UDSKRIFT 🔗
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Let's be honest.
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Square and round dancing are at a crossroads.
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What's working?
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What isn't?
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What are we willing to change to make sure this dance has a future?
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Welcome to the Square Dance Revival podcast, where we have honest conversations with people asking those same questions and doing something about it.
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If you want to help us reach more people who've never considered Square Around Dancing, you can support our national campaign at squaredancerevival.org.
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Now let's get started.
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Tell us a little bit about yourself for the people who don't yet.
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Sure, I'd be glad to.
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I live in the San Francisco Bay Area and I started dancing when I was a teenager back in the mid-70s.
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And then shortly after that, about three years into it, I decided I want to learn how to call square dancing.
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I picked up the microphone, and a local caller in my area was my mentor, and he taught me a lot of the basics of calling.
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I started calling about 1980 and have been calling ever since.
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I love the activity tremendously.
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I have stayed in the Bay Area all my life.
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I've called for many different clubs in the Bay Area.
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I've called for clubs from beginners through challenge.
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I have traveled throughout the United States and other countries as well, calling and festivals, and love spreading the joy of score dancing anywhere everywhere I can.
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I talk to people about it every chance we get an opportunity to.
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My license plate says a caller, so people know right away what that means.
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So it brings up a conversation.
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And it's really something that's near and dear to my heart.
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It's a passion that I still hold on to even after 46 years of calling.
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That's great.
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I'm going to ask a really big question right off the top.
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Sure.
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Why do you think leadership is important to the future of and the survival of square dancing?
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That is a great question.
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Leadership comes in two forms, at least two forms in square dancing.
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You can talk about the dancer leadership, the dancers themselves, and how they're organizing and managing and promoting the activity.
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There's also leadership on the collar side, how the callers are doing their part in supporting the activity and bringing people together to make it grow.
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You have two sides of this thing, and you've got to look at these things as two parts, but both as one part too.
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Together, you want to have the leaders on both the collar side and the dancer side working together to make this thing grow.
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They can't be two separate camps doing two separate things.
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They have to be working together in partnership for the same benefit of growing the activity.
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Leadership is critical because without leadership, what happens?
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Nothing happens.
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Anything that anything that happens in life is because somebody led the initiative to make something happen.
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So leaders are required to step up and say, yes, we're going to, because this is important to us, we're going to go out and promote this, make it happen, sustain it, build it, grow it, whatever it needs to happen.
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So only leaders can do that.
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And but the good thing is everybody can become a leader, even if they don't know how to become a leader.
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They can become a leader.
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Leadership is important for everybody to think about, even if it's somebody they might be afraid of.
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There are tools out there to help them become leaders, and there's certainly a lot of support from everybody else to help them become leaders.
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And we're at a big turning point.
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And I have to say, even in the two years I've really been interested in regrowing square dancing as my main passion, I've seen a lot of growth already.
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It seems like the tide is starting to turn and people are becoming more aware that they need to start looking at change in order to bring in new people, younger generations, and to be able to keep this wonderful, joyous sport.
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I call it a sport because my orthopedic surgeon told me this was the best thing I could do for my health.
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I know people are starting to get on board.
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What we're seeing in our quiz is that people feel like their leadership and the clubs are starting to get on board, but maybe are not feeling it so much at the state and the national level.
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I've been in leadership positions my whole life, which is why I've been interested in it.
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I think it's there's a lack of communication.
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So we're not like you said, that we need to collaborate, the callers and the clubs, and
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everybody get together.
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What do you think are important things we need to do to start this conversation and get people on board to work together as an organization to get things going?
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There's a lot of things you covered there.
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I'm just trying to see if I can touch on all of them.
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One thing you've heard the phrase over the many years that all politics is local politics, right?
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All square dancing is local square dancing.
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You can talk about the state and federal level, but really it's all about the individual clubs, right?
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The clubs are looking at themselves and saying, what can we do?
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What can I do?
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And you look to large organizations maybe for ideas or support or help, but it's really going to come down to the individual clubs to make something happen.
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The conversation that has to really happen among all dancers and callers as well is what do we really want?
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Do we really want to grow this activity?
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And what are we willing to do to make that happen?
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And a lot of things are happening in different places.
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You've heard the call lab recently made a big change in the programs.
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And it's really important for people to understand the genesis of that and the importance of that.
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And it wasn't to disrupt everything to just annoy people.
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It was really to make it an opportunity for people to come into the activity at a much easier pace and a much easier commitment than was previously done in the past.
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The conversation really at the state and national level is are we willing to step forward and say, let's look at things differently and say, hey, let's make room for people who want to come into the activity, but don't have their entire lives to commit to it.
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Maybe they're a more casual dancer, but we want to have that as part of this because a part of our community.
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They're what we want to bring the joy of square dancing to.
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If they can think about it from those terms, then how can we refocus what we're doing into just a larger how do we bring more people into our umbrella?
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That's the conversation that we all need to have.
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How can we bring more people, whatever that means?
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And it could mean changing a lot of things to do that.
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Let's talk about those things that will need to change.
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The that idea that we have to start thinking in terms of it's okay for someone to be a casual dancer, is really hard with some of the older dancers to get across.
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They want people to take 24 lessons and then come to every dance afterwards and also go to all the festivals.
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And I'm running into that a lot for club growth.
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We don't have to have everybody go to festivals.
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If we have people come in when they're available, it's still fun.
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It still makes the club livelier.
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Can you speak to that and why it's important to loosen up and just realize that people who want to dance are who we want to connect with?
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Yeah, because it's a great point.
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If you think about it, a lot of people who go to clubs and dancing clubs don't dance outside of their club.
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They may dance in their club or their workshop or their classes or whatever, and that's it.
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That's all they do.
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And the festivals and the larger events that are square dancing related, they may not go to those.
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They may just want to stay at home with their club because that's what they enjoy.
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And it could be because, let's say they're a Wednesday night group, that's their Wednesday night.
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They're not going to go to the festivals, and that's okay.
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Everybody's got a place for square dancing.
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That's the bottom line.
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You've got to remember that.
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They've all come to pay money to have fun.
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And that's what we have to deliver for them is having fun and enjoyment.
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And it doesn't mean they have to sign up for some lifelong program.
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And some of them may get hooked and they may say, Yeah, this is great.
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I want to take it as far as I can.
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Other people may say, I can do this once in a while.
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I'll come for a while.
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Maybe I'll drop out for a while, but I want to come back later.
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And we see that a lot.
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In clubs that are locked into, we have to be here all the time.
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And if you fall behind, you can't come with us anymore because you've fallen off.
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We have to rethink that quite a bit.
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We have to think about how we can have the casual dancer still be part of our community because these are, they're all people and they're all great people.
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If they came into square dancing in the first place, they're probably great people to start out with.
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A lot of callers will do things they call one night stands or party nights for non-square dancers, and those are great.
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There's a great caller in the Washington area, Dave Harry, and you should talk to him because he has got this great program of monthly party nights that draws eight to 12 squares every month.
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And he puts it on and no experience required.
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That's one side of it, and that's one thing.
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Now, we're over here in the square dance community.
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We want you to go through a set of lessons and get up to this level.
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And maybe somewhere there's something in between that says, we'll teach some lessons and you can learn some calls and you can come and dance with us, and that's great.
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And we understand that sometimes you may not be able to come and you can have other things.
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Maybe you're on a vacation, maybe you've got other commitments, but we want to have a place for you to come back and join us again because we like you and we want you part of our community.
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And that's the place we got to figure out for everybody.
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And we have to define it well.
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When they come back, they don't feel frustrated because the caller is doing six new calls they never heard of, or the dancers are upset with them because they can't remember the call.
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Well, they were gone for a while.
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So you got to give them some leeway to get back up to speed.
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But they're part of the community that we want to have square dancing, and we have to create that space for them.
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I agree.
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And the other part is I also understand when you're in a group where the square breaks down every time because somebody doesn't dance very well, you can accommodate that in different ways, though.
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You can have an extra hour where for advanced dancing and that kind of thing at the end.
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So I think it is important to give people a chance to work their way in slowly.
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So, in my for example, in my club, my local home club here, I put an email out to the club saying, more targeted to newer dancers, I'm gonna be there half an hour early if you want to come review any call, anything you want to go over.
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And they're like, Yes, they reply they want to be there.
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And then before the lessons start, they want to review something.
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Maybe
they were gone, maybe they want a personal one-on-one walkthrough on something.
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So as a caller, we have to provide that for them.
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As long as the venue is available, we can get there.
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We need to make that place so they feel happy that we're taking care of them so they can learn it and they can have fun dancing it without feeling like they're breaking down everything.
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It's a great opportunity for callers to meet with dancers one-on-one, get to know them a little better, and talk through any issues that might come up.
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I'm gonna go a little bit on this on the teaching part there.
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And if you think about it, when a dancer is out there learning a call in a class or a workshop, he or she is trying to understand the call as best as he or she can.
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Now, the caller is giving words and instruction about what to do, and maybe that works, and maybe people understand that, and maybe it's a little fuzzy for some other people.
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And when dancers understand that the callers know that there are different ways that they can learn, it helps break the anxiety and bring it down.
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So, for example, you can stand on stage and teach all the words and how to do a call.
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Some people will get that.
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Other people might be confused.
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You can get off the stage and you can have two dancers or four dancers on a square demonstrate the call and walk through the whole thing.
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People see a lot by visual.
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Then you can have the new dancers walk through the call without music and get some kinetic understanding of the call.
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So different modalities of learning the call.
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Some people like to see it written out.
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Of course, most people have taminations, they can see it written out, they understand that.
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So it's understanding that there are different avenues for people to learn because they all do want to learn to understand so they can enjoy square dancing.
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Where I'm going with this is that callers and dance leaders need to understand that they need to create a place for people who are casual dancers or are learning in a class to go through the process of learning in the way that suits them best.
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Everybody learns differently.
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So we have to give that opportunity for different ways of teaching, ways of learning.
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Excellent point.
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You can talk to me all day long.
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I won't get it until I walk through
the motions.
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Exactly.
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Perfect.
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Luckily, I went to a college that's a motto was learn by doing.
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So the other thing I wanted to bring up is that I think that we don't focus on enough on what a great time we're in, what an opportunity we have to grow square dancing.
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I had a club write me and say that they were losing members, they didn't know what to do, what should they do?
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Because, and this is what they said, young people don't want to square dance, and they don't want to hang around older people.
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We have not found that to be true.
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But what's interesting is yesterday, I don't know if you listened to NPR, but they had a piece on the that dance halls are coming back.
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And young people and groups of people of all ages are opening their old dance halls and renovating them so they can all dance together as a community, and it's going on all over the country.
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So we're in a great time to tap into it by changing how we look at our clubs and the health of our clubs.
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I think we have a golden opportunity.
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So, what do you think are those golden opportunities?
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I'm gonna go back on this thing when you say people say young people don't want to square dance.
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So I'll go back 30 years.
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We talk about square dancing, and people say, My grandma did that, my grandpa did that.
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So we're dealing with that generational issue.
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30 years have gone by, and in a lot of places, square dancing has all but disappeared.
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So you can't even find it locally because some of the clubs have gone.
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So now when someone says square dancing, they say, number one, I didn't know it existed.
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Or number two, what is it?
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I don't know what it is.
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And that's a great place to come from.
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If they don't know what it is, what a wonderful opportunity.
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They don't have any idea what it might be, you know.
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So they said, Great, let's find out what it is and do something about it.
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I think we are on an uptick in people joining the activity because we've seen that there's been such a void of that in clubs everywhere and dancers everywhere, that people are coming into it something new and something fresh, gone through a whole cycle, it's coming back up again.
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And I think it's exciting.
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I'm very happy about that.
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The part about young people, you've heard the statistic before that people socialize generally with people their own age or people older or younger than themselves, usually plus or minus about 10 years.
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So if you have a 60-year-old person, they're gonna socialize with somebody probably between 50 and 70, is probably their social circle range.
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But a 60-year-old is not gonna be socializing with a 30-year-old and vice versa.
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You have to be realistic about who you're trying to attract into a club and who you think would really build into the club and bond with everybody else in the group.
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I'm not saying exclude anybody, but I'm saying don't target an audience that is not probably as receptive as other audiences.
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You can look at audiences that might be a better fit based on the demographics of your group you have right now.
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It's wonderful that dance halls are opening.
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I didn't hear that story, but I'll look for that story because dance halls are coming all the way around.
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And when dance hall is open, it opens up all kinds of dancing, which will include square dancing and may include square dancing in a form that we don't look at today, like the traditional dancing with live music and the contra dancing, which is not the form that we do it, but it's very popular with young people.
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So we have to understand that and recognize it and not fight it, but go with that and say, that's great.
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Maybe some of those people are interested in the square dancing we do, and maybe not.
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We'll find out.
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But that's another avenue for this thing.
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There's no such thing as bad dancing.
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Any kind of dancing getting out there will get somebody into the dance pool that we can look at.
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People might have seen that you're offering workshops and leadership, and we talked about those previously.
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Tell us a little bit about what you've been doing as far as doing workshops with leadership.
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So the idea that I came up with on this was when I do go out and do a weekend festival somewhere, oftentimes the sponsoring organization will have the caller that comes in do a collar clinic and for an hour with local calls, and we do some caller workshop caller training thing.
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And that's fine.
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But I thought rather than that, why not have all the club leaders get together for that since they all came out for the festival anyway, right?
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And then why don't we get
together for an hour and share ideas and issues and concerns?
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Now, this may be going on at some other level, at some other association meeting or whatever meeting might happen.
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Since we're all here at the festival, let's take that hour and get together and say, what is working?
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Somebody share a success story of what's working and somebody tell me what's not working.
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We're going to be captive in this room for an hour, 20 people.
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Let's try to figure out some ideas we can share back and forth to make things, maybe get some ideas that might work.
00:15:44.159 --> 00:15:53.440
And maybe something comes out of it, or maybe it's a more of an attitude shift of saying, instead of saying, I've got 27 reasons why people don't score dance, that's fine, but that's not relevant.
00:15:53.600 --> 00:15:57.120
Let's go find 10 reasons why people should score dance and go approach that.
00:15:57.279 --> 00:16:14.559
And that's the purpose of the leadership training is for people to get together and say, let's find out how we can take clubs that are working, that have something successful, and talk to those that are struggling and say, let's work together for one common purpose of bringing people into the activity and let's make this happen.
00:16:14.879 --> 00:16:19.120
I think we also have to change the way that we look at leadership.
00:16:19.279 --> 00:16:27.039
What I have seen in our state is that the people who take the higher offices tend to get there because they're well liked.
00:16:27.360 --> 00:16:29.759
They have been square dancing for decades.
00:16:30.320 --> 00:16:35.519
And they we're not talking a lot about helping the clubs, to be honest.
00:16:35.679 --> 00:16:38.000
But I think we have to shift to that.
00:16:38.159 --> 00:16:45.440
We know, for instance, I live in a valley right now that used to have four clubs and now we have zero clubs.
00:16:45.759 --> 00:16:49.759
Our district used to have 15 clubs and now we have five clubs.
00:16:50.159 --> 00:17:00.080
We travel almost one and a half hours on one Saturday to go to a club and we have a carpool, and then two hours to go to another club on the alternate Saturdays.
00:17:00.399 --> 00:17:02.000
That's how we swear dance.
00:17:02.240 --> 00:17:04.640
We're a dedicated rate.
00:17:04.960 --> 00:17:05.279
Right.
00:17:05.440 --> 00:17:07.440
But we would love to have a club here.
00:17:07.680 --> 00:17:08.880
Our problem is we can't.
00:17:08.960 --> 00:17:14.640
I think that we could actually start one, but we don't have a teacher within hours of us, so it's difficult.
00:17:15.359 --> 00:17:22.960
We start working together with our state and national organizations to get this thing a little bit more coordinated, I guess I would say.
00:17:23.119 --> 00:17:24.480
Do you think that's necessary?
00:17:24.799 --> 00:17:25.920
Well, I don't know.
00:17:26.160 --> 00:17:34.240
I'm not sure if it can be done at that level, but I would say you need three things to start a club a teacher/slash caller, a venue, and the willingness to make it happen.
00:17:34.480 --> 00:17:34.880
That's it.
00:17:35.039 --> 00:17:35.839
That's all you need.
00:17:36.000 --> 00:17:40.480
So if you can make those three things come together, you can find a way to make a club happen.
00:17:40.559 --> 00:17:46.160
Even in small rural areas or metropolitan areas, there is always somebody out there looking for it.
00:17:46.400 --> 00:17:53.920
So if you look around and say, well, we don't have a big area or we nobody wants to do it, or we had a club that folded, well, that's all fine, but that's the past.
00:17:54.160 --> 00:17:57.119
We have today and we have tomorrow, and we can look at it that way.
00:17:57.200 --> 00:18:02.079
So you have to have a teacher or a caller, you have to have a venue and the willingness to make it happen.
00:18:02.319 --> 00:18:05.920
So, can that happen at a state level or national level?
00:18:06.079 --> 00:18:09.839
You know, what you really need, and what I'm seeing is the biggest issue right now is callers.
00:18:09.920 --> 00:18:11.519
We need more callers out on the floor.
00:18:11.680 --> 00:18:15.599
A lot of callers are retiring out, so they're finishing their careers as callers.
00:18:15.759 --> 00:18:18.480
We need more callers who can come in and teach classes.
00:18:18.640 --> 00:18:25.440
If you don't show fun, if you just show a class that is something that is drudgery to go through, no one's gonna stick around for that.
00:18:25.599 --> 00:18:26.400
People want to have fun.
00:18:26.480 --> 00:18:30.079
They want to have a social time with their friends and they want to have fun dancing.
00:18:30.400 --> 00:18:34.559
So my challenge right now is finding callers who can come into an area.
00:18:34.640 --> 00:18:36.799
Like you said, there's nearest callers two hours away from you.
00:18:36.960 --> 00:18:38.799
Well, that's not gonna work very well, right?
00:18:38.960 --> 00:18:42.079
So you need to find out how you can grow your own callers in your own area.
00:18:42.480 --> 00:18:45.920
Maybe that comes from existing dancers or from another source.
00:18:46.079 --> 00:18:58.640
I've always thought that a great source for getting someone to become a score dance caller would be going to a karaoke bar and saying, going up to somebody who loves to sing and saying, Hey, would you like a job coming every week to sing for this group?
00:18:58.720 --> 00:19:02.880
And after every song that you sing for them, they're gonna clap for you and then they're gonna pay you money.
00:19:03.039 --> 00:19:03.759
How's that sound?
00:19:03.920 --> 00:19:06.240
So basically you're teaching them how to do a singing call, right?
00:19:06.400 --> 00:19:08.240
So they can say, Hey, that sounds like a great idea.
00:19:08.400 --> 00:19:12.000
So I have not gone to a karaoke bar to test this theory, but this is my theory anyway.
00:19:12.160 --> 00:19:14.960
So anybody out there who go to karaoke bars, let me know if that works, right?
00:19:15.200 --> 00:19:16.079
I love it.
00:19:16.400 --> 00:19:16.799
Try it.
00:19:17.039 --> 00:19:21.440
He's a karaoke bar singer, and they and they get to dance and it all works out, and everybody has fun.
00:19:21.599 --> 00:19:22.960
So I love that.
00:19:23.200 --> 00:19:28.559
The other thing I want to talk about is that I hear, well, we tried that and it didn't work.
00:19:29.119 --> 00:19:32.799
And I want to say, we're in a new era, things have changed.
00:19:33.039 --> 00:19:35.519
We have all these things going on online.
00:19:36.319 --> 00:19:45.920
People now have cell phones that they're married to, where before we had to be home and near the phone to communicate, other than person to person.
00:19:46.640 --> 00:19:54.559
And you know, young people, just as when we were young people, have different interests and ways of doing things.
00:19:55.039 --> 00:20:03.279
So because we tend to be an older group, although my one club, the one in Pueblo, is all ages and it's fantastic.
00:20:03.440 --> 00:20:08.400
We've just had an amazing person join that real got the whole thing going again.
00:20:08.640 --> 00:20:14.559
But somehow we got to get past the idea that there's a magic bullet and a recipe.
00:20:15.039 --> 00:20:17.359
There is no magic bullet, there is no recipe.
00:20:17.599 --> 00:20:23.279
There is there is an idea about having a long-term vision, and that's very important.
00:20:23.440 --> 00:20:26.079
You can't try something and have it fail and say it failed.
00:20:26.160 --> 00:20:27.119
Well, I'm never gonna do that again.
00:20:27.200 --> 00:20:27.680
We're doomed.
00:20:27.759 --> 00:20:29.200
That's ER talking, right?
00:20:29.440 --> 00:20:32.720
So you need to say our long-term vision is this, whatever that is.
00:20:32.880 --> 00:20:36.160
And maybe it's things that didn't work today will work tomorrow.
00:20:36.319 --> 00:20:36.880
We don't know.
00:20:37.039 --> 00:20:38.720
You just got to keep doing them down the line.
00:20:38.960 --> 00:20:45.599
I want to give you an example, and I know Justin Russell talked on this briefly about my own club and what we did about intro nights.
00:20:46.000 --> 00:20:50.079
So, like a lot of clubs, we ran classes once a year, right?
00:20:50.400 --> 00:20:52.720
And we had marginal success in that.
00:20:52.960 --> 00:20:56.960
Several years ago, a woman called and wanted to join square dancing.
00:20:57.039 --> 00:20:57.839
It was in May, right?
00:20:58.160 --> 00:20:58.960
I said, That's great.
00:20:59.039 --> 00:21:00.240
We'd love to have you in our class.
00:21:00.319 --> 00:21:01.680
We're gonna start a class in September.
00:21:01.839 --> 00:21:03.039
I got off the phone.
00:21:03.359 --> 00:21:09.279
I felt horrible because I just turned away somebody who really wanted to square dance today.
00:21:09.519 -->
00:21:10.640
And I didn't know what to do.
00:21:10.799 --> 00:21:14.079
Wow, we don't have a class coming until September, but she wants to square dance now.
00:21:14.400 --> 00:21:24.480
So I went to the club and I said, Listen, we dance every week on the weeknight, on Wednesday night, and we dance every Wednesday, and we have our class and club on the same night.
00:21:24.559 --> 00:21:25.680
That's how we're organized.
00:21:26.079 --> 00:21:39.599
And I said, Well, since we're having our class and club every Wednesday anyway, why don't we set aside one Wednesday a month for just a short time where we can have anybody who wants to try square dancing come in and dance, do an open house.
00:21:39.839 --> 00:21:42.400
And so the club said, that's a great idea.
00:21:42.559 --> 00:21:50.720
And so the first Wednesday of every month is our open house night, and for half an hour, maybe 40 minutes, anybody who wants to can come and try square dancing.
00:21:50.799 --> 00:21:53.119
And the club is already there and the class is already there, right?
00:21:53.359 --> 00:21:55.680
So we just fill out the squares and do it.
00:21:55.839 --> 00:21:56.799
And it's great.
00:21:56.960 --> 00:21:59.759
And if nobody shows up, not a problem because we're there.
00:22:00.160 --> 00:22:01.599
Anyway, for a class and club.
00:22:01.759 --> 00:22:04.480
And if somebody shows up, we do our program for them.
00:22:04.720 --> 00:22:09.920
And some months we've had zero people, some months we've had one or two, some months we've had eight people.
00:22:10.079 --> 00:22:12.480
And some months we have people so excited that this is great.
00:22:12.559 --> 00:22:14.319
Can I come back next month and bring my friends?
00:22:14.480 --> 00:22:15.920
And we say, Yeah.
00:22:16.559 --> 00:22:17.200
I do.
00:22:19.119 --> 00:22:24.480
And what happens is the success of the people coming in, you know, go up and down as far as the number of people each month.
00:22:24.559 --> 00:22:28.319
You know, it could be a few one month or not many, and then a lot, whatever.
00:22:28.480 --> 00:22:37.200
But we capture all their names and numbers, and then we run a class and we tell them all we tell them the class is coming up and they join the class.
00:22:37.359 --> 00:22:40.240
That's what happens because they get an opportunity to taste it for a few months.
00:22:40.480 --> 00:22:45.279
My point to this is we didn't just do it one time and say nobody showed up.
00:22:45.359 --> 00:22:46.559
We've been doing this for six years.
00:22:46.640 --> 00:22:48.160
So we've been doing this a long time.
00:22:48.319 --> 00:22:49.759
This is how we build our classes.
00:22:49.920 --> 00:22:52.720
And the moment you get somebody in a class, you know they're excited.
00:22:52.799 --> 00:22:53.279
And you know what?
00:22:53.359 --> 00:22:55.680
The first thing you want to do is, can I get my friends in this?
00:22:55.839 --> 00:22:56.319
Well, sure.
00:22:56.400 --> 00:22:57.440
No, I know you're
in the class.
00:22:57.599 --> 00:23:00.960
We're having an intro night first Wednesday of next month.
00:23:01.119 --> 00:23:01.599
Bring them in.
00:23:01.680 --> 00:23:03.759
So every month they got to bring their friends in.
00:23:03.920 --> 00:23:05.519
And it works out really, really well.
00:23:05.680 --> 00:23:07.759
So my point is you've got to look long term.
00:23:07.920 --> 00:23:09.680
You can't just try one thing one time.
00:23:09.759 --> 00:23:12.160
And there's different avenues for getting the word out there.
00:23:12.319 --> 00:23:24.640
We know that word of mouth is always the best, but in addition to word of mouth, there are other ways of getting the word out there and keep trying them, keep doing them, and you'll get different results each time, but look long term to see if your results are increasing.
00:23:24.960 --> 00:23:26.799
And everyone's emphasized that.
00:23:26.960 --> 00:23:34.319
I know the first time I helped our club uh do marketing to get more people in the lessons, and it worked.
00:23:34.400 --> 00:23:37.920
We got 18 people in the lessons in an oral era, which was huge.
00:23:38.240 --> 00:23:42.480
The assumption was those 18 people were going to be dancing from now on.
00:23:43.119 --> 00:23:49.359
I think actually we had a really good retention rate because about seven people are still dancing.
00:23:49.519 --> 00:23:50.559
Not all the time.
00:23:50.880 --> 00:23:53.359
A few people like me are dancing all the time.
00:23:53.680 --> 00:24:04.880
But we've got seven people that continue on dancing from that class of 18, which from what I understand from the national retention rate was very good.
00:24:05.200 --> 00:24:09.119
What a lot of people have emphasized is this is a slow game.
00:24:09.440 --> 00:24:30.720
So to think you're gonna like revive your club in a year or two, you just have to start rebuilding and trying new things and getting new people and getting excited and not focusing on the people that didn't stay, but focus on the people that did stay, and uh it will regrow.
00:24:31.200 --> 00:24:39.039
And at some point, I think we might see a real success and we'll be on NPR as the tradition that almost died.
00:24:39.440 --> 00:24:39.599
Great.
00:24:39.759 --> 00:24:42.000
Well, it's great to do is also do an exit interview.
00:24:42.160 --> 00:24:43.359
Do you know what exit interview is?
00:24:43.680 --> 00:24:48.960
So in corporate life, an exit interview is of course what you ask people when they're leaving the company that when they tell the truth about everything, right?
00:24:49.200 --> 00:24:53.519
An exit interview for square dancing is the person who dropped out from the beginner class.
00:24:53.599 --> 00:24:54.640
You want to find out why.
00:24:54.799 --> 00:25:02.880
If you can find out why, that's really golden information to find out because you can say, well, maybe I was gone a couple weeks and I couldn't keep up.
00:25:02.960 --> 00:25:03.839
Well, okay, that's good.
00:25:03.920 --> 00:25:06.079
So then how can you accommodate them in the future?
00:25:06.319 --> 00:25:08.799
Or I had a family emergency or I had to move away.
00:25:09.039 --> 00:25:09.920
Okay, you can't do that.
00:25:10.000 --> 00:25:11.119
But you know, it could be anything.
00:25:11.200 --> 00:25:14.000
Maybe it was I I just couldn't keep up with the pace of the class.
00:25:14.160 --> 00:25:15.599
Well, then you can address those things.
00:25:16.000 --> 00:25:26.880
And so the exit interview from other dancers gives great information about what you can do for future classes to you know accommodate as many people as possible.
00:25:27.039 --> 00:25:30.319
Remember, they all came there to have fun, and that's what they want to do.
00:25:31.920 --> 00:25:37.599
I've been reading on Calor Lab's website about what you're doing to attract new callers.
00:25:37.759 --> 00:25:48.720
And I'll have to say that our district president Ken Tucker at our state festival this year, he went up to every young caller from another state that he saw and got their phone number.
00:25:50.799 --> 00:25:52.319
So we could start calling them.
00:25:52.559 --> 00:25:59.599
Can you tell people what Color Lab is doing to attract younger callers and also give a little pitch with think about calling?
00:26:00.000 --> 00:26:01.279
So attracting younger callers.
00:26:01.359 --> 00:26:12.000
Well, Color Lab has a Collor Lab Foundation, which is a 501c3 nonprofit, which provides funds for a variety of activities to promote square dancing.
00:26:12.240 --> 00:26:16.880
One of the activities they do is to provide scholarships for callers that want to go to college school.
00:26:17.119 --> 00:26:29.359
So virtually any caller that wants to go to college school that would like to have financial assistance doing that is welcome to apply to the foundation and uh for a scholarship for the cost of the college school.
00:26:29.519 --> 00:26:31.359
So we really encourage that.
00:26:31.519 --> 00:26:37.200
We encourage callers or people who want to learn how to call to go to a college school, to understand the basics of that.
00:26:37.440 --> 00:26:39.680
Going to college school does not make you a caller.
00:26:39.920 --> 00:26:44.240
It's like going to college and getting a degree does not give you a job, right?
00:26:44.480 --> 00:26:46.000
It just means you got a degree.
00:26:46.160 --> 00:26:52.799
So you can go to a caller school and learn a lot about calling, but you become a caller when you actually get out there and start calling.
00:26:53.119 --> 00:26:57.200
So I'd like you to pitch people on thinking about becoming a caller.
00:26:57.519 --> 00:26:59.920
Well, I encourage everybody to think about that.
00:27:00.079 --> 00:27:07.359
Well, one of the things we do in my club is periodically, I will write some very easy material and then get some of the dancers to come up and call it.
00:27:07.519 --> 00:27:08.640
I'll write it out on a screen.
00:27:09.440 -->
00:27:16.160
So every at one point I had every person over a period of several weeks, every person called one tip, just a pattern part of a tip.
00:27:16.240 --> 00:27:20.960
And they all got to feel what it was like to be on this side of the microphone to watch the dancers.
00:27:21.039 --> 00:27:22.960
And a few of them caught the book and saying, This is kind of fun.
00:27:23.119 --> 00:27:23.920
I like this, you know.
00:27:24.079 --> 00:27:26.079
So we'll see if they take it on further on.
00:27:26.160 --> 00:27:38.799
But it's good for anybody to just get a shot about being on the other side of the microphone, have a caller write some very simple, easy material, stand by that person, and then help them deliver it so they know what it feels like to call.
00:27:38.960 --> 00:27:41.359
And somebody is gonna say, hey, this looks great.
00:27:41.440 --> 00:27:42.160
I'd like to do this.
00:27:42.400 --> 00:27:46.240
So, what would you say to a struggling club that doesn't know where to start?
00:27:46.400 --> 00:27:47.920
What do they need to do?
00:27:48.799 --> 00:27:49.599
There's a lot of things.
00:27:49.759 --> 00:27:50.960
It's funny you asked that.
00:27:51.119 --> 00:27:56.160
My brother lives in Washington State in Bellingham and is doing that very same thing with the club there.
00:27:56.240 --> 00:28:00.079
He talks to me a lot about what to do to revitalize their club.
00:28:00.799 --> 00:28:07.279
A lot of how it almost foldered the club, but they had to find a caller, they had to find a uh a venue, and they got that.
00:28:07.440 --> 00:28:19.279
And then we talked about structuring the classes and we talked about structuring the intro nights, so much so that I'm thinking about writing up actually a document about how to revitalize a club, thinking this is a plan, like a business plan.
00:28:19.839 --> 00:28:20.880
And I may put that together.
00:28:20.960 --> 00:28:27.599
But but the most important thing is that when your club wants to revitalize, you've got to be willing to think outside the box.
00:28:27.759 --> 00:28:30.960
You've got to think, okay, we're in this for fun.
00:28:31.119 --> 00:28:35.599
Okay, we've been doing it this way for a long time, and maybe this is not working so well right now.
00:28:35.680 --> 00:28:38.480
So, what can we change and still have a lot of fun doing it?
00:28:38.640 --> 00:28:40.240
And there's a lot of things you can do.
00:28:40.400 --> 00:28:44.720
And so is it important for everybody to learn a certain number of calls?
00:28:44.880 --> 00:28:46.400
Is that really critical to have fun?
00:28:46.640 --> 00:28:47.759
Re-evaluate that.
00:28:48.000 --> 00:28:52.880
For example, my club, after we came back from COVID, we reinvented ourselves as an SSD club.
00:28:53.039 --> 00:28:54.480
Prior to that, we were a plus club.
00:28:54.640 --> 00:28:57.440
So we said, no, we want to run frequent beginner classes all the time.
00:28:57.519 --> 00:28:58.720
So we're gonna stay SSD.
00:28:58.799 --> 00:29:02.319
And we did that, we still are, and we've grown, we've grown quite a bit from that.
00:29:02.640 --> 00:29:08.880
So you have to think, you have to have the right attitude to say, I want to grow and I'm willing to do what it takes.
00:29:09.119 --> 00:29:20.799
I want to, I'm willing to change something that's not working and change for something else and give it a shot for a while to see if we can try something different and be willing to go with that and have an open heart and an open attitude.
00:29:20.960 --> 00:29:26.880
And I'm gonna say open heart because when you have new dancers come in, you want to make sure you're friendly and loving.
00:29:27.039 --> 00:29:31.440
Don't, don't, don't, don't jump over them or anything, but just really welcome them with open arms, right?
00:29:31.599 --> 00:29:34.319
And then have a friendly atmosphere, a really friendly atmosphere.
00:29:34.400 --> 00:29:35.519
They want to be laughing.
00:29:35.680 --> 00:29:42.000
You want to be laughing all night long with everybody because all they're gonna remember when they go home isn't how to do an Alaman Left.
00:29:42.079 --> 00:29:43.440
It's gonna be, I had a great time.
00:29:43.519 --> 00:29:44.720
I was laughing, have so much fun.
00:29:44.799 --> 00:29:46.319
I haven't had this much fun in years.
00:29:46.480 --> 00:29:47.519
I got to come back to that.
00:29:47.680 --> 00:29:51.279
They'll come back next week and maybe they remember Alaman Left, maybe they don't.
00:29:51.359 --> 00:29:54.480
Um, but we'll go on from there and we've just got to keep laughing.
00:29:55.200 --> 00:30:02.400
I really appreciate you emphasizing that people are not going to pick up all the calls and do them perfectly.
00:30:02.559 --> 00:30:05.039
Because I see that expectation too.
00:30:05.279 --> 00:30:06.880
And I certainly didn't.
00:30:07.039 --> 00:30:15.119
I mean, I felt like it was three years before I felt like I got to the point where I was not breaking down the square regularly.
00:30:16.720 --> 00:30:20.880
And now I actually sometimes know how to fix a broken down square.
00:30:21.119 --> 00:30:23.119
But it it takes a while for some of us.
00:30:23.359 --> 00:30:24.559
We it has to click.
00:30:25.839 --> 00:30:29.039
You know, we can still incorporate.
00:30:29.680 --> 00:30:30.319
Are you having fun?
00:30:30.400 --> 00:30:30.799
That's important.
00:30:31.200 --> 00:30:31.839
Are you having fun?
00:30:31.920 --> 00:30:32.799
That's the most important thing.
00:30:33.039 --> 00:30:34.079
That's why I go back.
00:30:34.240 --> 00:30:39.039
I'm not a big smiler, but when I'm in dancing, I'm totally smiling all the time.
00:30:39.279 --> 00:30:45.039
And I'm an introvert, so I don't particularly fit in with some of the square dance culture, but I love it.
00:30:45.200 --> 00:30:45.599
I love it.
00:30:46.640 --> 00:30:48.079
So, some parting words.
00:30:48.240 --> 00:30:51.680
What would you want to tell clubs that they need to know?
00:30:51.759 --> 00:31:00.160
And the other thing I wanted to ask you is what I've tried to do throughout my career is tell people they need to get in leadership positions.
00:31:00.400 --> 00:31:03.680
I've been in local government and people get afraid of it.
00:31:03.759 --> 00:31:11.519
Like it's some sort of really difficult job that you have to have a lot of knowledge and you have to have a master's degree and all this other stuff to get into.
00:31:11.599 --> 00:31:18.400
And I say, no, you have to have a love of your community and want to address its problems and make it better for people to live.
00:31:18.720 --> 00:31:21.920
And I think that's also true of square dancing.
00:31:22.000 --> 00:31:26.960
You have to have a love of square dancing and you want to help it grow and make it more and more fun.
00:31:27.279 --> 00:31:28.240
Don't make it scary.
00:31:28.319 --> 00:31:29.519
Just make it make it fun.
00:31:29.680 --> 00:31:31.200
Don't make leadership scary.
00:31:31.359 --> 00:31:34.160
Don't put a lot of rules and regulations around leadership.
00:31:34.319 --> 00:31:37.119
We have a very, I would call it efficient trim board.
00:31:37.200 --> 00:31:38.319
We have five members on the board.
00:31:38.400 --> 00:31:38.799
That's it.
00:31:38.880 --> 00:31:42.319
You know, president, vice president, treasurer, and two members at large.
00:31:42.480 --> 00:31:43.039
And that's it.
00:31:43.119 --> 00:31:43.680
Nothing big.
00:31:43.759 --> 00:31:46.160
We don't have this long, complicated board.
00:31:46.559 --> 00:31:50.640
We meet infrequently, just as needed, almost as needed.
00:31:50.799 --> 00:31:59.680
People become afraid of saying, oh, I don't want to step into a leadership because I don't want to commit myself, or or I don't want to be tied down, or I don't know what I'm doing, or all those things.
00:32:00.000 --> 00:32:07.039
No, first of all, in square dance, if you step into leadership, people are just gonna clap their hands and say, Yay, great, because we need someone to do it.
00:32:07.119 --> 00:32:08.000
You know, that's the first thing.
00:32:08.079 --> 00:32:11.119
So you you really can't go wrong stepping into leadership.
00:32:11.279 --> 00:32:11.839
Do something.
00:32:12.079 --> 00:32:15.680
The second thing is like any good leader, you don't do it all yourself.
00:32:15.839 --> 00:32:16.559
You ask for help.
00:32:16.720 --> 00:32:17.599
Ask for help from everybody.
00:32:17.839 --> 00:32:20.960
Listen, I'll I'll be glad to do this function, but I can't do it along.
00:32:21.119 --> 00:32:22.640
Bob, Sue, Mary, can you help me?
00:32:22.720 --> 00:32:22.880
Right?
00:32:22.960 --> 00:32:23.359
That's it.
00:32:23.519 --> 00:32:28.720
Because you don't want to say I'm the one person in charge of membership, or I'm one person in charge of parties or whatever like that.
00:32:28.799 --> 00:32:30.480
You want to say just go out and get some help to do it.
00:32:30.559 --> 00:32:31.839
You're just coordinating it.
00:32:32.000 --> 00:32:37.759
So don't make leadership a big, uh, heavy, you know, something that's dreaded.
00:32:37.920 --> 00:32:45.039
Make it something that's gonna be easy and fun for everybody, just a coordination to everybody get involved because everybody really is a leader in their own way.
00:32:45.119 --> 00:32:46.000
We just draw it out of them.
00:32:46.079 --> 00:32:47.440
So we bring everybody together for that.
00:32:47.680 --> 00:32:52.640
So it's okay to be a leader, and it doesn't take much in the square dance world to do that.
00:32:52.880 --> 00:32:54.720
And the benefit is great.
00:32:55.200 --> 00:32:56.240
Yeah, for sure.
00:32:56.400 --> 00:32:58.160
Well, I really appreciate that.
00:32:58.319 --> 00:33:04.079
And thank you so much for bringing this topic up in square dancing, because I know people are struggling with it.
00:33:04.160 --> 00:33:16.960
And I was really surprised um in our uh and and this may be because people choose to answer our survey, but many people said they would be willing to get into a leadership position that aren't now.
00:33:17.599 --> 00:33:19.599
But they felt the need for training.
00:33:19.839 --> 00:33:27.839
So I'm hoping that you'll be one of my advisors as I work through this and give me some some feedback on doing this right.
00:33:28.319 --> 00:33:29.200
Keep doing what you're doing.
00:33:29.279 --> 00:33:29.680
This is great.
00:33:29.759 --> 00:33:31.440
I think we're on an uptick in score dancing.
00:33:31.519 --> 00:33:35.599
Keep looking forward, keep the optimism out there, and keep the smiling and keep laughing.
00:33:35.920 --> 00:33:36.240
Right.
00:33:36.480 --> 00:33:37.759
Well, thank you so much.
00:33:37.920 --> 00:33:39.119
I really appreciate it.
00:33:39.440 --> 00:33:39.920
Thank you.