Welcome to The Content Experience Show! Content experience is the new content marketing. It’s not only about reaching our audiences where they are, but engaging them with a personalized experience of meaningful, useful content that they’ll take with them over time. The guests on the Content Experience Show share strategies, tips, and real-world examples of how they’re taking their content marketing to the next level and providing their current and prospective customers with a true content experience. This isn’t just a trend. It’s a movement.
United States
218 episodes
since Dec. 29, 2014


Jenny Magic, Analyst at Convince & Convert, joins the Content Experience Show Podcast with a seven-step guide to building your content marketing strategy. Special thanks to our sponsors: Uberflip Emma Convince & Convert: Four Ways to Fix Your Broken Content Marketing In This Episode: Why the "crash diet" approach to building a marketing strategy is hurting your business. The long-term benefits of documenting your goals. Tips for identifying the one thing your business does better than your competitors. Why defining your metrics should be one of the first steps in your marketing strategy. The pitfall of personas when defining your audience. An audience research strategy that brings your marketing and sales teams into better alignment. How a content calendar can help you create more content with less. Resources Get the free Content Experience Report here. Stay connected with your email subscribers using Emma. Accelerate your content marketing efforts and crush your sales goals with a new on-demand course. Stay connected with Jenny on Twitter. Explore our seven-step guide to creating a content marketing strategy. Visit contentexperienceshow.com for more insights from your favorite content marketers.
Disclaimer: The podcast and artwork embedded on this page are from Convince & Convert Media, hosted by Randy Frisch and Anna Hrach, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.


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