Full Transcript for Full Overview - Cornucopia Strategy for Entrepreneurs - Before You Decide . . .

simply because the opportunity does not fit the person who can obtain it. 00:06:14.480 --> 00:06:28.639 So, the lesson here is that the same opportunity, reviewed by different people with different perspectives and different circumstances, will reach different conclusions and hence produce different outcomes. 00:06:28.959 --> 00:06:38.079 So, when cornucopia strategy talks about abundance, we're not telling you that every opportunity that you see should be yours to grab. 00:06:38.319 --> 00:06:42.399 We believe that you should think in quite the opposite direction. 00:06:42.879 --> 00:06:57.839 When you are surrounded by lots of valuable opportunities, you will then simply have more possibilities from which to choose, and you can do so much more comfortably and without the usual amount of stress. 00:06:58.399 --> 00:07:11.439 Having an abundance of choices gives you time to breathe, to not be as stressed, and to not be under constant or immediate pressure, which can oftentimes push you into making poor choices. 00:07:11.920 --> 00:07:21.199 An abundance of opportunities gives you room to ask whether a specific opportunity actually makes sense before you commit yourself to select it. 00:07:21.360 --> 00:07:36.639 Being surrounded by abundance places you in a very different position from believing you have to grab whatever opportunity appears in front of you because you think that you may never see another good one. 00:07:37.199 --> 00:07:46.399 When opportunities are selected out of desperation and without proper evaluations, we call that Black Friday activity. 00:07:47.279 --> 00:08:01.920 Cornucopia is designed to help you see more possibilities, recognize more of what may be hiding inside of them, and we help you to become increasingly selective about what deserves your full attention. 00:08:02.639 --> 00:08:06.480 So, it is important that you think about opportunities. 00:08:06.800 --> 00:08:15.439 Cornucopia's strategy is loaded with a lot of useful features, and they all relate to opportunities in one way or another. 00:08:15.759 --> 00:08:25.680 So, we are beginning our podcast with a special emphasis on opportunities because they are important to your ultimate success. 00:08:26.079 --> 00:08:34.159 Everything else here, and even inside of our program, will connect back to opportunities in one way or another. 00:08:34.480 --> 00:08:35.120 Why? 00:08:35.600 --> 00:08:44.720 Because without an opportunity, your progress will stall out or even move backwards, and you will certainly not advance forward. 00:08:45.039 --> 00:08:54.399 But once you obtain worthwhile opportunities that fit you and your needs, you will always be better prepared to move ahead towards your business goals. 00:08:54.639 --> 00:09:00.080 As a member of Cornucopia Strategy, you will become surrounded with opportunities. 00:09:00.399 --> 00:09:11.039 But then your next question will likely be, how can I be sure that I am focusing on the right opportunities for me and my personal situation? 00:09:11.919 --> 00:09:16.799 So, let's address that question as it is a very important one. 00:09:17.200 --> 00:09:26.000 Usually, as you begin reviewing opportunities, you will begin to ask yourself, is this an opportunity that makes sense to me? 00:09:26.559 --> 00:09:30.879 So, let's dive into that question in a serious manner. 00:09:31.200 --> 00:09:38.639 Once you begin looking at opportunities, you will find a lot of things that might appeal to you for various reasons. 00:09:38.960 --> 00:09:45.200 But that doesn't mean that they all deserve your attention or especially your full commitment. 00:09:45.600 --> 00:09:49.360 Suppose two people are looking at the same opportunity. 00:09:49.679 --> 00:09:56.320 One of them sees something that fits naturally with what they already know how to handle. 00:09:56.799 --> 00:10:00.480 They have experience that applies, they understand the environment. 00:10:00.639 --> 00:10:03.759 They may already have relationships that could help. 00:10:04.080 --> 00:10:12.720 If the other person has none of those resources, the same opportunity will look very different to them, and so it should. 00:10:13.440 --> 00:10:25.039 And this is one of the reasons that Cornucopia Strategy doesn't want to treat opportunity reviewing as simply collecting as many as possible and putting them in front of everybody. 00:10:25.360 --> 00:10:27.200 We can do better than that. 00:10:27.840 --> 00:10:31.840 So, we begin with the person, not the opportunity. 00:10:32.159 --> 00:10:39.200 To us, understanding the wishes and goals of the person is the most important starting point for our strategy. 00:10:39.600 --> 00:10:47.519 That's why one of our valuable features inside Cornucopia is what we call the member profile. 00:10:48.159 --> 00:11:01.840 The member profile gives cornucopia key information that helps us to understand you well enough to also know which opportunities we discover are likely to be more relevant to your needs and goals. 00:11:02.000 --> 00:11:06.559 Now please pay special attention to what I am about to reveal to you. 00:11:08.080 --> 00:11:13.360 Your member profile is completely private and never shared. 00:11:13.840 --> 00:11:18.799 It isn't a public member biography and it is definitely not a resume. 00:11:19.120 --> 00:11:23.200 Other members cannot browse it or access it in any manner. 00:11:23.519 --> 00:11:29.440 It isn't accessible within our community chat feature that I will explain later. 00:11:29.840 --> 00:11:35.360 Your member profile is totally private and can only be used by you. 00:11:35.759 --> 00:11:43.120 I will explain why we designed Cornucopia Strategy to use your profile to accelerate your progress. 00:11:43.600 --> 00:11:48.559 And your member profile is never shared or accessible to anybody. 00:11:48.879 --> 00:11:54.080 The purpose of your member profile will now be explained clearly and completely. 00:11:54.320 --> 00:11:56.480 So please listen up. 00:11:57.279 -->

00:12:04.559 Your member profile exists solely to help Cornucopia understand you, the person we're trying to serve. 00:12:04.879 --> 00:12:08.240 Your member profile helps nobody else. 00:12:08.559 --> 00:12:19.440 It is not used directly or indirectly to influence anyone or anything other than your personal advancement and success within Cornucopia's strategy itself. 00:12:20.399 --> 00:12:30.960 Your member profile consists of the following type of content without your name, email, phone numbers, or any other personal identifying material. 00:12:31.279 --> 00:12:50.799 We focus on useful contexts such as what you have done business-wise or professionally, the kinds of experiences you have had, what business-related skills and resources you have, what capacities you have for interacting or collaborating with others, what activities do you enjoy? 00:12:51.039 --> 00:12:56.720 What types of situations do you want to avoid and that you dislike having to do? 00:12:56.879 --> 00:13:03.919 And what kinds of situations would you like to avoid, especially relating to business matters, etc. 00:13:05.120 --> 00:13:13.279 We would like to know what personality types you are comfortable being around, and what types you wish to avoid. 00:13:14.000 --> 00:13:20.399 We will ask what situations tend to create difficulty or unnecessary stress for you. 00:13:20.960 --> 00:13:25.200 We want to know what non-monetary resources are available to you. 00:13:25.440 --> 00:13:32.000 In particular, your business skills, knowledge, experiences, and business relationships you have, etc. 00:13:32.320 --> 00:13:38.000 If you wish to tell us, we would like to know what you are trying to accomplish business-wise. 00:13:38.480 --> 00:13:53.600 Your member profile helps us to understand what you want, need, and what you have to work with as we strive to identify the types of opportunities that would be most useful for you to make the progress you are seeking. 00:13:53.919 --> 00:14:00.960 As we are completing your member profile, it begins to create a plan of how we can best serve you. 00:14:01.200 --> 00:14:13.120 It gives cornucopia a basis for recognizing when something we discover may deserve to be brought to you without exposing that information to the rest of our community. 00:14:13.440 --> 00:14:18.240 And being able to do that is important to us and should also be to you. 00:14:18.559 --> 00:14:24.159 We cannot do that properly if we do not fully understand what is important to you. 00:14:24.399 --> 00:14:30.399 Please understand that Cornucopia isn't trying to decide which opportunity you should pursue. 00:14:31.279 --> 00:14:36.080 But we do want to know which opportunities you have interest in learning about. 00:14:36.720 --> 00:14:43.840 Cornucopia Strategy will be constantly seeking to locate opportunities for every member based upon their profiles. 00:14:44.080 --> 00:14:49.200 So, the better we understand your business goals, the better we can work on your behalf.

00:14:50.000 --> 00:14:56.399 It is, of course, your decision as to whether you want us to assist you in this manner or not. 00:14:57.039 --> 00:14:59.360 Whatever you decide, that is it. 00:14:59.600 --> 00:15:01.840 We won't push you any further. 00:15:02.159 --> 00:15:13.759 But while we are researching, discovering, and sharing opportunities, your member profile can help us to remember which opportunities may be useful for you. 00:15:14.000 --> 00:15:21.919 However, regardless of the opportunities that may be available for you to select, you are always the person in control. 00:15:22.720 --> 00:15:27.840 Only you can decide whether you want to hear about or review these opportunities. 00:15:28.159 --> 00:15:32.799 Also, you must decide if you even have time or interest to review them. 00:15:33.120 --> 00:15:36.480 You are always in control of how you use our strategy. 00:15:37.279 --> 00:15:49.360 It is quite plausible that not only may Cornucopia discover opportunities that require knowledge, skills, resources, business relationships, or a special interest that you already have. 00:15:49.600 --> 00:15:54.879 But other members will also uncover similar opportunities that you may wish to consider. 00:15:55.440 --> 00:16:03.279 In such situations, the bulletin or community chat would likely be the pathway for all of that to happen. 00:16:03.840 --> 00:16:13.360 This open sharing feature confuses some potential members because they believe that sharing valuable opportunities are somehow improper. 00:16:14.320 --> 00:16:16.720 For other strategies, that may be true. 00:16:17.360 --> 00:16:22.639 However, for our cornucopia strategy, this idea is extremely safe and powerful. 00:16:22.879 --> 00:16:34.080 You see, within Cornucopia Strategy, sharing an opportunity that you have or that you have uncovered is not the same as giving them away to others. 00:16:34.480 --> 00:16:40.639 Inside of Cornucopia Strategy, sharing produces leverage, collaboration, influence, and control. 00:16:41.360 --> 00:16:48.559 Any opportunity that you share remains exclusively yours until and unless you decide otherwise. 00:16:49.039 --> 00:16:52.960 Cornucopia strategy never has control of your opportunities. 00:16:53.200 --> 00:16:56.960 What is yours remains exclusively yours. 00:16:57.200 --> 00:17:04.079 Sharing opportunities does not require total exposure of all of the critical opportunity details. 00:17:04.319 --> 00:17:06.960 It never does and never should. 00:17:07.519 --> 00:17:17.680 Your personal privacy and the protection of opportunity privacy are of paramount importance to us and should also be to you. 00:17:18.160 --> 00:17:28.160 So keep in mind that you are always in total control of your opportunities and all decisions regarding your opportunities are exclusively yours. 00:17:28.799 --> 00:17:33.519 No member can extract that control from you unless you release it to them. 00:17:34.160 --> 00:17:39.519 As you learn more about our strategy, these facts

will become rather obvious to you. 00:17:40.000 --> 00:17:49.839 As members inform the community about their discoveries via bulletin notices or the community chats, their discoveries will become known to you. 00:17:50.319 --> 00:17:55.440 You will have the same freedom of choice regarding your personal opportunities. 00:17:55.920 --> 00:17:59.200 We realize that your personal control matters. 00:17:59.440 --> 00:18:06.480 Suppose an opportunity requires the experience, business relationships, skills, or knowledge that you have. 00:18:06.880 --> 00:18:12.559 Your skills and knowledge could help another member to make the opportunity to become successful. 00:18:12.799 --> 00:18:16.799 This would be important information to the member who controls that opportunity. 00:18:16.960 --> 00:18:20.480 The bulletin helps to match members in such situations. 00:18:21.119 --> 00:18:25.839 Collaborations and partnerships are formed from these types of interactions. 00:18:26.319 --> 00:18:34.799 So, interaction and collaboration are major advantages because of how Cornucopia strategy has been designed. 00:18:35.119 --> 00:18:40.880 Remember that personal control and privacy is never forgotten or overlooked. 00:18:41.119 --> 00:18:51.039 So keep in mind that your member profile is the key that allows us to recognize opportunities that may be of special interest to you. 00:18:51.279 --> 00:18:58.799 But also understand that we do not control your access to all other opportunities that are within Cornucopia Strategy. 00:18:59.200 --> 00:19:09.279 You are free to roam and review any or all opportunities that our Cornucopia Strategy's research team releases to our entire community. 00:19:09.759 --> 00:19:16.559 You will have access to review opportunities that are openly shared by all of our other community members. 00:19:17.039 --> 00:19:23.440 There are no restrictions placed upon you or any other members who have created member profiles. 00:19:23.759 --> 00:19:27.119 Member profiles are only used to help our members. 00:19:27.359 --> 00:19:35.359 Now, to be clear, you may want to know if you were to choose not to create a member profile, what happens then? 00:19:35.920 --> 00:19:40.319 It would affect you in only a couple of rather obvious ways. 00:19:40.720 --> 00:19:46.640 You could still interact with other members and have some access to bulletin notices, etc. 00:19:47.440 --> 00:19:52.880 But we would not be able to target our external searches to help you directly. 00:19:53.359 --> 00:20:02.319 You would then have to depend a bit more on your personal efforts to interact with opportunities, which you should be doing anyway. 00:20:02.960 --> 00:20:16.640 The other effect of not having a member profile will be that your personal GPS will have less information to help you to get started until you create a workable plan of action. 00:20:16.960 --> 00:20:26.400 The GPS will still work for you as best it can, but not as efficiently as it would if it understood your member profile. 00:20:26.720 --> 00:20:32.480 Cornucopia Strategy does not compete with you or other members for opportunities. 00:20:32.799 --> 00:20:42.000 You are free to interact with any member who wishes to interact with you, as is described in our community rules of conduct. 00:20:42.720 --> 00:20:46.640 We do have rules of how to handle opportunities. 00:20:46.960 --> 00:20:50.079 There are procedures and rules of conduct. 00:20:50.400 --> 00:21:00.960 We do not throw hundreds of opportunities onto a table and tell you and other members to start digging through them as if you are at a Black Friday sale. 00:21:01.839 --> 00:21:05.680 Our approach is more controlled but not restrictive. 00:21:05.920 --> 00:21:14.799 Our approach is orderly and equally accessible to members based upon their level of interactions within our community. 00:21:15.599 --> 00:21:24.079 We handle opportunities with forethought and deliberate attention to fairness, responsibility, and total transparency. 00:21:25.039 --> 00:21:35.920 Your member profile isn't a permanent snapshot of who you are, such that it ignores that you will be advancing and making progress within our program. 00:21:37.119 --> 00:21:42.880 That means that your profile, your wants and needs will change also. 00:21:43.759 --> 00:21:45.839 You're definitely going to change. 00:21:49.920 --> 00:21:53.200 Things that interest you today may not interest you later. 00:21:53.519 --> 00:21:54.799 That's fine. 00:21:55.119 --> 00:21:59.359 The objective isn't to put you into a box to restrict your growth. 00:22:00.000 --> 00:22:04.720 Every opportunity with which you engage will move you forward towards your goals. 00:22:04.960 --> 00:22:13.519 Such experiences will create momentum in your success, so your gained success will be noted, and that is important to recognize. 00:22:13.759 --> 00:22:19.759 It means that with more experience, your selection of opportunities can be expanded. 00:22:20.079 --> 00:22:25.039 That means that your member profile will have also changed. 00:22:25.920 --> 00:22:39.920 By our program, automatically adjusting your member profile helps Cornucopia to maintain its understanding of how to assist you continuously as you make progress and as your success continues to grow. 00:22:40.240 --> 00:22:46.160 We have designed our program in that way because opportunity by itself isn't really enough. 00:22:46.720 --> 00:22:50.240 Opportunities have to meet a person where they are. 00:22:51.119 --> 00:22:59.119 That means that no person, regardless of their situation, can handle every conceivable opportunity within our program. 00:22:59.759 --> 00:23:10.240 Each entrepreneur will have to select opportunities that truly fit them in their personal circumstances and continuously adjust with the entrepreneur. 00:23:10.880 --> 00:23:18.559 So, once we have your member profile, we will then have two valuable pieces of information to help you. 00:23:19.039 --> 00:23:27.920 We will have

knowledge of a growing pool of opportunities, and we have knowledge of you and your business needs and goals. 00:23:28.720 --> 00:23:35.920 Your next question might be how Cornucopia begins putting those two pieces together without guessing. 00:23:36.160 --> 00:23:38.400 And that is an obvious question. 00:23:39.200 --> 00:23:49.599 Well, we don't want to guess, and we also don't want to just look at your member profile and simply decide for you what you ought to be doing. 00:23:49.920 --> 00:23:52.319 We want and need your participation. 00:23:52.799 --> 00:23:56.240 That's where another part of cornucopia comes into play. 00:23:56.480 --> 00:23:59.759 It's called your GPS discovery. 00:24:00.000 --> 00:24:05.519 Discovery is one of the earliest parts of our GPS navigation system. 00:24:06.400 --> 00:24:10.400 And its job comes before actual navigation can begin. 00:24:11.039 --> 00:24:18.079 Before any GPS can help you figure out how to get somewhere, it needs a better understanding of two things. 00:24:18.559 --> 00:24:20.160 Where are you starting from? 00:24:20.319 --> 00:24:22.319 And where are you trying to go? 00:24:23.119 --> 00:24:36.400 Your member profile gives Discovery useful information to begin with, but your profile alone doesn't form all of the decisions for you or your personal GPS navigation system. 00:24:37.440 --> 00:24:42.799 Discovery takes what we've begun learning about you and works through it with you. 00:24:43.680 --> 00:24:52.160 You participate, you help clarify what you're trying to accomplish, you help establish what you're working with. 00:24:52.319 --> 00:24:57.440 That is your background, experiences, skills, knowledge, etc. 00:24:58.079 --> 00:25:01.119 This is not a resume of your work history. 00:25:01.359 --> 00:25:03.920 This is not to help you find a job. 00:25:04.240 --> 00:25:09.839 This profile is to help you move toward more independence as an entrepreneur. 00:25:10.160 --> 00:25:20.000 The work history that you have accumulated does play an important role, so do not dismiss what you have learned and gained from your employment experiences. 00:25:20.240 --> 00:25:25.920 They are valuable to you in helping Cornucopia to define your member profile. 00:25:26.319 --> 00:25:38.960 And as your member profile is created, your GPS begins developing a much clearer understanding of your starting position and the direction you want to pursue. 00:25:39.119 --> 00:25:45.759 That's important for properly identifying those opportunities that are important to you personally. 00:25:46.400 --> 00:25:52.559 You see, Cornucopia receives more than a simple collection of random facts. 00:25:52.799 --> 00:25:57.920 It will have specific details that you will have personally shared. 00:25:58.960 --> 00:26:06.400 So, when interesting opportunities begin appearing, we're not blindly throwing them in your direction. 00:26:07.039 --> 00:26:13.440 We would have a basis for asking, does this particular opportunity deserve your attention? 00:26:13.839 --> 00:26:19.839 That's a very different question from asking, which of these opportunities look good to you? 00:26:20.319 --> 00:26:29.759 Something can be an excellent opportunity and absolutely have very little relationship of value to you, especially if you cannot properly handle and control it. 00:26:30.240 --> 00:26:33.200 Discovery helps you to understand that difference. 00:26:33.440 --> 00:26:41.039 And when you complete your discovery process, we don't just throw the work away and start over the next time you enter cornucopia. 00:26:41.279 --> 00:26:47.440 That understanding becomes part of the starting position that your GPS begins to guide you from. 00:26:47.920 --> 00:26:52.160 At that point, we will have then established something important together. 00:26:52.400 --> 00:26:56.400 We will know where you are starting from and where you want to go. 00:26:56.799 --> 00:27:03.839 In addition, you will have the plan of action to help carry you there, and then we lock that understanding into place. 00:27:04.319 --> 00:27:09.359 Now, GPS has what it needs to begin navigating when you're ready to use it. 00:27:09.599 --> 00:27:16.720 However, even though your GPS is ready, you will not be immediately sent on a road trip just yet. 00:27:16.960 --> 00:27:21.119 There is more about cornucopia that you should understand first. 00:27:21.759 --> 00:27:26.000 We want you to know more about how opportunities will surround you. 00:27:26.240 --> 00:27:30.480 There are also many more tools for you to use to make progress. 00:27:31.200 --> 00:27:35.920 For now, I want you to understand something much simpler. 00:27:36.720 --> 00:27:40.720 Cornucopia isn't trying to match opportunities to a stranger. 00:27:41.200 --> 00:27:54.559 Now that we have your member profile and your GPS discovery in place, we can begin examining what cornucopia actually looks for when it begins to move you forward toward your goals. 00:27:55.200 --> 00:28:02.480 Because we now have a better understanding of where you're starting from and where you wish to go. 00:28:02.799 --> 00:28:05.920 We focus again on your opportunities. 00:28:06.559 --> 00:28:09.359 What are we then actually looking for? 00:28:09.680 --> 00:28:18.960 Cornucopia begins with three things that already exist in your life: your wants, your needs, and what we call your haves. 00:28:19.359 --> 00:28:23.200 They're simple words, but they tell us quite a bit. 00:28:23.599 --> 00:28:25.680 A want gives us direction. 00:28:25.839 --> 00:28:28.400 It tells us something you're trying to accomplish. 00:28:28.640 --> 00:28:34.079 It can tell us something you would like to change, obtain, build, improve, or move toward. 00:28:35.279 --> 00:28:41.200 A need tells us about what must be satisfied before we can make your wants become reachable. 00:28:42.319 --> 00:28:52.240 And a have tells us what is already available to you such that you can work with it to move forward within a properly constructed

plan of action. 00:28:52.880 --> 00:28:55.599 That last statement is especially important. 00:28:56.160 --> 00:29:00.720 It is important because haves are easy to underestimate. 00:29:00.960 --> 00:29:05.440 Money can be a have, but so can experience. 00:29:06.000 --> 00:29:14.480 Consider the value within knowledge, personal skills, and your time, equipment, and information, relationships and other resources. 00:29:15.039 --> 00:29:25.200 Haves can take on many forms, and understanding this fact becomes extremely powerful once you realize how to use them as part of your plan of action. 00:29:25.680 --> 00:29:32.400 But don't worry about this, because we will explain all of it to you inside of Cornucopia Strategy. 00:29:32.880 --> 00:29:42.480 The simplest way to think about haves is to think of anything that one person has that another person needs but doesn't yet possess. 00:29:43.039 --> 00:29:50.400 A have can be anything you know how to do that another person cannot do or would rather not do. 00:29:50.640 --> 00:29:57.200 Suppose a small manufacturer wants to increase production, but they need additional capacity. 00:29:57.599 --> 00:30:06.559 Across town, another manufacturer has equipment sitting idle several days each month and does not have a use for it. 00:30:06.799 --> 00:30:10.160 One business has a need, another has a have. 00:30:10.559 --> 00:30:16.640 The idle equipment may contain value that wasn't particularly visible while it was simply sitting there. 00:30:16.880 --> 00:30:22.799 Put it beside somebody who needs what that equipment can provide and its usefulness changes. 00:30:22.960 --> 00:30:26.400 That's part of what cornucopia means by the value within. 00:30:26.799 --> 00:30:32.640 Sometimes value is already there in front of a person and they do not realize that fact. 00:30:32.960 --> 00:30:40.400 Our strategy and other concepts that we share inside of cornucopia help to expose the value within such situations. 00:30:40.720 --> 00:30:44.240 And fortunately, the same thing can happen with you. 00:30:44.559 --> 00:30:50.640 Our techniques can help you to discover the value within you that you may not yet realize. 00:30:51.119 --> 00:31:05.440 Your member profile, your discovery, your GPS, and other features work to make you aware of the value within you and how to assist you to benefit because of what others need from you. 00:31:05.680 --> 00:31:16.720 Something in your list of haves may become important inside an opportunity that you are not aware of, or perhaps you had overlooked or ignored. 00:31:17.279 --> 00:31:26.480 However, once the value within you has been made known to you, your potential for more success appears immediately. 00:31:26.880 --> 00:31:33.759 Instead of you only focusing on locating or identifying opportunities, suddenly others are chasing you. 00:31:34.079 --> 00:31:36.240 That is a totally different experience. 00:31:36.480 --> 00:31:47.519 Being sought after by people who want to work with you is

a totally different feeling than when you are forced to chase people hoping that they will agree to work with you. 00:31:47.759 --> 00:31:54.000 Consider the stress of having to repeatedly deal with a constant stream of rejections. 00:31:54.240 --> 00:32:00.000 Oftentimes you will be rejected before you have fully explained what you are offering to someone. 00:32:00.240 --> 00:32:08.720 Believe me, being in control of valuable opportunities and also being chased by others who need them is much more enjoyable. 00:32:09.119 --> 00:32:13.759 At this point, you may be asking yourself, where is all of this going? 00:32:14.480 --> 00:32:16.720 Opportunities are opportunities. 00:32:16.960 --> 00:32:19.119 Some are good and others are not. 00:32:19.359 --> 00:32:22.720 So, why are all these features necessary? 00:32:23.279 --> 00:32:29.599 You may rightly have concluded that you can recognize a useful opportunity all by yourself. 00:32:30.079 --> 00:32:32.480 Your conclusion could be quite true. 00:32:32.720 --> 00:32:37.519 Whether your conclusion is true or not depends upon many factors. 00:32:37.839 --> 00:32:47.440 Some of those factors you will not know until later, and sometimes when you do know them, it will be much later than you would have hoped. 00:32:48.079 --> 00:32:52.960 If you are thinking that way, listen to what I will tell you next. 00:32:53.440 --> 00:33:03.200 An important part of opportunity evaluation involves more than judging how it looks, feels, and what it could potentially provide to you. 00:33:03.599 --> 00:33:07.839 There are usually many layers hidden within every opportunity. 00:33:08.160 --> 00:33:17.440 Some are obvious, but the critical ones may be hidden unless you can discover them before you have committed yourself to the opportunity. 00:33:18.000 --> 00:33:19.440 Consider this. 00:33:20.160 --> 00:33:26.079 Before you grab that valuable opportunity, it is reasonable to ask yourself certain questions. 00:33:26.559 --> 00:33:35.359 Some of the most obvious questions to ask yourself are usually along the lines of, what can I bring to this opportunity? 00:33:35.759 --> 00:33:38.319 What does it actually require from me? 00:33:38.799 --> 00:33:42.240 What do I already have that can be helpful? 00:33:42.799 --> 00:33:45.519 Will I need help from someone else? 00:33:46.079 --> 00:33:49.759 If so, will they be available to help me? 00:33:50.319 --> 00:33:54.720 Do I have all of the resources that I need to succeed with this opportunity? 00:33:54.799 --> 00:33:58.400 And if not, where can I get what I may need? 00:33:58.960 --> 00:34:05.440 If I take on this opportunity, will it really move me closer to something else that I also want? 00:34:06.400 --> 00:34:11.440 All of these types of questions can begin to help you discover what we call fit. 00:34:12.159 --> 00:34:16.639 Yes, fit, F, I, T. 00:34:17.840 --> 00:34:24.000 A simple three-letter word that can cast a giant shadow over your success or failure. 00:34:24.320 --> 00:34:30.960 So, it would be wise to accurately evaluate your fit regarding any opportunity that you may be considering. 00:34:31.920 --> 00:34:41.039 Sometimes an opportunity may be attractive, legitimate, and even valuable, but also requires something that you don't have or do not want to provide. 00:34:41.679 --> 00:34:47.360 In such cases, does it automatically mean that you cannot benefit from the opportunity? 00:34:47.920 --> 00:34:54.880 Well, within the philosophy of cornucopia strategy, the answer is most often absolutely not. 00:34:55.440 --> 00:35:07.199 When you learn about an opportunity and understand what is required to succeed with it, you are not out of the picture even if you do not choose to grab it for yourself or even participate at all. 00:35:07.920 --> 00:35:12.800 It will all depend upon how well you understand cornucopia strategy. 00:35:13.280 --> 00:35:24.800 Sometimes another opportunity may initially appear to be beyond your reach until you recognize that much of what it requires is already sitting among your haves. 00:35:25.519 --> 00:35:34.960 And sometimes your haves meets somebody else's need, while something they have also matches one of your needs. 00:35:35.679 --> 00:35:45.119 When that type of situation appears within Cornucopia Strategy, you will have a definite reason to begin a conversation with that member. 00:35:45.440 --> 00:35:53.039 This type of situation is when you should understand what we call our exchange principle. 00:35:53.760 --> 00:36:02.239 During such discussions, neither member has to surrender what matters to them simply because an opportunity is involved. 00:36:02.880 --> 00:36:06.239 Ownership of the opportunity remains intact. 00:36:06.639 --> 00:36:14.960 There has to be enough value moving in both directions of the conversation between the members for the exchange principle to appear. 00:36:15.440 --> 00:36:19.360 This is the reasoning that cornucopia brings to the opportunity. 00:36:19.760 --> 00:36:24.000 We're not simply thinking about whether an opportunity looks good. 00:36:24.639 --> 00:36:28.159 We're asking what is actually there within the opportunity. 00:36:28.400 --> 00:36:29.760 What does it need? 00:36:30.079 --> 00:36:31.679 What can you bring? 00:36:31.920 --> 00:36:34.239 What might another person bring? 00:36:34.639 --> 00:36:36.719 What does each side want? 00:36:37.440 --> 00:36:40.320 Where is the overall value to both sides? 00:36:40.480 --> 00:36:43.840 And is there enough of it to justify another step? 00:36:44.400 --> 00:36:47.360 Now you can begin to see why discovery matters. 00:36:47.519 --> 00:36:56.800 We need to gain more understanding of what is important to you before these questions could properly relate to your personal goals and wishes. 00:36:57.039 --> 00:37:02.880 And once we have that understanding, we can do more than just talk about opportunities. 00:37:03.119 --> 00:37:07.119 We can start by putting real opportunities where you can see them.

00:37:07.519 --> 00:37:13.599 So, the next question then becomes: where are those opportunities going to come from? 00:37:13.840 --> 00:37:17.599 The short answer is a lot of different places. 00:37:17.840 --> 00:37:25.039 Some are discovered by our cornucopia system independently because we do research outside the community. 00:37:25.840 --> 00:37:33.199 We are constantly looking for businesses that have needs and companies looking for certain capabilities. 00:37:33.519 --> 00:37:39.360 We track people looking for relationships and resources that aren't being fully used. 00:37:40.079 --> 00:37:48.320 We look purposefully for proprietary situations and business problems within businesses seeking solutions. 00:37:48.719 --> 00:37:53.280 There are also situations where something appears to be missing. 00:37:53.519 --> 00:37:58.559 And we know via our bulletins where that something is located and who has it. 00:37:58.800 --> 00:38:03.360 We're constantly looking for possibilities and sharing them with our community. 00:38:03.760 --> 00:38:10.400 In addition, serious members are also learning how to do the same for themselves and other members. 00:38:10.719 --> 00:38:18.960 Your choosing to do that also is an important part of participating with other members within Cornucopia. 00:38:19.840 --> 00:38:30.000 And because Cornucopia has information from member profiles and GPS discovery, that research doesn't always have to occur blindly. 00:38:30.239 --> 00:38:34.400 We have understanding of what our members have, need, and want. 00:38:34.880 --> 00:38:40.639 That knowledge helps us to target our activities as we're looking for opportunities. 00:38:40.960 --> 00:38:46.639 All of these activities matter because they create synergy within our community. 00:38:46.960 --> 00:38:51.119 Synergy happens because Cornucopia isn't the only one looking. 00:38:51.360 --> 00:38:56.800 Members who choose to use our various strategies will be finding opportunities too. 00:38:57.199 --> 00:39:02.239 You too can learn to identify opportunities as naturally as other members do. 00:39:02.719 --> 00:39:06.079 One of your associates may tell you about a situation. 00:39:06.800 --> 00:39:09.920 You may notice a business problem yourself. 00:39:10.320 --> 00:39:14.800 You might discover something while researching an entirely different matter. 00:39:15.039 --> 00:39:23.679 And sometimes you'll recognize that what you found has very little value to you, but that will not mean that it is automatically worthless. 00:39:23.920 --> 00:39:32.079 It may be incredibly valuable to someone else within our community or even someone outside of our Cornucopia strategy community. 00:39:32.480 --> 00:39:44.079 As part of your membership, we can explain how you can reap benefits when the opportunity is wanted by someone outside of our official Cornucopia strategy community. 00:39:44.559 --> 00:39:50.400 In addition, there is an ever-present source of opportunities within our community itself. 00:39:50.800 --> 00:39:52.960 And there's even another possibility. 00:39:53.119 --> 00:39:58.159 Sometimes nobody enters a conversation carrying any opportunity at all. 00:39:59.119 --> 00:40:01.119 Two members begin talking. 00:40:01.360 --> 00:40:05.119 One knows something, the other knows something else. 00:40:05.440 --> 00:40:10.480 One describes a problem, the other recognizes a resource. 00:40:11.119 --> 00:40:17.920 Something then becomes visible between them that neither person saw before their conversation began. 00:40:18.400 --> 00:40:20.559 That's an opportunity too. 00:40:20.960 --> 00:40:24.159 It can emerge from member-to-member connections. 00:40:24.400 --> 00:40:28.320 That's one reason community chat will matter when you use it. 00:40:28.639 --> 00:40:33.440 My point isn't that Cornucopia knows where every opportunity is hiding. 00:40:33.760 --> 00:40:34.639 We don't. 00:40:34.960 --> 00:40:39.360 The point is that we don't depend upon just one source. 00:40:39.920 --> 00:40:43.440 Cornucopia can do research outside the community. 00:40:43.760 --> 00:40:46.880 Members can safely contribute what they discover. 00:40:47.760 --> 00:40:57.360 Member profiles and GPS discovery can help make our joint research efforts more purposeful and meaningful for every member. 00:40:57.599 --> 00:41:00.960 Members can recognize possibilities for one another. 00:41:01.280 --> 00:41:10.880 Conversation itself can expose possibilities that weren't previously visible, and you remain free to look anywhere else you choose. 00:41:11.440 --> 00:41:14.480 Opportunity doesn't have to enter through one door. 00:41:14.960 --> 00:41:21.519 That's important because we're trying to create something larger than a list of opportunities. 00:41:21.840 --> 00:41:26.639 Because you deserve to receive more than just another opportunity. 00:41:27.199 --> 00:41:34.719 We're trying to create an environment where opportunities can continually enter, emerge, and become visible. 00:41:34.960 --> 00:41:41.519 But once they begin arriving from all those different directions, we need somewhere to put them. 00:41:41.840 --> 00:41:46.079 We need a place where members can always know what is available. 00:41:46.400 --> 00:41:53.920 We need a place where an opportunity discovered by cornucopia can sit beside another opportunity that was contributed by a member. 00:41:54.159 --> 00:42:01.840 And we need to have a member who contributes something valuable and who will not necessarily have to give away control of what they found. 00:42:02.079 --> 00:42:08.480 That's where our collaborations slash opportunity bulletin comes in. 00:42:08.880 --> 00:42:13.440 Within our bulletin, we have opportunities coming from different directions. 00:42:13.760 --> 00:42:17.519 Cornucopia is researching outside the community. 00:42:17.840 --> 00:42:21.440 Members are discovering opportunities themselves. 00:42:21.760 --> 00:42:26.639 Other possibilities may even emerge through interaction

between members. 00:42:26.960 --> 00:42:42.320 The bulletin gives all such opportunities somewhere safe and private, where they become visible to all of our members and yet be fully controlled by those members who are attached to those opportunities. 00:42:42.559 --> 00:42:46.559 Think of it as an ever-changing pool of possibilities. 00:42:46.880 --> 00:42:55.360 You might see something cornucopia located through external research, or it could be something another member discovered. 00:42:56.000 --> 00:43:01.840 Opportunities in the bulletin aren't there because we're telling you to pursue them. 00:43:02.400 --> 00:43:10.320 They're there, so you can see them, examine them, and then decide whether any of them deserves a closer look from you. 00:43:10.719 --> 00:43:14.800 But there's something important about member-contributed opportunities. 00:43:15.119 --> 00:43:17.840 Suppose you discover something valuable. 00:43:18.400 --> 00:43:24.000 You recognize the opportunity immediately, but it doesn't fit you. 00:43:24.480 --> 00:43:26.559 You could simply walk away. 00:43:27.280 --> 00:43:31.039 Or you could make its existence known to the community. 00:43:31.519 --> 00:43:36.559 That doesn't mean you have to hand somebody the source and all the details. 00:43:37.039 --> 00:43:43.679 The bulletin is designed so the opportunity can remain attached to the members who contributed it. 00:43:44.239 --> 00:43:48.800 You retain control over releasing its identity and details. 00:43:49.119 --> 00:43:52.000 That changes what sharing actually means. 00:43:52.559 --> 00:43:59.760 Maybe you've decided you don't want the opportunity at all, and you're perfectly willing to let another member pursue it. 00:44:00.559 --> 00:44:04.400 You can do that, but perhaps you do want it. 00:44:04.960 --> 00:44:08.000 The problem is that something is missing. 00:44:08.320 --> 00:44:11.280 You need a capability you don't have. 00:44:11.840 --> 00:44:15.599 Maybe it is knowledge or experience that you don't yet have. 00:44:15.840 --> 00:44:19.840 It could also be a relationship or a resource that is missing. 00:44:20.079 --> 00:44:24.079 Now the bulletin can do something that can be extremely important for you. 00:44:24.320 --> 00:44:29.280 The bulletin notice that you submit will become your ambassador within the community. 00:44:29.440 --> 00:44:32.400 It represents your needs regarding that opportunity. 00:44:32.639 --> 00:44:35.840 Simply place your notice and watch what happens next. 00:44:36.079 --> 00:44:42.719 It can help make your opportunity visible to people who may have exactly what you're missing. 00:44:42.880 --> 00:44:45.280 You haven't given away the opportunity. 00:44:45.519 --> 00:44:49.119 You've created the possibility of finding a way to handle it. 00:44:49.360 --> 00:44:57.519 And there will be times when you simply recognize that although the opportunity is very valuable, it just isn't for you. 00:44:58.159 --> 00:45:02.320 Somebody else in the community

may be in a completely different position. 00:45:02.960 --> 00:45:06.159 What doesn't fit you may fit them beautifully. 00:45:06.480 --> 00:45:15.280 So, why should the opportunity disappear merely because the person who found it isn't the person who should handle it? 00:45:15.519 --> 00:45:18.239 That's one of the reasons the bulletin matters. 00:45:18.400 --> 00:45:27.920 It allows cornucopia's outside research and the discoveries of individual members to begin interacting within the same environment. 00:45:28.239 --> 00:45:33.039 Over time, these synergistic interactions create something important. 00:45:33.679 --> 00:45:43.199 You begin to understand opportunity as something that represents more than the one possibility sitting directly in front of you. 00:45:43.519 --> 00:45:48.159 And the community becomes part of the opportunity environment itself. 00:45:48.800 --> 00:45:55.280 But seeing what other members contribute isn't the only way members can expand what they understand. 00:45:56.239 --> 00:46:01.440 Sometimes the useful thing isn't an opportunity somebody posted. 00:46:02.079 --> 00:46:05.360 Sometimes it is just a simple conversation. 00:46:06.000 --> 00:46:09.440 That's where our community chat begins to matter. 00:46:10.000 --> 00:46:19.519 We've reached a point where interactions with other members become beneficial to you, that then can sometimes introduce a reasonable concern. 00:46:20.400 --> 00:46:24.320 How much of myself do I have to expose to other members? 00:46:24.639 --> 00:46:30.880 Inside Cornucopia Strategy and even Community Chat, the answer is very little. 00:46:32.000 --> 00:46:37.679 Inside our community chat, members are identified by code names that they create. 00:46:38.079 --> 00:46:44.960 No human, company, products, or famous or easily recognizable names are permitted. 00:46:45.360 --> 00:46:48.800 Your personal identity isn't what you bring into the chat. 00:46:49.119 --> 00:46:53.519 Community chat works more like a private forum inside Cornucopia. 00:46:53.920 --> 00:47:01.039 The community chat is primarily for members, but Cornucopia moderators will interact as necessary. 00:47:01.599 --> 00:47:09.840 Cornucopia questions are handled by our support and knowledge base feature that is available inside of our membership screens. 00:47:10.239 --> 00:47:19.280 Members cannot use their own name, company names, product names, emails, phone numbers, etc. 00:47:19.920 --> 00:47:24.400 Members are identified by their chosen and approved code names. 00:47:24.719 --> 00:47:27.679 Privacy is required and expected. 00:47:27.920 --> 00:47:34.639 Members can talk about opportunities, their needs and wants, and their problems can be discussed. 00:47:34.960 --> 00:47:40.000 It is fair to even discuss various ways that they may want to resolve them. 00:47:40.559 --> 00:47:45.039 Members can also ask for advice from other members if privacy is maintained. 00:47:45.199 --> 00:47:57.679 Members can discuss how they are locating opportunities, what they are discovering, and their thoughts and opinions to improve their understanding of how cornucopia strategy functions. 00:47:58.000 --> 00:48:06.159 Members can create specific discussion threads to focus on their unique experiences and situations if they wish. 00:48:06.480 --> 00:48:12.000 Members talk about industries, problems, resources, experiences, and ideas. 00:48:12.320 --> 00:48:16.239 You can observe, learn, and participate when you wish to do so. 00:48:16.480 --> 00:48:19.360 The community chat is open to all members. 00:48:19.679 --> 00:48:27.039 This following analogy should help you understand how Cornucopia strategy has been designed to work with you. 00:48:27.280 --> 00:48:28.800 Suppose you're hungry. 00:48:29.039 --> 00:48:30.400 You need a meal. 00:48:30.719 --> 00:48:34.239 You walk into a restaurant and tell them exactly what you want. 00:48:34.480 --> 00:48:35.440 They have it. 00:48:35.679 --> 00:48:36.639 Wonderful. 00:48:36.960 --> 00:48:38.000 That was easy. 00:48:38.159 --> 00:48:40.400 Many times that is how it works. 00:48:40.639 --> 00:48:43.920 But suppose they don't have the meal you ordered that day. 00:48:44.159 --> 00:48:46.400 They point you toward the buffet. 00:48:46.800 --> 00:48:48.480 Now you have choices. 00:48:48.719 --> 00:48:52.880 You look at what is available, but nothing you see appeals to you. 00:48:53.119 --> 00:48:55.760 So, the restaurant goes further. 00:48:56.320 --> 00:49:00.159 You are invited to review what's being stocked in the kitchen. 00:49:00.400 --> 00:49:04.400 Maybe something can be put together that will satisfy your appetite. 00:49:04.719 --> 00:49:11.440 And if nothing inside the restaurant works, you may choose to leave and find your meal somewhere else. 00:49:11.760 --> 00:49:19.119 The restaurant can do quite a bit to help you, but it cannot choose the food that would satisfy your appetite. 00:49:19.519 --> 00:49:22.400 Cornucopia works much the same way. 00:49:22.880 --> 00:49:26.559 Sometimes the opportunity you want may already be there. 00:49:26.800 --> 00:49:29.440 Sometimes you'll look through the bulletin. 00:49:29.760 --> 00:49:34.400 Maybe community chat helps you recognize another possibility. 00:49:34.639 --> 00:49:44.239 Perhaps GPS helps you understand that what you thought you needed isn't actually the only way to satisfy your underlying need. 00:49:45.039 --> 00:49:48.239 And you're always free to look outside cornucopia. 00:49:48.719 --> 00:49:53.119 You can still take the strategy with you and use what you have learned. 00:49:53.360 --> 00:49:57.119 You can and should look for opportunities wherever you can. 00:49:57.920 --> 00:50:07.280 Cornucopia doesn't need to provide the opportunity for the strategy to be useful, but through all of your options, one piece of reality remains. 00:50:07.519 --> 00:50:13.119 Your GPS can help guide you, but you are the one driving the car. 00:50:13.519 --> 00:50:20.480 Cornucopia can help you

in many other ways, but it shouldn't attempt to make your decisions for you. 00:50:20.719 --> 00:50:24.000 You don't have to grab everything that passes in front of you. 00:50:24.239 --> 00:50:27.519 The next opportunity can come from somewhere else. 00:50:28.000 --> 00:50:34.880 If opportunities seem scarce to a person, oftentimes fear and selfishness will appear. 00:50:35.199 --> 00:50:40.960 They may begin thinking, what if this is the only opportunity that I can find? 00:50:41.679 --> 00:50:45.039 Just consider the environment that we are building here. 00:50:45.920 --> 00:50:48.800 Cornucopia is researching outside the community. 00:50:48.960 --> 00:50:51.679 Members are discovering and sharing opportunities. 00:50:51.840 --> 00:50:57.119 The bulletin gives those discoveries a private and protected place to circulate. 00:50:57.760 --> 00:51:03.440 Community chat exposes those possibilities to you through member-to-member interactions. 00:51:04.079 --> 00:51:09.039 Your own observations and discoveries represent yet another source. 00:51:09.599 --> 00:51:15.679 Nothing prevents you from finding opportunities somewhere that cornucopia has never looked. 00:51:16.400 --> 00:51:20.400 There are multiple ways that opportunities can enter your view. 00:51:20.800 --> 00:51:27.760 Eventually you should realize that there is an abundance of opportunities circling all around you constantly. 00:51:28.159 --> 00:51:32.960 Having abundance means that you can be more relaxed about opportunities. 00:51:33.280 --> 00:51:39.360 You can calmly just evaluate them as you wish, but you do not have to rush yourself. 00:51:39.760 --> 00:51:43.840 An opportunity can be valuable and still be wrong for you. 00:51:44.320 --> 00:51:46.320 You can always pass on it. 00:51:46.559 --> 00:51:49.679 Another member may see something in it that you don't. 00:51:50.320 --> 00:51:57.920 The important thing is that you aren't required to force yourself into an opportunity merely because it exists. 00:51:59.199 --> 00:52:06.719 Cornucopia wants to help create an environment rich enough in possibilities that you can keep asking the better questions. 00:52:07.119 --> 00:52:09.840 Does this opportunity make sense for me? 00:52:10.320 --> 00:52:13.920 That is a very different way of experiencing opportunity. 00:52:14.159 --> 00:52:17.599 You aren't trying to collect every opportunity that you see. 00:52:18.000 --> 00:52:21.679 You're learning to focus more on what deserves your attention. 00:52:21.840 --> 00:52:26.239 And as you become better at doing that, something else changes. 00:52:26.480 --> 00:52:28.719 You begin making better choices. 00:52:28.880 --> 00:52:35.440 If cornucopia fits where you are today, it will continue to fit you as you become more successful. 00:52:35.679 --> 00:52:41.119 Cornucopia strategy was designed to travel with you as far as you want it to do so. 00:52:41.519 --> 00:52:48.880 In fact, Cornucopia Strategy is officially called a personal and portable strategy. 00:52:49.199 --> 00:52:52.320 It accommodates you and travels with you. 00:52:52.639 --> 00:52:55.599 What does Cornucopia expect from you? 00:52:56.159 --> 00:53:01.119 We only want you to consider if what we are offering can help you to succeed. 00:53:01.599 --> 00:53:03.440 We believe that it can. 00:53:03.840 --> 00:53:07.039 But you have to decide if you agree or not. 00:53:07.920 --> 00:53:11.280 We have shared what we can from this side of the door. 00:53:11.840 --> 00:53:17.599 To see more and learn more, you will have to walk through our door into Cornucopia's strategy. 00:53:18.079 --> 00:53:21.440 Our desire for your success is serious and real. 00:53:21.840 --> 00:53:26.559 But there is a limit to what our desire can accomplish without your involvement. 00:53:26.880 --> 00:53:31.360 We cannot want you to succeed more than you want it for yourself. 00:53:31.679 --> 00:53:37.360 Until you can decide, I hope that you will continue listening to our podcasts. 00:53:37.920 --> 00:53:44.079 And also remember to review our website, sdkhunter.com, whenever you can. 00:53:44.639 --> 00:53:45.599 Take care.