# Connor Macdonald
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Connor Macdonald, Hawthorn mid-forward In Studio (26.08.26)
Hawks gun Connor Macdonald joined us in studio all thanks to the Butcher Club.
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Connor Macdonald joins Hev + Xav after Hawthorn's boilover over Fremantle
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Why the Wizard reckons Ginny's low ball was no accident + Interviews with Cmac & Sam Mitchell | Hawthorn Clubcast 🟤🟡
The Hawthorn Hawks Clubcast lands with the Hawks just two wins from the ultimate prize after a stunning night in Perth.
• The ultimate smash-and-grab in enemy territory.• Why Nick Watson reckons Ginny’s low ball was no accident - and the back-page headline that’s now getting signed.• The letter Sa…
Two 2027 DTC Shifts: AI Retention Marketing & TikTok Creator Burnout
“We just had a hundred thousand people buy in the last 60 days.”
What does the future of retention marketing actually look like by 2027?
Connor MacDonald (CMO, Ridge) and Connor Rolain (Head of Growth, HexClad) unpack what Postscript’s AI memories mean for retention marketing’s future. They map o…
Garry and Tim - Full Show - Wednesday September 16 (16.09.26)
Garry and Tim were joined by Shane Crawford, Connor MacDonald and Andrew Russell
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Shane Crawford joins Garry & Tim in studio! (16.09.26)
Shane Crawford joins Garry and TIm to talk all things footy, plus, Connor Macdonald joins for a chat.
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How a 15% Price Cut Sent a Ridge Product’s Revenue Up 60%
Why do experienced operators still overcorrect on average order value?
Varun Kundra (Co-founder, Aftersell by Rokt) joins Connor MacDonald (CMO, Ridge) and Cody Plofker (Advisor & fmr. CEO, Jones Road) to break down the pricing missteps that quietly cost real revenue and the metric worth watching …
Two $100M+ Operators Get Honest About Launching New Brands
“There’s so much that I took for granted. It’s such a different playbook.”
What happens when two operators who’ve helped build nine-figure brands start again at zero? Connor MacDonald (CMO, Ridge) and Cody Plofker (advisor and former CEO, Jones Road) compare notes on two new launches: Ridge’s Gut …
HexClad + Ridge Reveal Their 8-Figure Celebrity Sweepstakes Playbook
“Two of our winners have entered for free. They never purchased anything from us.”
How did Ridge turn a 6-week Tony Hawk partnership into an 8-figure sweepstakes lift?
Connor Rolain (Head of Growth, HexClad) and Connor MacDonald (CMO, Ridge) break down how sweepstakes campaigns became eight-figure…
Sam Butler Becomes a Sun
Sam Butler heads from Hawthorn to Gold Coast. Is he draft-relevant in 2027 AFL Fantasy and SuperCoach? Here’s my verdict.
Butler played just 8 games in 2026 and has never cracked 10 in a season. He wasn’t short on talent. He was fifth in line behind Nick Watson, Jack Ginnivan, Dylan Moore and Conno…
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