Two Friends Get drunk & Talk Whiskey and Pop Culture Obsessions Here

Jan. 23, 2019 - "Network,Network,Network."
since 2018
Society & Culture

►Tell us about you and your podcast

Eric has a background in Radio, Music journalism, released two electronic records and to top it off was a tattoo artist for the better part of a decade. Currently slogging his way through life with a much less grand job as a mid-level manager for a large corporation. Eric's interests include Whiskey, Film, Synth Wave, retro horror, 80's post punk/goth music.

Follow Eric's Personal IG @ ertcetera

His Music Project @ Blyqlyt

Kiel's background is hating his life, has a business degree and works a 9-5 he'd rather not. His passions include modifying arcade and video game equipment, also Whiskey, Retro Video Games, Synth Wave, Vinyl both records and equipment, laser discs.

Follow Kiel's Personal IG @ fullextentofthejam

Kiel's vinyl page @ vfi5e

The name of the podcast is Two Pour Bastards, where two friends get drunk, talk whiskey and their favorite pop culture obsessions. Each week we try a new whiskey talk about where it's from and any noteworthy history, then rate it. Then Move onto the nerd subject or subject of passion. We switch off each week and explore a different aspect of our interests. This can include in depth analysis of someones work or movie. An enthusiastic plea as to why something is great. In general try to explore an aspect of one of our passions in a coherent way. Two Pour Bastards focuses heavily on interviews as well, bringing on people who have a background in one of our interests or can add insight into something we want to learn.


►Why & how did you start this podcast? 

Amanda from Wine and Crime is a friend of Eric's. She really encouraged Eric Initially, much to his dismissal of the idea. She continued to bug him about it and she really thought that he had that something that other people would gravitate towards and after Eric recorded a live episode of theirs everything finally clicked. He saw the potential in what a podcast can convey and the connections they can make to their audiences. Having a background in something similar Eric decided to pursue it with the one person who could pull it off with him, Kiel. The conceit from the beginning was to talk about the things we wanted to talk about and have fun. We came up with the loose structure that we have now just to have a rhythm to the show for consistently because our topics vary so much.

Neither one of us listen to podcasts. The goal from the beginning is to do it for a living and use it to explore more possibilities . Our goal is to talk about the things we are passionate about and hopefully educate and turn people on to the wide variety of interests we have. To learn about and explore new things ourselves and to just be absolutely genuine in what we talk about and how we present it.


►How'd you find the time and funding to do this podcast?

We do this podcast once a week, every Wednesday. Raw record time is around 2.5 hours, editing is about the same.

We have no idea about the cost, probably $400 a year, hosting, website and merch.


►What do you gain from podcasting?        

a big fat $0. We would like to focus on Patreon and use select sponsors. It is very important to us that we maintain authenticity in our views and what we present. So that if we say something is really good you know we are not just being paid to say it. In the end this is something we want to do for a living. It's just trying to find the right balance.


►How does your podcasting process look like? 

A lap top, Windows based, Focusrite Scarlett 18i8 interface, two Rode M3 mics one Marantz condensor mic.

We started off with people we know or acquaintances, then just reach out to folks we want to interview.

Barely, sometimes if it's an analysis, doing research, reading up on the topic, writing down various facts to keep them straight. watching the movie or reading the book. or just talking about our experiences at what ever event we are doing.

All in person so far, will start to do Skype interview soon.


►How do you market your show?

Itunes, SoundCloud, Stitcher, Blubrry, Google podcasts and a lot more. Not sure how many other services but a lot.

Yes we have breakdown, Eric uses it to gauge energy he puts into different types of marketing or engagement to drive maximum interaction.

Twitter @twopourbastards and Instagram @tpb_cast


►What advice would you share with aspiring (new) podcasters?

Before you begin you have two paths to consider that play a major part into how you pursue it. 1). Is this just for fun or 2). I want to do this for a living.

If it's just for fun then production value, pricey equipment, hosting costs, merch, marketing and structure doesn't matter. You could just use your phone to record a fun conversation and utilize free services.

If it's the latter then a lot of prep work needs to be done. Things like demographics and subject saturation are very important to consider. I give this piece of advice a lot and if you think you're gonna get far as a white dad talking about sports or pop culture just forget about it. Be mindful of what's out there and sensitive to it. If your white middle aged dude who wants to talk about knitting you'd have more luck. If those are your circumstances are the former then just know that your podcast won't go very far. It's just the ugly truth. Finding a niche is key to success. But if it's just something you love then it doesn't matter.

Be passionate about whatever you pursue.


Social media will make or break you.


►Where can we learn more about you & your podcasts?


Updated: 8 months ago