# James Blatch

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SPS-457: Craft is King (Again)

This week on The Self-Publishing Show, James Blatch and Cissy Mecca argue that as AI makes it easier than ever to produce competent books, craft is becoming an author's greatest competitive advantage. They explore why developing a distinctive voice, creating emotionally resonant stories, and contin…

SPS-458: Your Book As An AI Movie (Part 1)

This week on The Self-Publishing Show, James Blatch and Cissy Mecca are joined by Michael Evans, founder of Creatorwood, for Part 1 of a two-part discussion about using AI to turn books into trailers, short films and feature-length adaptations. They also discuss developmental editing, author voice…

SPS-459: Your Book As An AI Movie (Part 2)

This week on The Self-Publishing Show, James Blatch and Cissy Mecca conclude their two-part conversation with Michael Evans, founder of Creatorwood. They delve deeper into how AI is transforming books into cinematic experiences, discussing the practical realities of creating feature-length films, t…

SPS-460: Crossing the AI Boundary

This week on The Self-Publishing Show, James Blatch checks in from New Zealand with Cissy Mecca to tackle the increasingly complicated relationship between authors and AI. They discuss AI watermarking and detection, the problems authors could face when AI is used for editing or research, and the st…

SPS-461: The Book Launch Process

This week on The Self-Publishing Show, James Blatch checks in from his final day in New Zealand while Cissy Mecca takes us behind the scenes of her upcoming historical romance launch. They discuss realistic launch goals, building an ARC and influencer team, setting a marketing budget, and choosing …

SPS-463: Big News From KDP

This week on The Self-Publishing Show, James Blatch and Cissy Mecca have a packed episode of indie publishing news, starting with a significant change to Amazon's preorder rules. Authors can now set up preorders up to 18 months in advance and postpone them twice without penalty – enough to tempt ev…

SPS-464: Romance Tropes That Work For Everyone

This week on The Self-Publishing Show, James Blatch and Cissy Mecca are together in Pennsylvania after celebrating the wedding of their friends Lucy Score and Tim. James even had the honour of officiating the ceremony. There's also exciting news for Lucy Score fans: Things We Never Got Over is hea…

SPS-465: Does BookBub Still Work?

This week on The Self-Publishing Show, James Blatch is joined by author Skye McKinnon to dig into the numbers behind BookBub Featured Deals and ask whether they still offer authors the same value they once did. Skye shares data from 28 BookBub deals, showing how the additional sales generated by h…

SPS-467: Amazon KDP Is Changing – Are You Ready?

This week on The Self-Publishing Show, it's launch day for Cissy Mecca's latest medieval romance, while James Blatch is getting serious about his own writing again, with a preorder underway and book two already taking shape. The main discussion focuses on two significant developments at Amazon KDP…

SPS-468: SPS Live is Coming to the USA!

Big news this week – The Self-Publishing Show Live is coming to the USA! James Blatch and Cissy Mecca reveal the plans for the first SPS Live USA, taking place at the Fort Worth Botanic Garden in Texas on April 29th and 30th, 2027. The first year will be deliberately small, with just 200 places av…