Make Money by Marketing Books Like a Pro | Alex Strathdee
Alex Strathdee is the founder of Shelf Life, a company he started at age 22 to fix the scam-filled book marketing world. Now 28, Alex leads a team of 17 from San Diego, generating over $1 million a year and working with top authors like Dan Heath, Nir Eyal, Lewis Howes, Reid Hoffman, and Carrie Be…
How Alex Strathdee Grew Shelf Life by Embracing Resilience, Mentors, and Mental Health
Ever wondered what it looks like to build an impactful business from nothing—starting at age 22—and still keep your soul, care for your team, and navigate personal struggles most never see? In this conversation, I sit down with Alex Strathdee, founder and CEO of Shelf Life, the company behind the…
Think Bigger: How to Reach More Readers with Strategic Book Marketing - BM481
Want real readers—and real results—for your book? If you're tired of hoping your book gets noticed and ready to start making it happen, this episode is for you.
This week, bestselling author and digital marketing pro Alex Strathdee (founder of GetShelfLife.com) shares how to turn your book into a …
516. The Bestseller Blueprint with Alex Strathdee
🚀 Most authors waste thousands chasing vanity metrics like Amazon "Best Seller" tags. In this Marketing Speak episode, Alex Strathdee takes a different approach—helping authors get their books into the right hands to generate leads, build authority, and drive real business growth.
With 1,000+ non…
Beyond SEO: How to Get AI to Recommend Your Book (Before the Bestseller)
Alex Strathdee had me on his podcast Before the Bestseller to talk about AI. Here is an AI summary: In the rapidly evolving landscape of book marketing, authors have long been told to master Search Engine Optimization (SEO). But as we move deeper into the age of artificial intelligence, a new, per…
Effective Marketing for Authors: From Viral Coefficient to Author Twins
In this episode of the Write Anyway podcast, Sue interviews digital marketing expert Alex Strathdee (https://getshelflife.com/) to delve into effective strategies for growing your readership and ensuring a successful book launch. They discuss the concept of the viral coefficient, emphasizing the i…
Stop Faking Bestsellers - Best Systems for Book Growth with Alex Strathdee | BWI #217
Episode 217 - Stop Faking Bestsellers - Best Systems for Book Growth with Alex Strathdee
Alex Strathdee scaled book distribution at 21 before founding ShelfLife to help authors reach actual readers. He moved from running expensive ads to a scientific framework of seeding copies. We explore how…
Influencers: How to Ask Other Authors to Support Your Book
In this episode, AJ and Mike answer one of the most common questions they get from first-time authors. How the heck are you supposed to get an endorsement for your book? How do you ask a Big Name someone for a shout-out? This week our duo not only tells you the dos, they give you the absolutely do…
Why I'd Rather Spend $1,000 Giving Books Away Than Make $1,000 Selling Them
If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying…
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