and, hopefully, take away something to try at work the next day.
United States
115 episodes
since Jan, 2015
explicit content


"Hey, Google! How do you measure yourself?" "I'm sorry. I can't answer that question. Would you like to listen to a podcast that can?" National Public Radio has long been on the forefront of the world of audio media. Why, you might even remember episode #046, where Steve Mulder from NPR made his first appearance on the show discussing the cans and cannots of podcast measurement! On this episode, Mulder returns to chat about how much more comfortable we have become when it comes to conversing with animated inanimate objects, as well as the current state of what data is available (and how) to publishers and brands who have ventured into this brave new world. "Alexa! Play the Digital Analytics Power Hour podcast!" For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
Disclaimer: The podcast and artwork embedded on this page are from Michael Helbling, Tim Wilson, and Moe Kiss, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.


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