# Kathleen Booth

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E25: Building Community-Led Growth in Modern B2B Marketing

In this episode of Content Kingdom, David G. Ewing sits down with Kathleen Booth, VP of Marketing at Sequel.io, to explore how community-driven strategies are reshaping modern B2B marketing. The conversation centers on a critical distinction: the difference between an audience and a community. Whil…

The Secret Language of the CFO: Marketers’ Guide to Financial Fluency, feat. Kathleen Booth

What happens when marketers finally master the language of CFOs? This episode of StrategyCast breaks down the strategic financial skills every marketer needs to fuel real growth, prove impact, and become a powerhouse in business performance! And don't forget! You can crush your marketing strategy w…

How This Vertical SaaS Hit $50/Month Pricing and Zero Churn in Gas Stations

How This Vertical SaaS Hit $50/Month Pricing and Zero Churn in Gas Stations Most B2B SaaS founders think they need a VP of Marketing by $5M ARR. This fractional CMO proves you can scale faster without one. Featuring Kathleen Booth, fractional CMO and founder of Traject — who's helped 20+ SaaS com…

How This Vertical SaaS Hit $50/Month Pricing and Zero Churn in Gas Stations

How This Vertical SaaS Hit $50/Month Pricing and Zero Churn in Gas Stations Most B2B SaaS founders think they need a VP of Marketing by $5M ARR. This fractional CMO proves you can scale faster without one. Featuring Kathleen Booth, fractional CMO and founder of Traject — who's helped 20+ SaaS com…

The More AI Content We Create, The More Human Brands Win With Kathleen Booth

In today’s episode of Branducation, Kathleen Booth and I break down why AI is making branding more important than ever, and why the companies that win in the future will be the ones that know how to combine technology with authentic human connection. From her journey as a marketing agency founder t…

What Your First Marketing Hire Should Look Like at an Early-Stage Company with Kathleen Booth

Most founders get their first marketing hire wrong. Not from lack of effort, but from hiring to a bar they haven't defined. You know you need a marketing leader, but you're not sure what seniority level fits your stage. You're drawn to the big-name resume, unsure how to test for AI fluency, an…

Membership vs. Subscription: What Actually Builds Community

In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2026 marketplace floor, Matt spoke with Kathleen Booth, VP of Marketing, Sequel.io. Matt interviews the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an …

Membership vs. Subscription: What Actually Builds Community

In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2026 marketplace floor, Matt spoke with Kathleen Booth, VP of Marketing, Sequel.io. Matt interviews the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an …

Episode 12 - Kathleen Booth on why Community is the New Google

Kathleen Booth on Professional Communities and Marketing and Sales Alignment - Industrial Growth Institute Podcast Episode 12 Summary In Episode 12 of the Industrial Growth Institute Podcast, host Ed Marsh and guest Kathleen Booth discuss the role of community in personal and professional develop…

Is Brand the Antidote to AI Slop? ft. Kathleen Booth

There is a lot more content now. But it’s all the same. There is a lot more content now. The antidote according to Kathleen Booth: brand.  In this episode of Relationship Capitalists, host Jason Masciarelli sits down with Kathleen Booth, VP of Marketing at Sequel.io, to talk about why brand…