# Harlan Kilstein

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Dobson's Subjective Reversal revealed

Doug O’Brien sits down with NLP expert and copywriting master Harlan Kilstein to explore a fascinating hypnotic tool from Dave Dobson: The Subjective Reversal. Learn how to shift a client’s limiting belief by reversing their own anchors. Harlan unpacks the deep psychology behind Dobson's process, …

Online Marketing Founder Ken McCarthy

In the 1980s, before Internet marketing had even really begun, our very special guest today and returning champion was working as a tech writer in the foreign exchange trading department of Bankers Trust in New York. In his new book “How The Web Won,The Inside Story of How a Motley Crew of Outsi…

Value-Based Copywriting, With Harlan Kilstein

Today’s show is for every talented copywriter stuck in the feast-or-famine cycle of business and would much rather get paid well, to reflect the enormous value their copy is bringing to their clients.We have a very special returning champion on the show today, Dr. Harlan Kilstein. He has just relea…

The Surprising Truth About Learning Copywriting

Think about these two things: First, learning to write copy, and Second, then actually writing it. Wouldn’t it be nice if those two things, learning to write copy and then doing it, were free of confusion, anxiety, and terror? That was the burning question that started me on the path of mentoring c…

Living With Parkinson's: He built a 10-session Hypnosis Program To Manage Symptoms and Stress

What do you do when you receive a diagnosis that has no cure? Dr. Harlan Kilstein — NLP practitioner, coach, and longtime student of Dave Dobson — was diagnosed with Parkinson's disease. And instead of stopping, he did something remarkable. He built a 10-session hypnosis program — the Friday Harbor…