Punch Above Your Weight: Enterprise Marketing on a Startup Budget w/Udi Ledergor, Chief Evangelist & Former CMO @ Gong
Most B2B marketers are stuck playing it safe, following "best practices" that guarantee mediocre results. Udi Ledergor, former CMO of Gong and author of Courageous Marketing, has spent his career doing the opposite—running Super Bowl ads for 5% of the expected cost, getting Times Square billboards …
How Courageous Marketing Leadership Builds Bold Brands with Udi Ledergor, Chief Evangelist at Gong - Ep 75
Udi Ledergor is the Chief Evangelist at Gong and is firmly amongst the upper echelon of the, as yet to be founded, B2B marketing leader hall of fame, having led outstanding teams as both a Vice President of Marketing and Chief Marketing Officer at five B2B SaaS companies for over two decades. Along…
No Crickets with Udi Ledergor
Is playing it safe actually the fastest way to become invisible? In this episode, Lindsay sits down with Udi Ledergor to unpack why most marketing fails to get attention and what it really takes to stand out in a world where no one is paying attention.
From bold Super Bowl plays on a startup budg…
Becoming the Brand Everyone Talks About, ex-CMO of Gong ($300M ARR)| Belkins Podcast Episode #23
What does it take to build a brand in B2B that people actually talk about?
Udi Ledergor has a word for it. Courage.
He was employee #13 at Gong. The first, and for a long time, only marketer. He joined when nobody had heard of them, with 11 paying customers and zero brand presence. By the time he…
Udi Ledergor, Chief Evangelist, Gong
In this episode, we sit down with Udi Ledergor, Chief Evangelist at Gong, to explore creativity, risk-taking, and what it really takes to build a standout brand.
Gong's Billion-Dollar Bet Against Best Practices | Udi Ledergor (Gong)
Swearing on sales calls can boost win rates by up to 8% — that's just one of the counterintuitive insights that helped Gong grow from 11 customers to over $300M in annual revenue.
Udi Ledergor joined Gong as employee #13 and marketer #1, eventually becoming CMO and now Chief Evangelist. His data-dr…
Supercharge Your Revenue Strategy with Udi Ledergor's Product-Market Fit Secrets
Welcome to our conversation with Udi Ledergor, a seasoned expert in marketing strategy and current Chief Evangelist at Gong. With over 25 years of experience, it's safe to say that Udi brings a uniquely insightful perspective to the table. As an early entrant to Gong's team, his prioritisationof pi…
EP 61: Employee #13 at Gong: Udi Ledergor on Building a Category from Zero
Udi Ledergor was employee number 13 at Gong and its first marketer. He ran the marketing team as CMO for nearly seven years, then moved into the Chief Evangelist role three years ago. In this episode he breaks down how Gong went from zero website visitors to 5,000 customers, why he'd think twice be…
Brand Is Trust: Gong's Udi Ledergor on Marketing in the AI Era
The marketing funnel you've built your whole strategy around? It never described how people actually buy. It was a tidy oversimplification, and in a world of zero-click search and AI-saturated channels, it's never held up worse.
In this episode, Amber sits down with Udi Ledergor — Gong's first mark…
Ignite Marketing: The Secrets of High-Impact B2B Marketing with Udi Ledergor | Ep219
Udi Ledergor is the Chief Evangelist and former CMO at Gong, where he helped define an entirely new category in B2B SaaS and turn a call-recording idea into a global revenue platform. He started in Tel Aviv’s performing arts scene, moved through product management and multiple head-of-marketing rol…
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