&#35; Matt Wasserlauf

🔥 ADOTAT Show: Matt Wasserlauf on Blockchain, Ad Fraud & Why Agencies Fear Transparency

Marketing, Media & Adtech

3 मार्च 2025

Ad tech has a $22 billion problem, and no, it’s not a new buzzword or the latest AI fad—it’s fraud. For decades, agencies and middlemen have pocketed billions while advertisers throw money into a black hole, convinced that “reach” and “frequency” actually mean something. Enter Matt Wasserlauf, ad i…

00:39:43

#650: Maximizing your ad spend with Matt Wasserlauf, Blockboard

The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX

14 मार्च 2025

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. This year, many advertisers - especially retailers -- are being asked to do more with less. At the same time they have smaller budgets, they also must contend with an astonishing amount of was…

00:15:46

Fighting Ad Fraud and Building Trust in Digital Media with Matt Wasserlauf

Million Dollar Relationships

LS 29

TOP 10%

23 सितमबर 2025

What if the future of digital advertising wasn't just about scale and reach, but about trust, transparency, and relationships? In this episode, Matt Wasserlauf, three-time founder, two-time successful exit entrepreneur, author, and now CEO of Blockboard, shares his remarkable journey from pioneeri…

00:29:08

823: Using Blockchain Technology to Reinvent the Advertising Industry with Matt Wasserlauf

SharkPreneur

LS 63

TOP 0.1%

27 जुलाई 2022

823: Using Blockchain Technology to Reinvent the Advertising Industry , Matt Wasserlauf, BLOCKBOARD Using Blockchain Technology to Reinvent the Advertising Industry Matt Wasserlauf, BLOCKBOARD – The Sharkpreneur podcast with Seth Greene Episode 823 Matt Wasserlauf Matt Wasserlauf, one of the or…

00:23:19

Gabrielle Heyman, VP Global Brand Sales & Partnerships - Zynga

The Seat

LS 24

TOP 10%

10 फ़रवरी 2026

Summary/Description: In this episode of The Seat, Ray Erickson sits down with Gabrielle Heyman, VP of Global Brand Sales & Partnerships at Zynga, to unpack a 20+ year career built at the intersection of gaming, media, entertainment, and advertising. Gabrielle shares her origin story from early days…

00:49:40

The $100 billion problem lurking inside digital video ads

The Business of Content with Simon Owens

LS 36

TOP 3%

5 मई 2026

My newsletter: https://simonowens.substack.com/ The TV advertising business has changed dramatically over the past two decades. What used to be a relationship-driven industry built around upfront presentations and manual negotiations has turned into a fast-moving, highly automated digital marke…

00:35:08