# Erica Schneider
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Real Talk: This is HARD (ft. Erica Schneider)
This week, Erica Schneider, Founder of Cut the Fluff, joins us for one of our most real episodes yet. Erica is a mom of twins, and she talks through her first two years with her children, starting her own business, supporting her family, and learning how to reset her expectations and radically acce…
Owning Your Niche and Building a Personal Platform with Erica Schneider
Erica reveals her best strategies for defining content pillars, engaging with your audience, and balancing self-expression with strategic growth. Whether you're a solopreneur, founder, or just starting out, this episode will help you craft a platform that truly resonates.
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Ep. 521 | Benefits Decoded: Making Healthcare Choices Clear & Confident
In this episode of OnBase, host Chris Moody welcomes Nicole Warshauer for an enlightening conversation on health benefits, empathy-driven branding, and building consumer trust through education. Nicole walks us through her non-linear career journey and how her passion for community and storytelling…
Rob Lennon and Erica Schneider – The Launch Content Playbook
In the dynamic world of digital marketing, launching a product or service effectively is crucial for success. Rob Lennon and Erica Schneider's "The Launch Content Playbook" offers a structured approach to planning, creating, and executing engaging launch content that not only builds anticipation b…
218: What no one tells you about going solo as a writer (with Erica Schneider)
Season 2, episode 18 is here!
In this episode, Erica Schneider shares what it really takes to go from full-time agency work to running your own solopreneur business as a writer.
We chat about personal pivots, marketing strategies and emotional clarity in writing - this one’s a real deep dive into …
Launch Expert Reveals Her 6-Figure Launch Strategy (with Erica Schneider)
This is your blueprint for launching a product with confidence. In this live masterclass, Erica Schneider reveals her complete 6-figure launch framework — including the step-by-step process she uses to build hype, grow waitlists, and sell out digital products and services.
WHEN YOU'RE READY
♻️ Dis…
Real Editing Advice for People that Don’t Hate AI ft Erica Schneider
Cut through the bullshit of online gurus. Erica Schneider provides frameworks, processes, and examples that actually help content creators edit their stuff to make it more attention-grabbing, interesting, and helpful.
In this episode, she shares her personal editing rituals, how the hell you get p…
The Marketing Funnel Isn't Real. Here's What Actually Wins Customers Over | Episode 018
Most B2B marketers know (all too well) what the marketing funnel is. It's the assumption that people follow a linear path when they buy something, from awareness to consideration to decision.
But what if we told you that the marketing funnel isn't real?
In this episode, Patrick talks to Erica Sc…
075 Nick Bennett: Confidence, Credibility, and the Recognition Engine
Hey everyone, today I'm joined by Nick Bennett.
Nick is a positioning and offer design strategist for solo consultants and micro agencies.
He's the co-founder of Duo, a content and consulting studio helping small service firms go from $20K to $65K/month by standardizing and scaling their offers. He…
Retainers, Courses, and How Solos Scale with Nick Bennett and Erica Schneider
What if the most human decision in your business is your offer structure?
In this episode, Jessica and Meg are joined by Nick Bennett and Erica Schneider, the duo behind Duo Consulting, for a conversation about business models, burnout, and what’s really behind scale. They trace their journey from …
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