#310- Empathy Marketing with John Lepp
🎧 Join me on this week’s episode of Nonprofit Lowdown as I chat with the amazing John Lepp, partner at Agents of Good, author of Creative Deviations, and the "Ted Lasso of fundraising"! 🏆✨
Together, we dive deep into the art of empathetic marketing and its crucial role in nonprofit fundraising. …
A WellTold Minisode with John Lepp
In this episode of Tellwell the Podcast, we’re joined by John Lepp from Agents of Good, a passionate advocate for creative fundraising and storytelling.
John shares his journey from journalism and advertising to nonprofit direct mail fundraising and why art, vulnerability, and creativity are more e…
1308: Agents of Good: Connecting with Donors Beyond the Typical Pitch with Creative Director John Lepp
John Lepp explains how donor-centered direct mail can lift fundraising by making donors feel valued. He says many charities depend on women 65-95 who give $30-$50 and rarely get meaningful thanks. Ignoring them to chase younger audiences is costly, and mail still drives online gifts even if the pay…
Gina Gardiner & Friends and John Lepp
John Lepp (sometimes called the ‘Ted Lasso’ of fundraising) is a Canadian direct marketer and strategist, designer, author, and speaker with over 25 years of experience in direct response fundraising. He is a partner at Agents of Good, a fundraising and communications collaboration he co-founded in…
Gina Gardiner & Friends and John Lepp
John Lepp (sometimes called the ‘Ted Lasso’ of fundraising) is a Canadian direct marketer and strategist, designer, author, and speaker with over 25 years of experience in direct response fundraising. He is a partner at Agents of Good, a fundraising and communications collaboration he co-founded in…
John Lepp: Building Meaningful Donor Relationships
A Canadian direct response strategist, designer, and author with over 25 years of experience. He champions donor-centered approaches that prioritize authenticity and emotional connection. His 2022 book, Creative Deviations, has inspired fundraisers worldwide to embrace creativity in storytelling an…
Episode #100 | Live from NPSC The State of Nonprofit Fundraising: Experts on Inspiration and Growth
In this special episode of The Fundraising Elevator, hosts Kristin Steele and Samantha Swaim take listeners behind the scenes at the Nonprofit Storytelling Conference in San Diego, California. Recording live from the red carpet studio, Kristin and Sam talk to industry leaders, gathering their insig…
Unlocking Emotional Connections Through Storytelling: Insights from John Lepp
Welcome to another episode of MOJO: The Meaning of Life and Business! In today’s conversation, host Jennifer Glass is joined by John Lepp, partner and creative director at Agents of Good, a Canadian direct response strategist, designer, and author with over 25 years of experience in the world of fu…
Creative Deviations with John Lepp | Ep #126
In this episode John Lepp, co-founder of Agents of Good and author of Creative Deviations, joins us for a wide-ranging conversation about what it truly means to be human in fundraising. John makes the case that empathy isn't just a buzzword, it's the foundation of every meaningful donor relationshi…
1684: Fundraising Strategies That Inspire Donors with John Lepp
Fundraising works best when donors can feel the difference their generosity makes. John Lepp, a fundraising strategist, author, and creative leader with more than 25 years of experience, explains why donor psychology and emotion matter in campaigns. He says charities can create meaningful moments b…
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