The Internet Changed Accounting. Web3 Will Do It Again
🎙️ Episode Summary
In this debut episode, host Trent McLaren sits down with Electra Frost, a pioneering Web3 accountant and founder of ElectraFi, to explore how blockchain and decentralised technologies are transforming the accounting profession. From her unexpected journey—from punk rock drummer…
Redesigning the Client Meeting: Trent McLaren on Smarter Workflows and Stronger Relationships
Mark chats with Trent McLaren, co-founder of Vinyl and a recognised leader in accounting technology. They discuss how Vinyl grew from the frustrations of day-to-day firm meetings into a tool that helps accountants save time and strengthen client relationships.
Topics include:
- Where client meet…
Redesigning the Client Meeting: Trent McLaren on Smarter Workflows and Stronger Relationships
Mark chats with Trent McLaren, co-founder of Vinyl and a recognised leader in accounting technology. They discuss how Vinyl grew from the frustrations of day-to-day firm meetings into a tool that helps accountants save time and strengthen client relationships.
Topics include:
- Where client meet…
1 - Trent McLaren on how to become an intentional networker and build a strong accounting brand
James Rose chats with Trent McLaren, co-founder of Vinyl and long-time accounting industry leader, about how intentional networking and authentic relationships have shaped his success. They discuss why personal connection outperforms marketing spend, how empathy drives client loyalty, and how buil…
Trent McLaren, Founder of Vinyl on Unlocking Hidden Revenue in Your Firm Using AI
Joe sits down with Trent McLaren to unpack how AI is transforming accounting, bookkeeping, and modern business workflows.
From uncovering missed revenue in client conversations to analysing hours of meetings in seconds, Trent shares how AI is moving beyond automation into real decision-making sup…
Why More Software Isn't Solving Accounting's Biggest Problems | Trent McLaren
What if adding more software is actually making accounting firms less efficient?
Trent McLaren has spent 13 years in accounting technology and is the founder of Journey, and co-founder of Vinyl, an AI meeting intelligence platform built for accountants, and The Firm.
In this conversation, we unp…
Episode 11: Best Client Stories
Proudly brought to you by Ignition who we both love and use in our businesses to automate proposals and streamline invoicing.
This episode is a love letter to the accounting profession. In a season full of stress and pressure, Nat and Sarah take a step back to celebrate the incredible impact accou…
When Accounting Becomes Someone Else's Feature || In The Loop
John Toon is joined by Kendrick Hair of Fishbowl and Leigh Stallard for a news episode about who ends up owning the client.
Leigh opens on a LinkedIn post from Joshua at Reva, written after Starling took heat for putting books next to the current account. The more interesting move is embedding th…
The Accounting Firm of the Future Is Already Taking Shape
Mark and Matt are joined by Trent McLaren, co-founder of Vinyl, for a practical look at what AI is actually changing inside accounting firms.
Using findings from the latest Crunch Benchmarking Report as well as what Trent is seeing in firms, they dig into why higher performing firms are generatin…
The Accounting Firm of the Future Is Already Taking Shape
Mark and Matt are joined by Trent McLaren, co-founder of Vinyl, for a practical look at what AI is actually changing inside accounting firms.
Using findings from the latest Crunch Benchmarking Report as well as what Trent is seeing in firms, they dig into why higher performing firms are generatin…
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