Unlocking Profit Potential: A Fireside Chat with Veeqo
Summary of the Podcast Episode
The podcast episode is a discussion between Cameron Yoder and Michelle Lough, head of product at Veeqo, during the Amazon Accelerate event. The conversation focuses on the challenges sellers face in managing their sales, inventory, and profitability across multipl…
Rufus AI: The Game-Changer Every Amazon Seller Needs to Understand
🎙 Episode Summary
In this episode of Human in the Loop, host Cameron Yoder welcomes Kiri Masters, an expert in retail media and ecommerce, to discuss the evolving role of AI in online shopping. The conversation dives deep into Rufus AI, Amazon’s AI-powered shopping assistant, and its implications…
Lessons From the Front Lines: Launching Brands on Amazon
In this episode of Human in the Loop, Cameron Yoder sits down with Stephen Geary, CEO and Co-Founder of Accelerazon, an Amazon-specific marketing agency. Together, they tackle one of the biggest challenges in eCommerce today: launching and scaling a new brand on Amazon in 2025.
With Amazon’s mass…
Inside TikTok Shop with Adolfo Fernández
In this episode of Human in the Loop, host Cameron Yoder sits down with Adolfo Fernandez, Head of Product Strategy & Operations for TikTok’s eCommerce division, recorded live at ShopTalk. Together, they dive into the rise of TikTok Shop, how creativity and automation are powering eCommerce success…
AMC Demystified: Smarter Ad Strategies for Sellers
In this episode of Human in the Loop, host Cameron Yoder welcomes Jeff Cohen to break down Amazon Marketing Cloud (AMC)—Amazon’s powerful, privacy-safe analytics tool. Jeff explains why AMC is crucial for understanding customer journeys, optimizing ad spend, and increasing conversions by leveragin…
From the Show Floor: Announcing GenAI Smart Pages with Alasdair McLean-Foreman
This episode is all about Teikametrics' most recent release: GenAI Smart Pages.
Cameron Yoder chats with Alasdair McLean-Foreman, CEO & Founder of Teikametrics about what GenAI Smart Pages is, how it's impacting sellers now, and what's to come in the future.
Key Timestamps:
00:00 | Setting the…
What the hell is MCP — and can it actually run your marketplace business?
Alasdair and Cameron debate whether you can really plug Claude into Amazon, let it rip on a $500K/month ad budget, and call it a business.
Episode Summary:
Everyone's talking about MCP — Model Context Protocol — and the dream of plugging a large language model like Claude straight into Amazon to r…
TikTok Halo: Discover on TikTok, Buy on Amazon
The dominant consumer pattern of 2026 isn't buy on TikTok — it's discover on TikTok, buy on Amazon .
That's great for the brands paying attention. It's a measurement nightmare for everyone else. In this episode, Cameron Yoder is joined by Alasdair McLean-Foreman, CEO and Founder of Teikametrics t…
The IRL Advantage: Why Brand Operators Are Craving In-Person in an AI World
In a world flooded with AI tools, chatbots, and endless online content, the most valuable insights for brand operators are increasingly coming from somewhere unexpected: in-person events. In this episode, Alasdair McLean-Foreman and Cameron Yoder dig into why the demand for face-to-face connection…
Agentic Commerce is Here & Most Brands Aren't Ready
Amazon just rewrote the rules of the product listing — and it happened almost overnight. In this eTail Boston conversation, Cameron Yoder sits down with Teikametrics founder and CEO Alasdair McLean-Foreman to unpack Amazon's July 27th mandate capping every product title at 75 characters and introd…
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