# Erik Van Horn
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Top podcast episodes featuring erik van horn.
Why Most People in Franchising Are Using AI Wrong (And How to Fix It)
AI is changing franchising fast—but most people are still barely scratching the surface of what it can actually do.
In this episode of Franchise Secrets, Erik Van Horn breaks down how he's using AI across his franchise businesses right now—from analyzing opportunities and improving lead follow-…
AI Is Making Franchise Buyers Confidently Wrong
AI has completely changed how people research franchise opportunities—but more information doesn't always mean better decisions.
In this episode, Erik Van Horn and Amy discuss how franchise buyers are using AI during the research and due diligence process, why it can create confidence in the wr…
How the Savannah Bananas Built a Business Fans Can't Ignore
The Savannah Bananas didn't become a phenomenon by following baseball's traditional rules. Jesse Cole and his wife went from sleeping on an air mattress and running out of money to building an unforgettable brand with millions of followers and a massive ticket waitlist.
In this Franchise Secret…
How AI-Generated Questions Can Blow Up Your Business Deal
AI can help you research a franchise. But what happens when you bring its questions to a franchisor without understanding why you're asking them?
In this solo episode of Franchise Secrets, Erik Van Horn explains how AI generated questions can create tension during due diligence, why an AI revie…
How I Turn My Experience Into an AI Content Machine
Someone asked me whether my social posts were really coming from me or from AI. Here's my answer.
In this episode of Franchise Secrets, I share how I use AI to turn years of podcasts, mastermind conversations, and firsthand business experience into content that still sounds like me.
I break…
Why You're Losing Sales (And How to Fix It)
A great product and a friendly conversation don't automatically close a sale. So where does the deal fall apart?
Erik talks with Morgan, a sales leader at Zingas, about the mistakes that cost businesses customers and how to improve the process from the first conversation to the follow-up.
T…
What Franchise Owners Can Learn From Crumbl's Growth
Crumbl's remarkable growth offers plenty for franchise owners and buyers to learn from.
In this episode of Franchise Secrets, Erik and Jeff reflect on Crumbl's rise and the challenges that can come with scaling a successful brand. Looking back, they explore questions worth asking while a busine…
Franchise Negotiation: When Getting What You Want Backfires
Getting a better franchise deal sounds like a win. But what happens when every owner has different terms—and everyone starts comparing notes?
In this episode of Franchise Secrets, Erik Van Horn and Bobby Brennan unpack the tradeoffs of negotiating franchise agreements, rewarding early franchise…
He Bought His Time Back. It Still Went Fast| Erik Van Horn | Episode 235
In this episode of The Girl Dad Show, Young Han sits down with Erik Van Horn, multi-unit franchisee, franchise investor, co-founder of Front Street Equity Partners and host of the Franchise Secrets podcast, to unpack the path from mowing lawns and a first real estate deal to owning franchise locati…
How I Use AI to Find Hidden Problems in My Business
What is your business data telling you that you're missing? Erik Van Horn shares how he uses AI dashboards and AI agents to uncover problems, organize priorities, and make better business decisions.
In this solo episode of Franchise Secrets, Erik explains how he brings information from phone sy…
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