How Does Agency Culture Help During Economic Crisis?
How is your agency surviving the economic crisis? How can a great agency culture help during a downturn in the economy? As an agency owner, there's nothing more important than knowing your values and surrounding yourself with people who are working toward the same common goal, especially at times l…
195 – Ask the Experts: Proven Tips for Sales and Marketing Alignment
Hello from Raleigh, North Carolina. Welcome to another episode of B2B Marketing & More.
Today's episode features some of my previous guests and a topic that comes up in almost all my podcast conversations: How can sales and marketing teams work together?
The answer isn't that simple because so mu…
187 - ft. Mark Emond: With Buyers in Control Sales and Marketing Must Align
A big hello from Portland, Oregon. Welcome to another episode of B2B Marketing & More with Pam. Today I have a very special guest, Mark Emond. Mark is a long-time IBMer, Founder and President of Demand Spring – a B2B revenue marketing consultancy.
Today we are going to talk about sales and marketi…
Erin Blaskie — A Multi-Passionate Marketing Leader
Erin Blaskie is a fractional CMO, a mom, a mental health advocate, an entrepreneur, a TEDx speaker, a travel blogger, and more. In 2004, when she was just 21, Erin started a marketing consultancy business. Since then, she has worked with the leading brands, improving their digital presence and bran…
Delia Garced — Invite Diversity to the Table Where Decisions Are Made
Delia Garced is Senior Director of Demand Generation at Waters. For the past 30-plus years, Delia has been leading and building global marketing teams at some of the world's biggest companies, including GE, where she served as a marketing leader for close to 25 years. She's a strong believer in div…
B2B Marketing in 2025
This week on The B2B Mix Show, we welcome Mark Emond, founder & president of Demand Spring, a revenue marketing agency. Mark joins us to talk about the future of B2B Marketing by 2025.
During our discussion, Mark covers:
What the B2B marketing org structure will look like by 2025
How the B2B…
Podcasting as a marketing strategy w/ Mark Emond
Mark Emond, Founder and Executive Chair at Demand Spring, talks with Jeremy about podcasting as a marketing strategy
Highlights:
How podcast content stirs conversation among your audience
How podcasting can feature the people who make your business run
Tips on measuring the ROI of your podcast str…
[Top Agency Series] Creating Effective Marketing Strategies With Mark Emond of Demand Spring
![[Top Agency Series] Creating Effective Marketing Strategies With Mark Emond of Demand Spring](https://cdn-images-3.listennotes.com/podcasts/inspired-insider-podcast-dr-jeremy-weisz-VW6utTIxvKU-LTBoCuxvHyQ.300x300.jpg)
Mark Emond is the Founder and CEO of Demand Spring, an integrated revenue marketing consultancy working with B2B marketers in building and implementing the marketing strategies and technology stacks that drive transformation and top-line results. The firm works with organizations ranging from high-…
648 - Skating to Where the Puck is Going: AI Transformation for Service Providers with Mark Emond
Why you should listen
Mark Emond shares his strategic pivot from traditional marketing automation to AI transformation services, offering a proven roadmap for consultants looking to evolve their positioning before the market forces them to.
Discover how to identify and attract visionary clients wh…
649 - The Real Reason Your To-Do List Never Gets Done (It's Not What You Think) with Kelly Fifield
Why you should listen
Kelly Fifield shares her practical approach to using AI for productivity without getting lost in complicated automations that waste weeks of your time.
Discover the critical difference between using AI as a task-focused executive assistant versus a strategic business coach—an…
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