As a musician, you use forms of communication to change minds and mindsets. Any career professional, entrepreneur, or business owner eventually will need to use language to change minds. Which is why copywriting is one of the most important business skills you could ever learn... In this episode, Circa and Jack (IndieX Agency Lead) kick off Copywriting Month by exploring the art of copywriting and contextualizing for independent creatives. You'll learn why artists don't need to be afraid of copy and how copywriting is actually shockingly similar to songwriting. Whether its writing ads, emails, web pages, pitches, or songs, you need strong writing skills to get ahead in your creative career. So listen closely and sharpen your pen!

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