# Chris Kiefer

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211 AI Is a Skill Everyone Needs to Learn with Michael Murray

AI is becoming a skill every business needs to learn — but not everyone inside your company needs to use it the same way.In this episode of Pursuit of Purpose, Chris Kiefer sits down with Michael Murray, founder of Textbook Painting, to talk about how AI is showing up inside a real painting busines…

212 The Systems Behind a Highly Rated Painting Business with Tim Flood

What does it take to build a painting company that runs on trust, visibility, and efficient systems?In this episode of The Pursuit of Purpose, Chris Kiefer sits down with Tim Flood, founder of Trico Painting, to unpack the systems and principles behind building one of the most reviewed residential …

29 - The Worst Thing That Ever Happened to Me Built My Life with Chris Kiefer

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What if the worst thing that ever happened to you ended up building the best parts of your life? At 21 years old, Chris Kiefer lost his father to pancreatic cancer. It could have broken him. Instead, it forced him to confront something most people don’t confront until much later in life: You do not…

How Smart Home Service Businesses Are Using AI to Scale | Ep 150

In this episode, Phil Risher talks with Chris Kiefer about using ai scale your business and remove chaos - How to create an ai dashboard for you business - The reason why ai and marketing go hand in hand - Why you should NOT use ai data for certain things Connect with Phil Risher LinkedIn -> https:…

213 How We Scaled a Painting Business to $1.5M Using Simple Automation with Bryce Rodgers

Are you overcomplicating your business software and slowing down your growth?In this episode of The Pursuit of Purpose, host Chris Kiefer sits down with Bryce Rodgers, owner of Rodgers Painting in Kentucky and a 3rd-generation painter. Bryce shares how he transformed his business from working on th…

214 Are Websites Dead? The Future of AI Search with Phil Risher

I’m Chris Kiefer, and in this episode I sit down with Phil Risher of Phlash Consulting to talk about one of the biggest shifts happening in home service marketing: the move from traditional Google search to AI-powered search. We break down why websites are changing, Google AI Mode, zero-click searc…

215 Stop Chasing $10M: Build a Better Home Service Business with Zach Kerber

I’m Chris Kiefer, and in this episode I sit down with Zach Kerber, owner of New York Garage Tech, to talk about building a profitable home service business without chasing growth just for the sake of growth. We talk about using ChatGPT as a business assistant, creating a strong company culture, hi…

216 Built an AI "Chief of Staff" for My Painting Business with Gage Colpron

In this episode of the Pursuit of Purpose podcast, host Chris Kiefer sits down with Gage Colpron, CEO of Revive Painting, to discuss a game-changing topic for contractors and tradespeople: Artificial Intelligence. Gage shares how he went from dreading inefficient paperwork to building his own custo…

217 Stop Scaling Chaos: Fix Your Processes Before AI with Lexi Taylor

I’m Chris Kiefer, and in this episode I sit down with Lexi Taylor of Blissfully Consulting to talk about what businesses should fix before adding more automation or AI. We break down process mapping, dirty CRM data, dashboard accuracy, change management, AI tools, data security, and why automating…

Building a Smarter Tech Stack for Your Painting Company with Chris Kiefer

In this episode, Aaron sits down with Chris Kiefer, founder of Boolean Automation and the PaintOS platform. Chris is an engineer by training who spent three years as marketing director at Webfoot Painting, where the company doubled from $10M to $20M in revenue. After other painting companies kept a…