# Sarah Longwell

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When Negative Goes Negative (with Sarah Longwell)

The Hacks are back — and so soon! Axe, Murphy, and Heilemann are joined by legendary Republican strategist, focus group whisperer, Bulwark publisher, and author of How to Eat an Elephant: One Voter at a Time, Sarah Longwell! The Hacks dive headfirst into the political firestorm engulfing Ohio after…

Why Trump’s 2024 Voters Are Turning on Him

Sarah Longwell has probably conducted more focus groups with Trump voters than anyone else in America — hundreds of them, starting in Trump’s first term. So she has a treasure trove of qualitative evidence of how voters have evolved in the Trump era and why many of the president’s voters are sourin…

Trump may be preparing to throw another top official under the bus: insider

What happened AlterNet reports that former Republican strategist Sarah Longwell believes President Donald Trump may eventually push Defense Secretary Pete Hegseth out to absorb public anger over the Iran war. She named Hegseth as the likeliest “sacrificial lamb,” while warning that voters would not…

S2 Ep182: Trump’s $10 Billion BBC Lawsuit Just Backfired (w/ Andrew Weissmann) | Illegal News

Why is Trump’s own Justice Department investigating Corey Lewandowski, and is the corruption probe for real? Sarah Longwell and Andrew Weissmann examine the allegations, Trump’s attempt to challenge 20,000 California voters, Russia’s latest election interference campaign, and the surprising turn …

S3E41: AK Gov Race, Farmer Vote & What Voters Want

A look at Alaska's governor race, the latest on the farmer vote, and Sarah Longwell on listening to voters and what they want for America's future. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Sarah Longwell: Trump vs. DeSantis

Sarah Longwell discusses the 2024 presidential race and its potential candidates. Sarah is a longtime Republican political strategist who has broken with her party to defend democracy. She is the publisher of The Bulwark, and has been monitoring the opinions of voters for years by hosting weekly f…

Sarah Longwell: How to Save the GOP

Sarah Longwell, publisher of the Bulwark and co-founder of Republicans for the Rule of Law, talks about being a staunchly “Never Trump” Republican and about what the future of her party looks like. Sarah is the publisher of the Bulwark, co-founder of Republicans for the Rule of Law, past board chai…

5: George Conway Is Sickened by What Trump and Vance Have Become (w/ Sarah Longwell)

George Conway and Sarah Longwell examine Trump’s increasingly bizarre behavior, his failing economic promises, and the growing frustration among voters who feel they’ve been conned. Sarah shares revealing focus-group reactions to Vivek Ramaswamy’s vicious attack on Amy Acton, while she and George…

October 29, 2026 - Sarah Longwell, Gish Jen, and Kiernan Schmitt on Boston's Hidden Halloween Haunts

Political strategist Sarah Longwell, CEO and publisher of The Bulwarkand host of The Focus Group podcast, joins Jared to discuss How to Eat an Elephant: One Voter at a Time, drawing on years of focus groups to examine persuasion, voters and political change.  BONUS: If you want even more Sarah Long…

The 2026 Midterms Cheat Sheet: Lessons from Voter Focus Groups

Sarah Longwell has conducted hundreds of focus groups and spoken with thousands of American voters over the past decade. As a result, the former Republican strategist, who left the party after President Trump was elected in 2016, has become one of the nation’s preeminent experts on voter sentiment.…