On "Minter Dialogue," your host Minter Dial (@mdial) gives weekly interviews on digital, new technologies, and brand strategy, featuring leading business leaders, personalities, entrepreneurs and authors from around the world who are making things happen! Show notes are on minterdial.com
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United States
293 episodes
since Nov, 2010


Minter Dialogue Episode #294 Latia Curry, whom I first heard and met speaking at SXSW. After spending 20 years in communications, marketing, government, and the world of international NGOs, Latia Curry is now a Principal at RALLY, channeling her wide breadth of experience into laser-focused messaging, strategy, and campaigns. In this conversation, we discuss the objectives and challenges of inserting politics into your brand communications and general gestalt. We look at keys to success, the pitfalls to avoid, the critical needs for integrity and persistence, issues of governance and how best to persuade your stakeholders. Meanwhile, you can comment and find the show notes on minterdial.com. If you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast. Otherwise, you can find me @mdial on Twitter.
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