Episode 603 - Deep Story: Interview with Bob Rogers
What makes an experience unforgettable? Why do some ideas, brands, museums, and attractions merely inform us while others permanently change how we think, feel, and act?
In this episode of The Soul of Enterprise, Ron and Ed welcome Bob Rogers, founder of BRC Imagination Arts and author of Deep Sto…
September 9, 2026 – Lifetime Achievement Award Experiences Bob Rogers and 5 C’s of M/A Mark Sims
Bob Rogers – Founder of BRC Imagination Arts and Author of Deep Story: A Complete Guide for Creating Transformational Visitor Attractions
They come here hoping that we will help them to discover
some magic within themselves.
Bob Rogers is the founder and chairman of BRC Imagination Arts, an aw…
Why Your Message Isn't Changing Customer Behaviour
If customers hear your message but do nothing, communication may not be the real problem. Bob Rogers explains how leaders use story, emotion and experience design to change customer behaviour.
Key Takeaways
- Start with the end in mind. Define the specific change in customer action or behaviour b…
The Power of Deep Story — Bob Rogers
Bob Rogers is a pioneer of immersive storytelling and the founder of BRC Imagination Arts, the renowned strategic design and production agency behind experiences like the Johnnie Walker Princes Street Experience, the Abraham Lincoln Presidential Library, and the Las Vegas Raiders Allegiant Stadium …
Deep Story, One Objective: The Secret to BOLD Brands
Find out if your brand is built to last — or just chasing the next trend. Thinking with a longer horizon (even 20 years!) is the edge your business needs to withstand today's constant change. In this episode, Jess Dewell talks with Bob Rogers, Founder at BRC Imagination Arts and Author of "Deep Sto…
Bob Rogers - Designing Experiences That Change Behavior
Experience designer and BRC Imagination Arts founder Bob Rogers joined me on Ditching Hourly to explain how to create experiences that change behavior instead of merely entertaining. His new book, Deep Story, is a practical guide to doing exactly that.
We talked about defining the change before cho…
Bob Rogers | Story Production at Walt Disney Imagineering
Bob Rogers is a former Walt Disney Imagineer and the Founder of BRC Imagination Arts, www.BRCweb.com. He is a master storyteller, film maker, inventor and writer. In this episode, I chat with Bob about his career and about his new book, Deep Story.
BRC’s work has earned over 500 international awar…
#0458 – Stop Making Leadership About You with Bob Rogers
Leadership isn't about you. It's about the people you lead.
Too many leaders focus on delivering their message, sharing their vision, and telling people what to do. But what if the secret to effective leadership isn't about what you say, but how you make people think, feel, and act?
In this episo…
60: Bob Rogers
In this episode of the Themed Attraction Podcast, Freddy and Mel sit down with Bob Rogers, founder and chairman of BRC Imagination Arts. Bob traces his journey from performing magic at Disneyland to creating beloved experiences like Impressions de France and Back to Neverland, sharing colorful less…
पॉडकास्ट खोज इंजन
आप लोगों, स्थानों या विषयों के आधार पर3,825,434पॉडकास्ट और195,918,212एपिसोड खोजने के लिए हमारी वेबसाइट का उपयोग कर सकते हैं।
I have no special talent. I am only passionately curious, and
I listen to podcasts.
‐ Albert "Llamacorn" Einstein
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