# Mary Tan
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Top podcast episodes featuring mary tan.
Whisker Report - Episode 39 The New Rules of Pet PR and AI Visibility
This week on The Whisker Report, hosts Mary Tan and producer Mark Winter welcome Sara Blood of BrandPoint for an eye-opening conversation about modern PR, sponsored content, AI visibility, and how pet brands can break through in today’s crowded media landscape. From the changing face of trade shows…
232: The Story is Everything: How to Get Free Local News Coverage with Whisker Media's Mary Tan
Want to see your pet business featured on the evening news but think you need a huge marketing budget to make it happen? Think again.
Meet Mary Tan, award-winning TV reporter who covered major stories for Fox News, CNN, CBS News, and NBC News for 13 years - and now runs Whisker Media, a boutique…
Whisker Report - Episode 40 PR Tips for Pet Startups & Wellness Brands
This week on The Whisker Report, host Mary Tan and producer Mark Winter welcome Mary Beth Powers, founder of Teddy’s Turmeric Tamer, for a fascinating behind-the-scenes conversation about building a natural pet wellness brand from the ground up. Inspired by her beloved dog Teddy’s remarkable recove…
Whisker Report - Episode 41 Stop Being Your Town's Best-Kept Secret: PR & Marketing Lessons from Pet Boss Nation
This week on The Whisker Report, Mary Tan welcomes nationally recognized pet industry expert, business coach, and Pet Boss Nation founder Candace D’Agnolo. With nearly 25 years in the pet industry and a decade spent coaching independent pet businesses, Candace shares practical strategies for helpin…
Mary Tan on the Rising Cost of Pet Healthcare
July 14, 2026 ~ Mary Tan, CEO of Whisker Media, joins the show to discuss the growing costs of veterinary care and the lengths many pet owners are willing to go to help their animals. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
for information about our collection and use …
Whisker Report - Episode 42 Can Your Pet Store Beat Amazon? Yes—Here's How
Can independent pet retailers really compete with Amazon and the big-box chains? Absolutely—and this week's The Whisker Report explains how. Mary Tan welcomes Michelle Huie, Founder and CEO of ShopDot, to discuss how technology is helping neighborhood pet stores, groomers, trainers, rescues, and sh…
Case File #206: Pet Files
Danger at the groomers. Pet food recalls. Cancer scares. Host Roshini Rajkumar gets the scoop about hot topics in animal care from Whisker Media CEO Mary Tan. Would you believe pet groomers aren't consistently regulated nationwide? Mary is a key advocate pressing for foundational rules for shelters…
Whisker Report - Episode 43 When the Fur Flies: Is Your Pet Business Crisis-Ready?
In the pet world, a reputation can take years to build—and seconds to destroy. This week on The Whisker Report, Mary Tan welcomes crisis strategist, attorney, former TV reporter, and Crisis Files podcast host Roshini Rajkumar for an eye-opening conversation about what pet businesses and animal welf…
Whisker Report - Episode 44 Inside the Editor’s Inbox: How Pet Brands Get Noticed
This week on The Whisker Report, host Mary Tan and producer Mark Winter welcome Kimberlie Clyma, Senior Editor of Pet Food Processing, for an insider's look at what's shaping the booming pet food industry—and what it takes for pet brands to get noticed by the media. Kimberlie explores the growing h…
Whisker Report - Episode 45 Puppies, Players & Publicity: An NFL Insider's PR Playbook
What can a rescue organization or pet business learn about PR from the NFL? Quite a lot! This week on The Whisker Report, Mary Tan and producer Mark Winter welcome Brad Madson, retired Community Relations Director for the Minnesota Vikings, who spent 25 years connecting professional athletes with c…
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