What makes communities work in real life with Raven O'Neal
(FYI - the last 10 minutes has more f bombs than usual if you’ve got kiddos with you).
Who doesn’t want to fit in to their local entrepreneurial communities—but how many communities miss the mark, especially for solopreneurs and expert-led businesses? We’re joined by Raven O’Neal, co-founder of St…
The expert's paradox
The longer you’ve been doing your work, the harder it can be to explain it.
In this episode, we talk about what we’re calling the expert’s paradox: why people with real experience often struggle to publish clearly, while less-experienced voices seem perfectly comfortable shipping simple advice. We…
Heated Rivalry: Desire, Tension, and the Romance We Crave––a Roundtable Conversation
What makes Heated Rivalry work so well—and why has it resonated so deeply with audiences? In this roundtable discussion, we dig into the cultural, emotional, and narrative forces behind Heated Rivalry: what this romance offers that other stories don’t and why audiences are increasingly drawn to st…
🤖 3 Reasons You Feel So Conflicted About AI
Let's get into all our feels about AI. 🌀
In this episode, I share some of the messages I've gotten from people who are using AI but feeling bad about it.
And I talk through three reasons I think many of us (especially listeners of this show) feel so much tension about these technologies.
Tune in f…
13: Why Founder-First Growth Pivots Matter with Meg Casebolt
What does real, sustainable growth look like for a service business that’s outgrown the “hustle” phase—and why do so many founders get scaling exactly backwards? In this advisory-style session, Tori Boats sits down with Meg Casebolt, SEO and content visibility strategist, to throw out tired growth…
You Want to Be a Published Author, but You Have ADHD
Want to become a published author with ADHD? Meg Casebolt shares how she went from publishing books while running a business. In this episode of the ADHD-ish podcast, host Diann Wingert and Meg explore writing in small pockets of time, managing ADHD executive function in business, and avoiding bur…
AI Discoverability for Experts: What Modern Search Rewards in 2026
Search isn’t dead, but Google isn't the only tool that peoplea re using anymore And the path between someone asking a question and finding the right expert has changed.
For years, search worked through a fairly simple model: someone typed a query into Google, Google ranked a list of webpages, and …
Want your art to be found online? New SEO rules with Meg Casebolt (281)
Search has changed, and Google's AI summary now bypasses your website to answer most questions before anyone clicks. SEO expert Meg Casebolt returns to The Art Biz to update what she shared in episode 222.
Artists can respond to the search evolution by considering these three levels on their site…
AI Knows You. Why Isn't It Recommending You?
AI can know exactly who you are and still never recommend you.
That’s the distinction Meg Casebolt explores in this episode of Love At First Search: the difference between being recognized by AI systems and being selected as a strong fit for a specific problem.
Recognition answers questions like:
…
Smut & Romance Tropes 101
Friends to Lovers, Grumpy Sunshine, Himbo, Black Cat. . . what are all these reading tropes and why do we love them? First Dates and Soulmates podcast hosts and verified romance reading experts Meg Casebolt and Nikki McNight join us to break down the world of tropes. Whether you’re a smut newbie o…
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