Witty, Irreverent, Opinionated Perspective Meets Serious, Fact-based Discussion With Empathy & Inclusion

Dr. Nikki
Tomas Bell
Feb. 27, 2019 - "Just keep working on your skills and building your brand."
Since 2017
Society & Culture

►Tell us about you and your podcast

Dr. Nikki, Licensed Psychologist & Co-host Tomas Bell.

Dupee Deep with Dr. Nikki is a podcast with an emphasis on mental health, each episode features Dr. Nikki tackling today's issues from pop culture to politics, society to celebrity, and everything in-between. This is the place where witty, irreverent, opinionated perspective meets serious, fact-based discussion with empathy and inclusion.

Our listeners range from Millenials to Gen Xers interested in witty commentary on today's hottest social, cultural, & political issues.


►Why & how did you start this podcast? 

I love to podcast because it gives me the opportunity to share my informed perspectives and my expertise as a psychologist with a wide, public audience. I listen to a variety of other podcasts for the same reasons. I am always seeking to learn more and build skills for my own podcast. I started Dupee Deep after a conversation with my co-host about 3 years ago. We both remarked how other people in our lives are always impressed and entertained by our critical conversations and wittiness of our banter. Tomas said, "I really think we need to do a podcast!" Things really took off from there. I can definitely say that our podcast has improved over time and the increase in our streams and downloads show that. I have every reason to believe we'll continue to grow.


►How'd you find the time and funding to do this podcast?

We've played around a bit with our recording schedule over the years. We're in two different time zones and have very busy schedules. So, we try to record in "seasons" where we pick a period of time over a matter of weeks to tape the shows and then we'll take a break for another period of weeks. This allows us to regularly release episodes for extended periods of time but also to attend to our other work and life responsibilities.

Part of what makes Dupee Deep with Dr. Nikki work so well is that I focus on the content - topic generation, research, lining up guests, etc while Tomas focuses on the production side of things. He has ALL the expertise in that area. On my end the time dedicated to each podcast is anywhere from an hour or so for research and reading to sketch out the show's outline and then whatever the recording time is. Our shows typically run about 45 mins to 90 mins if we have a large panel discussion. Tomas and I usually do a bit of debriefing afterwards about what went well and what we can improve upon. Since he's never complained - and trust me he would! :) - about his production input, I don't think it takes him more than an hour or so to clean up, edit, and post the recording. While working on Dupee Deep is time away from other things, the joy it brings and the service we offer makes it all worth it!


►What do you gain from podcasting?        

We currently don't have any sponsorship but are certainly open to it. However, we do run PSAs on our show breaks that are in alignment of our show's bigger mission toward inclusivity and social justice.

Non-financially, there is currently much benefit! There is nothing sweeter than our listeners telling us how much they've been positively impacted by our show or how the #mentalhealthhomework gave them so important insight about themselves. It's those sorts of stories that make me want to make sure we invest the best of us into the show.


►How does your podcasting process look like? 

Since Tomas and I are in two different parts of the country with two different time zones we use videoconferencing software to connect and record our show within those platforms. We've used Skype but have recently transitioned to Zoom. Using Zoom has been a major positive move for us because it is a more stable platform that allows us to share our video feeds with each other. Using Zoom has improved our communication and engagement during the podcast because we can see each other.

In terms of hardware, I use a Yeti mic and try to sit in a noise-reduced environment. Tomas has official recording equipment and editing software that he uses on his end. Other than that, our laptops and a strong internet connection is all we need!

I will make sure I have done all of my research ahead of time related to the topic. This includes peer-review research articles and other scholarly and journalistic sources. I cull all of my notes in one document with an overall outline of the show's flow. Once we start recording, it really becomes a free-flowing conversation where I pull in those relevant details as we go.


►How do you market your show?

We are hosted on iTunes, Spotify, Spreaker, Stitcher, Google Play. We use social media as our primary marketing tool. So we each post through our feeds on Instagram, Twitter, & Facebook.


►What advice would you share with aspiring (new) podcasters?

The first advice is to find a topic and theme for your show that you're passionate about. Part of the reason working on Dupee Deep with Dr. Nikki is so enjoyable to me is because I'm genuinely excited about each episode. I feel really proud of the work we're producing with the show and the voice we're adding to the broader cultural conversation.

The second piece of advice is to make sure that you recognize it's a process. Our first episode --let's just say, is not the episode I refer people to. Just keep working on your skills and building your brand.


►Where can we learn more about you & your podcasts?


Updated: 7 months ago