Mark Levin interview 8.12
Bob interviews host Bob Levin about his new book and politics. Mark Levin On Power
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Bob Levin (Veteran Marketing Executive) on Audience Insights, Campaign Strategy, and the Business of Movie Appeal
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In this engaging episode of Don't Kill the Messenger, host Kevin Goetz interviews his business associate, Bob Levin, about his remarkable journey from Sears catalog copywriter to President of Worldwide Marketing at Disney, Sony Pictures, and MGM, before joining Kevin at Sc…
210: Kevin Goetz and Bob Levin KNOW Movies, Storytelling, Creative Instinct, Audience Insight & Box Office Success
Dive into the behind-the-scenes world of the movie business, where entertainment strategist Kevin Goetz reveals the pivotal intersection of creative instinct and audience insight. This is the sweet spot where the business of film meets the art of storytelling. When it comes to cinematic success, ev…
How to Score in Hollywood: Audience Insight, Data and the Evolution of Movie Marketing featuring Kevin Goetz and Bob Levin
In this episode, Alex is joined by two industry leaders with unparalleled insight into how films truly reach and resonate with audiences. Kevin Goetz, founder and CEO of Screen Engine ASI, and legendary studio marketer Bob Levin share the thinking, decision processes and real-world experience behin…
Episode 739: In The Seats With...Bob Levin and 'How To Score In Hollywood: Secrets To Success In The Movie Business'
Hollywood has always been a little complex in finding success, but there's a through line....On this very special episode we sit down with Bob Levin the President and COO of Screen Engine/ASI who has over two decades of experience at Disney, Sony and MGM in film marketing about his role in this new…
Ep. 129: Meshugganahs, Misanthropes, and EC Comics – with author Bob Levin
Bob Levin is a longtime contributor to the Comics Journal whose latest book, Messiahs, Meshugganahs, Misanthropes, and Mysteries: True Tales of Comics, Conflict, and Creativity, is published by Fantagraphics. Messiahs, Meshugganahs, Misanthropes, and Mysterieshttps://www.fantagraphics.com/products/…
Ep. 83 - Dr. Bob Levin Unmasks PBMs: The Hidden Power Shaping Patient Care
Uncover how pharmacy benefit managers (PBMs) shape which medications patients can access as Meredith Hirsh sits down for an in-studio interview with independent rheumatologist Dr. Robert (Bob) Levin. In this Working Healthcare episode, Bob traces how PBMs gained power. He explains how they steer dr…
Ep. 83 - Dr. Bob Levin Unmasks PBMs: The Hidden Power Shaping Patient Care
Uncover how pharmacy benefit managers (PBMs) shape which medications patients can access as Meredith Hirsh sits down for an in-studio interview with independent rheumatologist Dr. Robert (Bob) Levin. In this Working Healthcare episode, Bob traces how PBMs gained power. He explains how they steer dr…
95. Kevin Goetz and Bob Levin: Building Better Greenlights: Audience Insight, Testing, and Creative Confidence
This episode is about decision-making; and how filmmakers, producers, and executives can make more effective, more impactful creative choices under uncertainty.
Kevin Goetz and Bob Levin argue that most films don’t fail because they lack quality or ambition, but because key decisions around budget…
What on earth is film 'testing'? | A podcast special, with Kevin Goetz
The art of movie testing isn't just about researching finished films. It's also testing the very concept of a movie, that can determine both whether it gets made, and what it gets made for.
In a special episode of the podcast, a man who you may not have heard of joins Simon. Yet Kevin Goetz has cer…
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