Leveraging Data For A Successful Podcast Interview Marketing Strategy
Trent Anderson, Head of Podcast Publisher Partnerships at Podchaser, dives deep into the importance of using data for decision-making in podcasting. He explains Podchaser's four-step framework and how it helps find the right shows for their clients. There is often a misconception that guests should…
The Influencer Power of Blogs, Podcasts and Bears
Blogs, podcasts, emails and bears – in one podcast – oh my!
Today’s podcast is all about the powers of influence, engagement and response.
First, we’ll learn how people (including marketers) respond when you use AI, humor and emails for evil.
Okay, evil’s a strong word. How about using it for b…
Creators and Podcast Advertising Partners
This is Startup, a limited podcast series brought to you by Ossa Collective.
Step behind the mic with us as we navigate the dynamic landscape of podcast advertising, alongside industry powerhouses Rita Bautista, Trent Anderson, Michaela Phillips, and Dane Cardiel. Learn how to strike that perfect c…
The Hidden Challenges of Podcasting with Trent Anderson
We welcome Trent Anderson who is the head of growth and strategy at Podchaser. He discusses his journey into the podcasting industry, sharing valuable lessons from his experiences with branded shows and his time at Podchaser. Trent talks about the challenges of podcast discovery, the importance of …
How Data Analytics Drives Podcast Growth with Trent Anderson | The Creative Potential Podcast
In this episode of the Creative Potential Podcast, Chris Decker welcomes Trent Anderson, the Head of Growth and Strategy at Podchaser, to discuss the critical role of data analytics and insights in creative growth. They delve into the unique podcast consumption habits of senior executives and explo…
Is It Worth Paying To Be On A Podcast?
Q: Is it acceptable to pay to be a guest on a show?
A: It depends. If you’re going to, make sure it’s the right fit, but don’t get your hopes up for a monetary ROI.
According to my friend Trent Anderson at Podchaser, 7.5% of podcasts are pay-to-play.
If you submit yourself to enough podcasts,…
Chasing the Numbers with Trent Anderson
In this episode of "We Built This Brand," you’ll hear from Trent Anderson, the Head of Growth and Strategy at Podchaser. Trent and Chris discuss the origins and key features of Podchaser, emphasizing its role as a vital data aggregator and discovery tool in the industry. Together, they delve into t…
KVOM NewsWatch, Thursday, October 10, 2024
UACCM to hold 'Topping Out' ceremony for new nursing and health sciences building; plans being finalized for Morrilton Fall Fest; Summit Utilities to initiate rate increase; Tourism Ticker shows tourism tax revenue at an all-time high in June; Morrilton to host Clinton in volleyball tonight; we tal…
Episode 19: Ditching Vanity Metrics + What’s Next for Podcasting with Trent Anderson
If you’ve been feeling the pressure to do all the things—video, sponsorships, data, growth—this episode is going to help you slow down and strategize smarter.
This week, I’m joined by Trent Anderson, Head of Growth & Strategy at Podchaser, and we’re diving into what’s actually working for podcast …
KVOM, NewsWatch, Thursday, October 2, 2025
Conway Co. Fall Cleanup is next week; MHS hosting band competition on Saturday; Volunteers needed to place on veterans' graves at Elmwood Cemetery; Rural Fire Show is Saturday; Several local teams in action; We visit with Jeremy Kissire and Trent Anderson about Shop with a Cop
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