# Jeff Robson
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jeff robson (born 5 August 1982 in Leeton, New South Wales) is an Australian former professional rugby league footballer who last played for the Parramatta Eels. He played primarily at halfback.
== Playing career ==
Robson made his NRL debut for the Manly-Warringah Sea Eagles in 2004 against the Cronulla-Sutherland Sharks.
Ep 9. Shaping the Future & Empowering the Next Generation… with Greg Wheeler and Jeff Robson
Join Jeff Robson, Managing Director of Access Analytic and founder of CFO Access Networking Groups, as he interviews Greg Wheeler, a progressive thinker and former boss, on the CFO Access Podcast. Greg shares fascinating insights from his diverse career, highlighting pivotal decisions, leadership s…
Ep 11. AI & Professional Confidence: Leading Through Change with Julissa Shrewsbury and Host Jeff Robson
In this episode of the CFO Access Podcast, host Jeff Robson speaks with Julissa Shrewsbury, founder of New Work Consulting, about how AI is reshaping professional confidence, leadership, and trust.They discuss insights from Julissa’s study of senior leaders across Australia, including how organisat…
Ep 12. M&A Secrets Every CFO Should Know: Insights from Mark Leaker with Host Jeff Robson
In this episode of the CFO Access Podcast, host Jeff Robson sits down with Mark Leaker, founder of Leaker Partners, to explore the realities of mergers and acquisitions, corporate governance, and deal-making. Mark shares lessons from over two decades advising boards, CFOs, and business owners on co…
Ep 13: Is Your Business Protected? What CFOs Get Wrong About Insurance - Melissa Jolly with Host Jeff Robson
Melissa Jolly is the founder and managing director of Pinnacle Insurance Brokers, a Perth-based firm specialising in bespoke insurance solutions and risk advisory for Australian SMEs. After starting her career in domestic insurance, Melissa spent several years working at Lloyd’s of London before re…
Ep 14: The Endurance Mindset Every CFO Needs to Lead: Mackenzie Burgoyne with Host Jeff Robson
What can a CFO learn from an endurance athlete who ran the entire Bibbulmun Track in under nine days? Quite a lot, it turns out. In this episode of the CFO Access Podcast, Jeff Robson speaks with Mackenzie Burgoyne, founder of Dubbel, coach, entrepreneur and extreme endurance athlete, about resilie…
Ep. 15: Why CFOs Are Undervaluing Brand and Paying for It in Revenue: Tracy Fryer with Host Jeff Robson
What if one of the biggest growth levers in your business is the one finance leaders are most likely to underestimate?
In this episode of the CFO Access Podcast, Jeff Robson speaks with Tracy Fryer, founder and creative director of Design Studio Perth, about why branding is not just a creative exe…
Ep 16: Financial Stress Is Costing Your Business More Than You Think: Steven Furman with Host Jeff Robson
Steven Furman is the founder and CEO of Paytime, Australia's biggest and most established earned wage access platform. He has over 25 years of experience in private equity, mergers and acquisitions, and financial services, and spent years working in payment automation and invoice financing before i…
Ep 17: The Psychology of Pricing: Why Smart Businesses Still Get it Wrong. Etinosa Agbonlahor with Host Jeff Robson
Most businesses don't have a cost problem ... they have a pricing problem. In this episode of the CFO Access Podcast, Jeff Robson speaks with behavioural economist and pricing strategist Etinosa Agbonlahor about why so many leaders undercharge, why a single take-it-or-leave-it price can drive away …
Ep 18: The $100k Software Mistake you Might be Making | Jeff Robson and Mark Birkinshaw
Most software buying mistakes don't start with the product or the vendor — they start with a vague brief, internal politics and a lack of discipline.
In this episode of the CFO Access Podcast, Jeff Robson speaks with Mark Birkinshaw about why organisations can waste serious money on technology the…
The Accidental CFO: Why Chasing Problems Beats Chasing Titles | Clarinda Ho and Jeff Robson
Most finance leaders know how to recommend a decision. That's the easy part!
Far fewer know what it takes to carry the accountability for making it work.
In this episode of the CFO Access Podcast, Jeff Robson sits down with Clarinda Ho, "The Accidental CFO" (her words), to unpack how she transfo…
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