# Patricia Mejia

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Elevating Events Down Under: Tripleseat + GoTab Unite for Smarter Hospitality

GoTab’s Behind the Tab podcast dives into the intersection of technology, creativity, and community in modern hospitality. In this episode, host Patricia Mejia sits down with John Karemy, Tripleseat’s international marketing lead, to explore the brand’s expansion into Australia, why the market is s…

Take Back Your Brewery’s Audience: Memberships, Apps, and Direct Marketing with TapWyse

Social media used to be the easiest way for breweries to connect with their guests. Today, those platforms control who actually sees your posts. In this episode of Behind the Tab, Patricia Mejia sits down with Ross Stensrud of TapWyse to talk about how breweries can reclaim their customer relations…

From Taproom Chaos to Automated Menus: How Live Tap List Helps Operators Sell More

In this episode of Behind the Tab, Patricia Mejia sits down with Grant Pierce, founder of Live Tap List, to explore how a simple problem inside a small-town brewery turned into a powerful tool for operators everywhere. What started as a way to help his brother manage constantly changing menus at a …

How Self-Pour Technology Increases Revenue and Reduces Labor

Can self-pour technology help you increase revenue while reducing labor costs? In this episode of Behind the Tab, Patricia Mejia sits down with Darren Nicholson, CEO of iPourIt, to discuss how self-pour beverage systems are helping breweries, hotels, food halls, theaters, and entertainment venues s…

Craft Beer Growth in 2026: Taproom Strategy, Super Fans & Brewery Profitability | CBP Connects Chicago

The craft beer industry may be flat — but that doesn’t mean breweries can’t grow smarter. In this episode of Behind the Tab, Patricia Mejia sits down with: Kevin Irvin (“Swirv”) of Atlantucky Andrew Coplon of Craft Beer Professionals Chris Farmand of Small Batch Standard Together, they unpack o…

How Brewery Operators Can Cut Through Technology Hype and Focus on What Actually Works | Mike Wakerly, Taplist

Brewery operators are constantly being pitched new technology. QR codes. AI tools. Loyalty platforms. Digital signage. Marketing software. Analytics dashboards. But how do you know which solutions actually help your business and which ones are simply adding cost and complexity? In this episode of B…

Creating Reasons for People to Gather: Lessons From Europe's Food Halls | Michael Motz

What happens when great food and drinks are no longer enough to bring people together? In this episode of Behind the Tab, GoTab's Patricia Mejia sits down with Michael Motz, founder of Full House Group, one of Europe's most innovative hospitality operators. Michael oversees food halls, bars, restau…

What if the best time to market to a guest isn't after they leave—but the moment they walk through your door?

In this episode of Behind the Tab, GoTab's Patricia Mejia sits down with Wayne Newton, VP of Sales at GoZone WiFi, to explore why guest Wi-Fi has evolved from a basic utility into one of hospitality's most powerful first-party data channels. Wayne explains how restaurants, breweries, stadiums, ente…

He Beat a Better-Funded Competitor With a $35 Microphone

Wil Brawley started recording customer interviews on a $35 microphone in 2010 because he couldn't outspend his competitors on marketing. Nineteen years later, Schedulefly — his restaurant scheduling company — has never taken outside funding, never raised its prices, and still wins back customers wh…

How to Cut Draft Beer Loss by 70% — Brent Reynard of Draft Control on Behind the Tab

We're back after a brief hiatus with the latest Behind the Tab. this ones for our anyone who cares about the craft beer industry and one of the key cost drivers that could make a meaningful impact in their financial performance. Most bars and breweries don't know how much draft beer they're losing …