# Josh Kopel

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Office Hours: Influence Fatigue — Why Your Customers Don’t Trust Your Marketing (and What to Do Instead)

I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies …

Office Hours: Why You Shouldn’t Reward Regulars

I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies …

Office Hours: Doing Less To Earn More

I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies …

Office Hours: How Guests Decide Where to Eat

I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies …

Office Hours: What Does a Restauranteur Actually Do?

I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies …

Office Hours: How to Clone Yourself Without Hiring

I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies …

Office Hours: The 1-3-1 Rule: Stop Answering Every Question

I’m Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I’ve spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies …

Josh Kopel on AI, Systems, and Why Restaurants Must Evolve Now

In this episode of the Restaurant AI Podcast, host Matt Wampler, Co-Founder and CEO of ClearCOGS, sits down with Josh Kopel, restaurateur, coach, marketing strategist, and founder of the Restaurant Scaling System. Josh has built, scaled, and exited restaurants, including earning a Michelin star, b…

Better Marketing, Not More Marketing: Driving Profitability in Hospitality with Josh Kopel

Marketing is essential to any successful hospitality business—but for many operators, it can feel like a constant cycle of activity without clear results. In this episode of Science of Service, Rachel is joined by Josh Kopel, a Michelin-awarded restaurateur turned marketing strategist, who now work…

How Restaurant Owners Can Increase Sales Using AI

I've talked to a lot of experts about a lot of tools, but this conversation with Josh Kopel might be the one that changes how you think about marketing for good. Josh is a 20-year restaurant veteran turned marketing expert, and this is his third time on the show, which tells you how much value he b…