This Coffee Business Might Tell You To F*ck Off.
Ask for anything else and the clue is in the name. Flat White Or F*ck Off is a concept by Rory Sutherland brought to life by Tom Noble, Charlie Hurst, Will and Lucia Sudlow. Serving only one product, the business is a bold experiment in simplicity and provocation.In this episode we speak with the f…
Charlie Hurst, Tom Noble and Will Sudlow on Flat White or F*ck Off
What happens when someone runs with a business idea they've heard as a thought experiment on a podcast? Can a business have an expletive in its name? And is it possible to run a business that sells a single very specific product?Episode SummaryOn this episode, I’m joined by Charlie Hurst, Tom Noble…
From Idea to Icon: The Flat White or F**k Off Journey
Love coffee culture with a side of chaos, creativity, and strong opinions? This episode of the London Coffee Podcast is for you.
We sit down with Tom Noble, Charlie Hurst, and Will Sudlow—the team behind Flat White or Fk Off. You’ve probably seen it online, and if you were lucky, you may have caugh…
Flat White Or F*ck Off! The Worlds Most Controversial Coffee Shop!
Can you imagine going to a coffee shop and getting told to fuck off by the server? Well, that now exists thanks to a whimsical bunch of lads in the United Kingdom.
Tom Noble, Will Sudlow and Charlie Hurst are the three founders of Flat White or Fuck Off, a pop up that came about thanks to British…
One Genius Rule That Made This Coffee Brand Famous | EP 2262
Legendary British ad man Rory Sutherland invented a fake business on a podcast, a coffee shop appealing to the busy commuter called "Flat White or F**k Off."
But it's one thing to have a post go big on TikTok or Instagram… but to turn that viral moment into an actual COMPANY is a very different ch…
One Genius Rule That Made This Coffee Brand Famous | EP 2262
Legendary British ad man Rory Sutherland invented a fake business on a podcast, a coffee shop appealing to the busy commuter called “Flat White or F**k Off.”
But it’s one thing to have a post go big on TikTok or Instagram… but to turn that viral moment into an actual COMPANY is a very different cha…
Episode 1. A Podcast On How To Start A Podcast.
In this episode, Tom Noble and Liam Heffernan discuss how to start and grow a successful podcast, focusing on strategy, equipment, distribution, and personal branding. Perfect for entrepreneurs and content creators looking to leverage podcasting for business growth.
Episode 2: Ben Franks. Why Most Wine Brands Fail Before They Reach Customers
In this episode, Tom Noble explores building a wine business from scratch, sharing his plans to source wines globally and connect directly with consumers. Ben Franks offers insights on market strategies, branding, and the importance of tasting and personal connection in wine sales.
Toby Hart. How to Stop Thumbs.
In this episode, Toby Hart and Tom Noble discuss strategies for creating engaging social media content, building brand awareness, and turning viral videos into sales, with a focus on the wine industry.Chapters00:00 Introduction to Content Strategies for Social Media03:10 The Power of Emotional and …
Elliot Awin. The product is the story and not the wine itself
In this episode, Elliot Awin joins Tom Noble to explore what makes a wine brand work, from pricing and trust to storytelling and distribution. Elliot shares his background in wine and discusses how costs, margins, and consumer perception shape a viable business. Together, they look at how to build …
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If I have seen further than others, it is by listening to podcasts and standing upon the shoulders of
giants.
‐ Isaac "Llamacorn" Newton
ویرایش
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