►Tell us about you and your podcast
Art is Alive is an arts and mental health podcast. In every episode I invite a celebrity and talk about the struggles and success of our careers.
►Why & how did you start this podcast?
The idea of starting my own podcast came after a day in school a year ago. I study radio and audio production in senior high school. One of the courses I was taking was Podcasting and I failed it. After learning that I didn’t pass the class, I told myself that in a year I wanted my own successful podcast on all major streaming sites and I’m gonna be proud of it. A year later, that’s what I do and have now. Before the premiere of the show early 2019, I’d spent a lot of time recording episodes that never made the cut. Finally me and my friend Bea (YouTuber and Nickelodeon hostess) did an episode in our school’s radio studio and that became the first episode. To have something out there feels great. In the first episode, me and Bea opened up about our mental health a lot and shared a lot of darker thoughts and in the beginning I was so afraid of doing that because I know we’d reach out to a lot of people. Now when it’s done, I feel proud that I could speak out on how I’m doing and I’m glad I did because I’ve inspired a lot of people since: something I’m so grateful about.
►How'd you find the time and funding to do this podcast?
Between school, auditions for tv shows, being in the studio making music and hanging out with my friends, I’m surprised I haven’t struggled in finding time to record more episodes. I’m just very happy and grateful about all the guests, record labels and companies, and especially my fans for supporting me like they do. Without them, I wouldn’t be able to do what I love.
►What do you gain from podcasting?
I don’t earn anything yet, haha, and I don’t really share listen statistics, but what I can say is that I’m very happy that so many people like what I do.
Sponsorships when it comes to podcasts is surprisingly hard to get. Companies, I’d say, are still very old-fashioned only thinking about radio and influencers on social media when it comes to promote themselves, which is fine too. I’ve been rejected by a bunch of high profile brands, but also, there have been brands I look up to ending up supporting me as well. It’s a roller coaster really and I wish for the future that more companies realize that podcasting sponsorship is the thing that people want.
This podcast has opened more doors in the music industry than I’d imagine. I’ve made so many friends and we support each other. All the connections I’ve made have all been wonderful and I’m just very happy to have learned how to deal with rejection, negative emotions and stress the way I did while managing my show.
►How does your podcasting process look like?
Except for the first episode, which was recorded in a professional studio, I record my episodes in collaboration with youth center Esplanad in Stockholm, in one of their small and cozy studios. It’s really a place made for bands and artists to rehearse, hence all the instruments being there, but it’s very chill. I’m having fun being there. My radio teachers in school are gonna hate me now when I say this, but I edit my podcast in GarageBand just because it’s simpler. Audacity and adobe I’ve tried to learn in school, but it’s just way simpler my way. I also have a Blue Yeti microphone (the Blackout Edition!) and it’s working great. You really don’t need anything too fancy while making a podcast. Just do however you wanna do it and it will turn out just fine.
My guests I come in contact via their managers or record labels/talent agencies, nothing too special there. A lot of emailing going on but I love doing it. It’s fun!
►How do you market your show?
Except for me and my guests marketing it on our social media, Spotify Sweden has been very supportive of me, putting Art is Alive in the ‘Recommended’ section directly in the app so that new people can discover it. I love them.
►What advice would you share with aspiring (new) podcasters?
Something I’ve learned while doing Art is Alive is dealing with rejection. Exactly like everything else in the entertainment business, rejection happens every time and your heroes (whether they’re people or companies you look up to) will hurt you in one way or another, but don’t take it personally. You never get anywhere without asking for what you want, so ask away and don’t feel like rejection is failure, because it’s not. It’s only redirection to another way to success. If a person or company doesn’t believe in you it’s their loss for when you succeed without them.
►Where can we learn more about you & your podcasts?
Except for streaming Art is Alive here on ListenNotes, Spotify and iTunes, you can add me on Snapchat (@zeventine) and check out my website zeventine.com for more about the show and other projects.
Updated: 14 days ago