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Have you ever hit a point in your life where it's time to like just put everything together and like this magical encounter where you want to bring your mind, your body, your physiological in the world, trying to make an alignment almost like a magical integration?
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Well, that's what Simba and Sarah do.
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They have been meeting for over nine years now, doing in-person retreats in Thailand.
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And then they had this world event where they needed to get online and they wanted to continue to meet with people online after the retreats, after they helped other people unlock what was already inside of them and regulate their nervous system, um, fix their spine, all these things that you're just gonna have to listen to, hear them and hear what they're doing for people.
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And System.io came onto the scene and allowed them to just continue to meet with them, continue to nurture them.
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And from that, they are now rebranding and shifting, and they're having a spoke come out from their living with spirit, and now they're working with internal alchemy with Simba.
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And Sarah Marie is also doing some things off on her own.
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And so they are growing and evolving and adapting to the new environment that they're in while also creating freedom financially and time.
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Let's dive into today's episode.
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Hi, y'all.
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I'm sitting down with my two new besties from Thailand, and we had a little chat about just you know being from you know around the world, and they're from Sweden originally, so I can't wait to dive into what they're doing in Thailand using system.io.
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So welcome to the show, Simba and Sarah.
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Hi, guys.
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Hey, Holly, greetings from Thailand.
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Nice to be here.
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Very nice to be here.
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Thank you for the for the invite.
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Yeah.
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I'm excited.
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Y'all look so comfy and laid back and relaxed.
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I really hope that people get a lot out of this and um are able to also see the potentials beyond just like a digital marketing uh business on system.io.
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And so let's lean into what are y'all doing?
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Can you explain real quick what you're doing with internal alchemy and how like it's a full-body integration that you're doing?
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This it is not, you're not selling courses on how to build a business.
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You're building people, I feel like.
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Load full transcript
Yeah, that's what we're doing.
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So, yeah, my name is Sarah, and I'm originally from Sweden.
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I'm 48 years old, and nine years ago I packed my bags, my life fell apart completely, everything at once.
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My relationship, my health, I got fired, everything.
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And then I packed a carry-on bag and I left for Chiang Mai.
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And I didn't return.
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So from there, I started to go very, very deep into myself to heal myself.
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There was something inside of me that I had to find.
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So I started with a very strong intention.
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I knew Simba from before from Sweden.
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We used to train at the same MMA gym.
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So he was the healer of all the athletes, and I hurt my knee, and I went to see him before competition, and you know, we we knew each other.
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So when I moved to Thailand, he got interested because he has we're we're clearly on the same purpose path to go extremely deep within ourselves.
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So he quickly caught you know uh interest in what I was doing.
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And when I was home visiting, we met quickly.
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We started dating.
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He came over to Chiang Mai, so one year later he joined me on the quest.
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So that's like the short story, and from there we started to build a retreat center for ourselves, so we created an environment where we could heal.
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That was the deepest quest.
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For me, that's always been the deepest quest.
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Simba has always been the teacher, so he was way ahead of me with the knowledge and the teachings.
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So when he when he came here, we opened a retreat center.
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So for the past eight years, we've been um hosting very, very deep, like exclusive boutique style retreats long-term, like different kinds of leaders wanting to move through things.
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They have success, they have, you know, they've accomplished a lot of things, but you know, the personal life and the health and the soul hasn't catched up.
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So we've been going deep with people for many years.
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And last year we closed that retreat center, and now we are on our different paths.
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So that's the quick intro story.
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And if you can then share about what internal alchemy is, because that's the result of those nine years of going deep with ourselves and people.
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So take it away.
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My name is Simba.
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Thank you for that.
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Um, yeah, internal alchemy is an accommodation of all the things we've done, not just the nine years being here, but also in Sweden, where I'm also originally from.
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I started out as a personal trainer, massage therapist, and kind of the quest of you know, how can I sleep better, how can I feel better in my body?
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And it I always had a sense of curiosity.
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Like, what can I do?
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Not necessarily that something was completely off.
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I was just like, hmm, there's something else here.
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I don't feel like this is it.
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So that curiosity has always led me to study more, to learn more, have a little bit more injuries.
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I was a little bit too curious at some times.
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And then I learned from that that you know, there's a synergy in the body, right?
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It's not just that I think about something, it's not just my emotions, it's not just what happens physically in my body.
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And that's always been with me throughout since I kind of started working with the body as um 16 years old when I started kind of teaching uh martial arts and stretching classes.
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I'm 42 today.
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And it's kind of been evolving throughout life of adding more things in.
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As I learn something, as I have a challenge, as I overcome it, then I added that onto the system.
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So when I look at internal alchemy, it's really a way to clear everyday stress, emotional blockages, uh, injuries, if you have physical injuries.
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It's a way to really work through the body if there's tightness, um a lot of conditions that happen today in health, not like diseases, but you know, stress-related diseases usually comes from the body not being imbalanced.
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So I kind of started from that point of a sense of curiosity for myself, with others.
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And when we got to Thailand, we were mostly teaching in person.
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It was group classes, it was one-on-ones, retreats, full-on.
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And then came, you know, the famous stop of the world.
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And that's when we kind of transitioned into systems.io and and said, okay, I was already in that mind of doing courses and online classes for people that said, I'd love to come to Thailand, but you know, I have kids, so vacation, or you know, for whatever reason they couldn't travel.
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So I think it was around there, 2020, 2021, where we really started focusing on not just in-person presence,
but also working online with classes, courses, and what we have today is certification programs for people that want to be practitioners in this art.
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Okay.
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All right.
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That was a lie.
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So a big key, there's a big word that I uh kind of got from all of that is adaptability and flexibility.
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You know, um, I've been Googling and learning and studying neuroplasticity and and how we can reshape our body, our mind.
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And it seems that y'all leaned a lot into that as well.
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And then a side note, just because I think this is funny, I met my husband in an MMA gym as well.
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So that's really crazy.
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Yeah.
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Yeah, I know, right?
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Were y'all were y'all Muay Thai?
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Or like that was just MMA.
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MMA.
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All of it, okay.
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Yeah, I'm more of a grappler though.
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Like you have more of a strike you're the boxer, and I'm uh yeah, yeah.
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I think we were training all of it.
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I mean, we've been training with Brazilian jiu-jitsu, boxing, uh no no yi, like all of it, but yeah, under the umbrella of the MMA.
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Yeah.
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Oh, yeah, yeah.
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That's what it was an MMA gym from my husband and I, MMA, Brazilian jujitsu, boxing, um, a little bit of judo, and um, and then I start having kids.
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So it'd be cool to kind of get back into it for training.
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But I I love love that world because it really makes you my husband, he loves mastering your mind, you know, like there's nothing that you can't overcome.
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And so y'all stepping into Thailand and seeing this, and then with the 2020 COVID and everything happening and everything transitioning, you also are like, all right, we're gonna continue to be adaptable.
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So let's lean into how system.io provided that own ramp for you to transition everything you've learned from the years and years of jujitsu, the training, um the massage therapy, also your deep work that you did, Sarah.
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Um, you know, because that you come back from something, you know, like you came, you overcame, and now you're flourishing.
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And so you can now help people who are just like you, and not just in person, but online.
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So, what was that shift that's happening right now where you're moving everything online?
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Like, how is that?
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Like, how did system.io fall into your lap for that shift.
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It was actually a recommendation from uh someone that we were very close with, and it was really encouraging us to take that step online and had had did some research and presented this option.
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And we realized, okay, we can have the courses, we can have the sales pages, we can have the newsletters, we can have, you know, the we can have everything there.
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So and I come from um so my background is in marketing, it's on the agency side.
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So I'm uh I'm a digital project manager, client director.
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I've been working like digital all my life.
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So I actually made our own our first website just in WordPress myself, and then as we grew, I realized okay, I need support.
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And I came from that world, so I knew what I wanted.
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I knew that I wanted this whole setup.
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So once we got access to that, we could really start to communicate and have these workflows and you know, really start expanding more.
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And the shift over to digital is much more fun when you have that kind of world to fall back to and that kind of support.
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And once people really started to get results online, and so we were we were really able to bring the environment and the level of change that we were providing in person, we were able to transform that into online pretty quickly, actually.
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Yeah, and uh we realized that people are getting so because we could work with them in their own life, we could have real problems that we could work through that we could alchemize, and that's the internal alchemies.
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Like we work with the body, we learn, we teach people to alchemize inside, but that also to do that in your external environment, so they could really change their lives because we came online.
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Can you um lean into that word?
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You said alchemize and alchemy.
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Um, my experience is you know, like magic potions and Harry Potter.
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Can you define it?
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Yeah, but that's what it is.
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It's it's um okay, so I love that you brought up the the Harry Potter uh aspect because when you start to alchemize the stress that you that you were referring to, and and in over here we're in Asia, so we're very connected to the oriental ways of of connecting to the body.
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And in uh Ayurveda, you talk about the digestive fire and the acne, the but the digestive fire in the West, we only talk about digesting food, but over here we're talking about digesting life, digesting
experiences, memories, the challenges that we are here to overcome.
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But we're not trained in that, we're trained in geography and math and you know other practical things.
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So it's a it's teaching people how to turn everything online and clear out everything that is doesn't belong, and when that happens, the human body is magical, so you start to access the Harry Potter world, and you start to see the resemblance, and you start to look at Harry Potter, my God, it's a documentary, and then life all of a sudden is completely different, so it's like accessing the true magic in the human being because we are we we are so much more, and this is the this is the movement that that is, you know, your husband is into the mindset.
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It's like people are starting to realize that maybe this is the Truman show, you know, there's something behind here, you know, there's there's something else going on that we can have fun with, you know.
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We're so much more we are so much more connected, we are so much more alive, we I mean, there's nothing we really can do, and that is coming online for people, and the alchemy process is the way to return to that.
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Okay, all right.
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So I wasn't that far off.
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I was glad, I was like, I wonder how this works, but it isn't there a stat like we only use like 10% of our brain, and you're trying to like, come on, let's get another one percent, let's get another two percent, trying to activate everything and create that magical connection between mind, body, and world, in a sense, all of it.
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Yeah, but we're going from the body, and that's when it becomes amplified.
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So you can go from the mindset, so we do that too, but the the the the key to what we're doing is that we connect both, and when you start to open up the intelligence of the spine and you start to hydrate the fascia, and that's when, and you know, when you start to work with this guy, that's like, oh, there's something completely different going on here, and that's when it becomes fun.
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Oh, that's that is fun, and I would love to uh deep dive into that.
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Can y'all give anyone your website right here in case they're like, I want to know more, real quick?
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Let's do a plug.
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What's your website for everyone?
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Uh we have your website, internal alchemy with Simba.
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Yeah, I'm using um mostly Instagram right now because we're setting up a new website.
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We're going from one brand to another.
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So right now you can find me on Internal Alchemy with Simba on Instagram, and there's um a link tree there, and the website, the new website will come up soon, also by system.io, by the way.
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So we will use that as uh as the entry port to where you can find us online or handle basically.
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Because we're transitioning from the mother brand that is living with the spirit, and we are branching out, so it's internal alchemy with Simba, and I have my own brand called Sarah Marie.
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So we have right now we are directing people to the the under the what do you call it?
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The sub accounts or the different sub-accounts, yeah.
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Yeah, I like to call that like spokes off of a brand.
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So you have living with spirit, and now you have a spoke for Simba, and you have a spoke for Sarah because it all comes from that original core, the hub, like a will, and then you have all these things that you can eventually, you know.
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Imagine you create your own tool for some of these, you know, spine alignment things.
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So, with everything that you said, and you just mentioned the transition and how you're building these spokes, let's dive deep into system.io, like how you're getting your traffic, what have you built so far?
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What are some of the workflows and sell pages and how you're able to bring all of that online for people in the US United States?
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I think the main thing I did everything manual.
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When I started as a personal trainer, before I figured systems out, it was really manual, right?
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Like you did your own exercises, you had YouTube with a video library of exercises.
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It was tons of manual work and keeping like spreadsheets and so on.
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So I didn't come from the digital side.
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I was I was technical savvy, but I didn't really understand CRM systems, optimization.
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It felt like it felt like Harry Potter for real.
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First time I saw optimization, I was like, oh my god, I don't have to do all of this work.
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Someone buys a product and you have all of these follow-up emails and sequences.
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So I think that's really where I came from.
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Like I just came in and it felt like all of a sudden you have a team, but not a team of people, but a team that you train that kind of does the work for you without you having to be there all the time.
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So the workflows was a big part of I think how we started, you know, gaining more time and not spending a lot of time doing that.
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We could focus more on clients and the work with clients.
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Yeah.
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Um, the traffic comes from a lot of different places.
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Uh of course, word of mouth, we still I still do workshops and travel, uh, a lot of podcasts, a lot of uh collaboration.
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And I'm still also learning a lot of functions.
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It's it's a wonderful tool, but as anything else, there's a lot of things you can learn.
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It feels like an endless learning.
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As soon as I think I know something, there's like another level that I can kind of go in and and spread.
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But the main thing we did was courses first.
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We started with courses like um building an ecosystem, right?
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If you meet me, you know, there's some like free stuff that you can do, a free bees that you can kind of get in, and then that we created an ecosystem for people to find us at whatever level you want, right?
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That's you know, no matter where you come from, what your needs are, what your resources are, where you're at right now, there's a way you can join in and still reap the benefits of these practices.
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And then the deeper down the rabbit hole you go, there's different products that you can do, trainings, or even come here in person for retreats.
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So for me, what systems.io was to really understand that as a business perspective, but not just as a plant.
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I could actually see it and and its visual representation when someone comes in.
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Oh, I can get this product, I can get this, and I can continue.
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And that's how I work.
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If I find something that I like, I want to get the next thing and the next thing and the next thing.
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And I was able to start to create like a little ecosystem like that for other people that are looking to, you know, work with their health or stress or physical pain.
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So if anything, I think it helped on a business level, it helped on the optimization level, uh, took away a lot of working hours because it kind of cut down a lot of the manual work.
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Um, and it also made me be able to do in-person work while the online work is kind of running on its own.
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So it's almost like you're doing two things at the same time, which I mean, you come from that world for me, it was magic.
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It was really like, What you can do this.
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So I think that was one of the main things that I really liked about Systems.io.
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It's very easy, it's very much like plug and play.
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There's a lot of tutorials, it's pretty straightforward.
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If there's something you don't know, you can always ask the support and they come back and whatever question we throw you away, which in a lot of advanced questions, they've always been like, try this, try that.
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So, you know, there's always a way that you can find a function for your business or your setup or whatever kind of project that you have going on.
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Okay.
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So you said you started courses, and so um, did you have like funnels set up as you as people came in?
00:21:56.880 --> 00:22:06.400
You had lead magnets, and so perhaps you know, I I Think a lot of people think I have to have a whole brand figured out, but you're like, no, I know what my product is and I know what the conversion is, I won't.
00:22:06.559 --> 00:22:07.920
So I'm gonna meet them where they are.
00:22:08.079 --> 00:22:13.279
So funnels, lead magnets, and then email automations, kind of giving them more.
00:22:13.519 --> 00:22:14.799
Is that where y'all started?
00:22:15.119 --> 00:22:21.359
Yeah, and I think that this is that's you you touched on a very interesting topic there that it's not about the brand.
00:22:21.519 --> 00:22:43.599
And when you asked us about our website, it was like we don't have it because we just killed our website the two days ago on Living with the Spirit, but we're complete the business is running, and we are you know selling our two other brands, so it's like it's not about the brand, it's about the communication and what you offer and and what you the energy that you transmit.
00:22:43.680 --> 00:22:53.039
It's not about the brand, it's just you know, if you if you have a platform like that, you just make it look beautiful and and the brand doesn't.
00:22:53.200 --> 00:23:03.359
I mean, we have very distinct brands, so we work with branding, but it's not about the brand, it's about getting in the workout and just make it work, you know, make it work.
00:23:03.599 --> 00:23:12.160
And we decided to to not be bothered by uh you know not being on brand 100%, because that was some other brand.
00:23:12.319 --> 00:23:19.359
So we we really in systems.io that having that that helps you, like okay, you know, get get things moving.
00:23:19.440 --> 00:23:21.839
If you want to have the funnel, you just create it, okay.
00:23:21.920 --> 00:23:24.960
We don't have the brand anymore, then we just go ahead, just make it work.
00:23:25.200 --> 00:23:26.559
Yeah, yeah.
00:23:27.200 --> 00:23:41.039
So, like, I guess yeah, so it's kind of like that alchemy of like activating all of it, that magical connection, like you were just saying, Simba, of I can create all this online, essentially clone yourself so you can be in two places at one time, helping more people.
00:23:41.119 --> 00:23:42.799
Because at the end of the day, that's what it is.
00:23:42.880 --> 00:23:49.039
It's helping people unlock and
live, like fully immersive living.
00:23:49.200 --> 00:23:51.839
And so your courses, you know what you want.
00:23:51.920 --> 00:23:53.119
The transformation is there.
00:23:53.440 --> 00:23:56.880
Sometimes we get stuck in what color should my website be?
00:23:57.039 --> 00:23:58.799
What should my logo look like?
00:23:59.039 --> 00:24:05.680
And it's like I have heard from the people who get it done is you you already know the transformation, you know where you're trying to lead them.
00:24:05.839 --> 00:24:07.920
So the funnels, the courses.
00:24:08.079 --> 00:24:11.279
How many courses do you have with internal alchemy?
00:24:11.519 --> 00:24:13.200
And Sarah, I want to hear what you're doing too.
00:24:13.279 --> 00:24:14.799
Like, have you built out some stuff too?
00:24:14.960 --> 00:24:20.240
But like, what do you have already in system.io for those conversions?
00:24:21.119 --> 00:24:21.839
Oh my God.
00:24:22.079 --> 00:24:23.039
We have so many courses.
00:24:24.319 --> 00:24:25.200
We had to cut down.
00:24:26.000 --> 00:24:28.240
We had to clean up in there over the years.
00:24:28.640 --> 00:24:31.599
Because our personal practice has kind of been evolving.
00:24:31.680 --> 00:24:36.480
What we are interested in is usually been what we train and what we start to transmit to clients.
00:24:36.640 --> 00:24:42.960
So I can't remember, but I I had to do a cleanup at some point because okay, it's like this makes no sense.
00:24:43.039 --> 00:24:44.079
This is too much.
00:24:44.240 --> 00:24:51.599
So I think the main thing that I use it for right now is uh I have a certification training.
00:24:51.839 --> 00:24:53.599
So that that is the main thing.
00:24:53.680 --> 00:25:04.799
So I can track and see the progress of the students and and kind of where they're at because it's based on meetups, online meetups, but it's also based on self-paced learning.
00:25:04.960 --> 00:25:07.839
So I have a video library and a lot of exercises.
00:25:08.079 --> 00:25:11.839
So I would say that's the that's the main thing.
00:25:12.000 --> 00:25:25.599
We also have a product that is a membership that used to be online classes, live online classes that now lives as a membership called the Wellspring, where it's pre-recorded sessions, 12 months, six sessions a month.
00:25:25.680 --> 00:25:30.640
So now people can kind of go through a personal journey without us having to be there online.
00:25:30.880 --> 00:25:42.720
So we kind of needed to do the full year of it first, but now we have the full year of that uh program, which basically is an online program you can do at any point uh for yourself.
00:25:43.039 --> 00:25:52.640
So, what I'm using it as is the entry point, like it's a low-ticket entry point to get access to a lot of things, and then from there I do different master classes, workshops.
00:25:52.960 --> 00:25:58.240
Whenever I do a workshop, as a member, if you're already a member, you can get a little bit of a discount.
00:25:58.400 -->
00:26:07.119
So that's kind of how the courses are building and the workshops are building within that um internal alchemy brand.
00:26:07.759 --> 00:26:10.720
Okay, so I want to lean into that membership real quick.
00:26:10.960 --> 00:26:17.680
So you built six at least six sessions per month for a whole year, and that's you already have it going.
00:26:17.759 --> 00:26:30.240
And so they do continue with that membership, but now you're adding more with the master classes as an upgrade, and we'll continue to build the membership out, or can the membership stop at a year?
00:26:30.480 --> 00:26:32.079
Like I'm intrigued by that.
00:26:32.960 --> 00:26:49.680
So we created it's basically we created the content for one year, and we had one type of membership that we were selling through um systems.io, but it was not a membership, it was it was not in that sense.
00:26:49.920 --> 00:27:23.359
We were just creating the content, and now when that year is actually today, I hosted the final session, and so now we're offering a new offer where you have access to the whole library because you had only access to the sessions you know for one week during this journey, but now you we build it as a like a foundational library, and we create a live connection and community as well.
00:27:23.599 --> 00:27:35.759
So we're we're transitioning into a new product, and now we are creating even a stronger membership atmosphere around it.
00:27:36.319 --> 00:27:43.359
Okay, I love that because again, it gives people outside thinking of how to you know do memberships, you know.
00:27:43.519 --> 00:27:47.920
For someone like me, I I feel a little trapped because I'm like, what am I going to create next month?
00:27:48.000 --> 00:27:49.039
What am I gonna create next month?
00:27:49.119 --> 00:27:52.240
But now you have this hub, like a library ready to go.
00:27:52.400 --> 00:28:01.680
And you know, and so now you can start up up leveling and again, essentially cloning yourself specifically with that certification simba, that is awesome.
00:28:01.839 --> 00:28:13.119
So not only can you individually and you know, one to many, but you can train people to now keep doing the work that you're doing to help more people globally, which I think is amazing too.
00:28:13.599 --> 00:28:19.680
Um, so my question uh now is what kind of systems do you have built underneath it?
00:28:19.839 --> 00:28:21.680
Is your membership on system.io?
00:28:22.240 --> 00:28:25.519
Is it all courses connected, interconnected?
00:28:25.680 --> 00:28:26.640
Like, how is it?
00:28:26.799 --> 00:28:29.599
What's the back end look like inside of your system?
00:28:30.000 --> 00:28:35.920
So the membership was not on systems.io, only the sales pages.
00:28:36.160 --> 00:28:40.240
So we were hosting it outside, it didn't have a home, a library.
00:28:40.319 --> 00:28:48.400
We were just sharing the Zoom recordings, and now today you are starting to move everything into systems.io.
00:28:48.640 --> 00:28:52.000
So now it's getting a full course, it's gonna be, yeah.
00:28:52.079 --> 00:28:55.680
So you've been you've been actually in the platform all day.
00:28:56.079 --> 00:28:57.759
Yeah, quite a quite sometimes.
00:28:59.759 --> 00:29:14.720
The idea is that there's so much knowledge in that 12-month uh cycle that no matter the entry, you don't have to enter like that, but it's it's such a low-ticket entry point that if I do private session with someone, I'll include it.
00:29:14.960 --> 00:29:17.839
If they do the certification training, I include it.
00:29:18.480 --> 00:29:21.359
Uh, if you want to come for a retreat, we'll include it.
00:29:21.440 --> 00:29:26.799
So you can do a little bit of work before you come here, and then you do the retreat, you can continue to practice on your own.
00:29:27.039 --> 00:29:34.079
So it's kind of like it's it's like having a bit of us in your pocket, you can say, or in your computer, wherever you go, right?
00:29:34.240 --> 00:29:48.960
So so that was kind of the idea to have it as a baseline, and then from there you can branch off, build a community a bit more online, uh, especially now when I'm traveling a lot, doing classes and teaching in a lot of different places.
00:29:49.279 --> 00:29:51.759
And once again, not everyone can come to Thailand.
00:29:51.839 --> 00:29:56.400
So then I was like, okay, how do I stay in touch with all of these lovely people, right?
00:29:56.480 --> 00:29:59.200
And then they might not all want to do a certification program.
00:29:59.279 --> 00:30:02.480
So that's really how we started to build it more.
00:30:03.039 --> 00:30:14.960
And uh yeah, just learning how you build an online community like that that's is easy, it's very accessible for people, and it's I think it's easier than people think.
00:30:15.119 --> 00:30:20.960
People like to get very techy and this lead funnel and this magnet, and what should I create, and that.
00:30:21.039 --> 00:30:28.640
And there's a technical side that I think is important to understand, but the main thing that we work is really what is it that you want to do, right?
00:30:28.720 --> 00:30:35.359
Like how can that come across through a platform so it doesn't just become like any other course somewhere else?
00:30:35.680 --> 00:30:41.440
Like, how do I actually try to transmit that feeling through so when you're joining it, it's not just another course.
00:30:42.079 --> 00:30:43.519
Um, and I think systems.
00:30:46.240 --> 00:30:53.119
The different ways you can kind of interact with people, and that it's very easy to set up on your own.
00:30:53.279 --> 00:30:58.799
I tried, I'm not gonna mention any name, but I tried a few other ones that were a little bit more advanced for me.
00:30:59.440 --> 00:31:09.519
I mean, other people might you know not have an issue with it, but I think it's very user-friendly, if anything, and it feels almost like a canvas.
00:31:09.759 --> 00:31:14.079
Whatever you want to do, you have your
different brushes, your different colors.
00:31:14.640 --> 00:31:24.880
So it's very, very creative in terms of how you want to build your business and you know when you're traveling or if you're in different places, or if you work with people across the world.
00:31:25.200 --> 00:31:28.559
So if anything, I think that's really what it has done.
00:31:28.640 --> 00:31:36.720
You know, it's it's a very practical way of extending yourself into many different areas without actually having to go to each of those areas.
00:31:38.160 --> 00:31:41.599
And so it seems again like the adaptability.
00:31:41.759 --> 00:31:48.240
Times changed, you you moved, you created the retreats, and then people were like, we need stuff online now.
00:31:48.400 --> 00:31:51.119
So you built, and now you want to stay connected.
00:31:51.200 --> 00:31:55.279
You know, it really is a beautiful thing that you can now stay connected with these people.
00:31:55.440 --> 00:32:00.000
And then just so we can lean in, we've had a few questions about traffic leads.
00:32:00.160 --> 00:32:05.200
So being connected and staying connected and getting things online allows you to do a lot of word of mouth, right?
00:32:05.279 --> 00:32:10.400
And people just keep redirecting to you because they're like, wow, you've got to work with Simba, man.
00:32:10.480 --> 00:32:12.000
He is gonna change your world.
00:32:12.240 --> 00:32:16.640
And so, is that kind of how you're getting people to this online world now?
00:32:16.880 --> 00:32:18.960
Um, how are you getting people into it?
00:32:19.519 --> 00:32:20.640
It's a bit of a mix.
00:32:20.799 --> 00:32:24.400
We do have word of mouth, of course, with people that we have worked with.
00:32:24.640 --> 00:32:30.880
We have podcasts that we do that we invite in different guests and they share it in their network.
00:32:31.200 --> 00:32:36.880
Uh, we have a lot of affiliate collaborations with people, you know, people that are working with us.
00:32:36.960 --> 00:32:42.160
There's different ways that you can that you can come in contact with us through affiliates.
00:32:42.799 --> 00:32:50.559
Um, we do use some lead magnets and funnels, but not, I mean, that is still something that is a little bit in the beginning.
00:32:50.640 --> 00:32:54.319
I haven't fully branched out on the digital side.
00:32:54.400 --> 00:33:02.319
So I'm still a bit analog on that, still meeting people one-on-one and connecting in that way, but I'm learning how to kind of do both.
00:33:02.480 --> 00:33:03.680
So touching on both.
00:33:03.839 --> 00:33:06.480
Yeah, but I haven't fully explored it yet.
00:33:06.720 --> 00:33:13.920
So right now it's it's a lot through that present social media, podcast, and also when we do actually meet.
00:33:14.720 --> 00:33:19.119
I mean, you travel to Indonesia and ahead of large groups.
00:33:19.599 --> 00:33:24.079
Yeah, it's quite I'm I'm working with other organizations and other modalities.
00:33:24.240 --> 00:33:30.240
So when I do workshops, it can be up to 200 people sometimes, and it can be in a lot of different places.
00:33:30.400 --> 00:33:36.240
So you get exposed to a lot of people, but then it's a matter of like how do I stay connected?
00:33:36.319 --> 00:33:40.720
Because I can't keep sending messages to all these people, have questions and all of that.
00:33:40.799 --> 00:33:49.519
So then the program becomes perfect, and they can come in there, there's a platform, we can we can work with it in in a unified way.
00:33:50.000 --> 00:33:50.319
Yeah.
00:33:50.559 --> 00:33:56.480
Well, I I want to highlight that what you're doing is still a viable option for a lot of people.
00:33:56.559 --> 00:34:01.920
You know, they think leads, you know, getting traffic has to be ads, you know, the lead gen.
00:34:02.640 --> 00:34:12.079
And you're saying, no, it's still I'm working with people, I'm doing workshops, I'm doing retreats, and it's a genuine connection and they want it to continue.
00:34:12.320 --> 00:34:18.239
And so it then again, it became an invitation to like, hey, let's stay, let's stay connected.
00:34:18.480 --> 00:34:35.920
And analog is coming back, people just saying, like, don't sleep on workshops and retreats and you know, your good old rotary clubs here in America, like going to luncheons and meeting people and just delivering quality content.
00:34:36.079 --> 00:34:38.320
You know, you you are changing people's lives.
00:34:38.480 --> 00:34:44.079
Like, I've also been doing a lot of like, you know, trying to fix my nervous system and my stress level.
00:34:44.159 --> 00:34:48.480
Like you, y'all are speaking to me, but then also this just excites me.
00:34:48.639 --> 00:34:52.079
And um, so Sarah, can we lean into what are you doing?
00:34:52.239 --> 00:34:53.599
What is Sarah Marie?
00:34:54.079 --> 00:34:58.320
What's that what's that brand, that business that's also branching out from this?
00:34:58.639 --> 00:35:00.320
What do you think I'm doing?
00:35:00.639 --> 00:35:05.679
That's a good uh what am I doing?
00:35:06.079 --> 00:35:08.559
It's really a creative expression, right?
00:35:08.719 --> 00:35:09.920
That's that's what I feel.
00:35:10.079 --> 00:35:16.320
It's like I I am I work a lot more with the structures, and you have the structures, and then you just play with them.
00:35:17.440 --> 00:35:22.800
Whenever I look at you and I'm like, oh, you're doing this and that, and you're like, no, no, no, that's not what I'm doing.
00:35:22.880 --> 00:35:26.400
It's like play, it's like you're playing with the business.
00:35:26.480 --> 00:35:29.360
I'm serious, and you're playing with it, and you still make it work.
00:35:29.519 --> 00:35:36.159
So we're doing the complete opposite, but it still lives on the same platform, and we can still do it together.
00:35:37.599 --> 00:35:54.719
I'm um opening up the feminine body in a very particular way, uh, and I connect to my life force, my creativity, and my trust and my confidence so
that I can live freely in the world.
00:35:54.960 --> 00:36:08.960
And my speciality is the unknown to really be in the unknown and to master the unknown and to only follow creativity, like no matter what.
00:36:09.360 --> 00:36:24.719
So I have locked myself in my studio now for 108 days where I go live on YouTube every day sharing the uh the internal alchemy process from my perspective.
00:36:24.880 --> 00:36:32.559
I'm teaching, I'm teaching women, but I'm also for some reason attracting men, also.
00:36:32.960 --> 00:36:34.960
Not many, but they are coming.
00:36:35.119 --> 00:36:39.920
So there's something about this that is you know multidimensional, which it is.
00:36:40.480 --> 00:37:09.280
But I'm taking people through the alchemy process from zero, from ground up, but through through focus on opening up the spine to really access the intelligence of the spine, to move through the stomach, to really open up the the qi and the stagnation in the stomach, because that's where all the problems begin.
00:37:10.800 --> 00:37:37.119
And then I teach people a very uh deep level of awareness, connection to the body and to the internal world, and to master what it is that Simba is teaching, that it's the fascia, it's the nervous system, it's the neurogenic tremors, and um it's the breath work and it's the energy work.
00:37:37.199 --> 00:37:55.440
So I'm gonna for 108 days, I'm gonna build people up through this process, and we start zero, and at the end, we're gonna be standing, expressing, feeling, and I'm gonna teach them the alchemy process in 108 days.
00:37:55.840 --> 00:38:01.760
So I go into my bubble and just become creative.
00:38:01.840 --> 00:38:03.119
So now I'm everywhere.
00:38:03.280 --> 00:38:20.960
Now I'm on YouTube, on Instagram, on threads, on Facebook, and just and then uh I guide them to YouTube, but it's to open up the body and to access that Harry Potter magic and your vitality, your creativity.
00:38:21.119 --> 00:38:32.400
And it's funny that you say that because my first course when I explain how I open up the bodies through the chakra systems and the internal outcome is actually called playing with creation.
00:38:33.679 --> 00:39:00.159
So it's about standing on the edge of being in the present moment and just being ready for anything, and being in the unknown and just playing with what's available and just being present, not in the past, you're not worrying about the past, you're not worrying about the future, you're in the present moment and you're creating.
00:39:00.400 --> 00:39:14.960
It's like you're you're involved with life, it's like you're leaning in, you're not afraid of getting bumped or hit because you have the personal power to just you know move through because you're alchemizing in real time.
00:39:15.039 --> 00:39:16.719
So challenges are just fuel.
00:39:16.800 --> 00:39:20.159
There's there is no challenges, that's just God showing you the way.
00:39:20.320 --> 00:39:24.000
It's just is there's just
nothing to be afraid of.
00:39:24.320 --> 00:39:27.519
It's that wow, yeah, it's that then.
00:39:27.920 --> 00:39:30.159
I'm having a lot of unlocks right now.
00:39:30.320 --> 00:39:32.400
I'm like, where's your YouTube channel?
00:39:32.559 --> 00:39:34.639
Um, how many days have you done this?
00:39:34.800 --> 00:39:36.880
And because I want to see that creativity.
00:39:37.039 --> 00:39:47.119
I I can understand the work, but then it's like, okay, that leaning in part, the creativity, because like I'm I'm ADHD, creative, you know, five kids.
00:39:47.280 --> 00:39:54.960
I love creating, like, I just pulling all things out, video photos, like yeah, I'm in, I'm intrigued, extremely intrigued.
00:39:55.119 --> 00:39:57.760
So, what is the business part of what you're doing?
00:39:57.840 --> 00:40:03.119
Like, once you get the YouTube, are you gonna convert people into a course or like ongoing?
00:40:04.400 --> 00:40:09.599
So, I'm I call myself an alchemist and an energetic architect.
00:40:09.760 --> 00:40:11.760
So I set myself up.
00:40:11.920 --> 00:40:16.480
So this is a this is I'm on a quest on human potential.
00:40:16.559 --> 00:40:20.719
This is like I'm going for the magic, I'm going for the home run, I'm going for the win for myself.
00:40:20.800 --> 00:40:27.039
And then I teach people and I express that and I share that, and then people can join me.
00:40:27.360 --> 00:40:32.800
So I'm being, I need to be more visible.
00:40:32.960 --> 00:40:35.199
I'm a hermit by nature.
00:40:35.360 --> 00:40:43.360
I don't want to be online, I don't want to be visible, but I'm extremely good at it, and I thrive in it while I'm there.
00:40:43.679 --> 00:40:46.960
So I'm doing these 108 days to evolve myself.
00:40:47.119 --> 00:41:18.239
So first I had to go alive for 108 days to be yapping online alone in the internet in real time and just you know, have the blackouts, have the things, and just push through and just expore my heart out, and just you know, break free from limitations and you know, not being good enough, and you know, I'm I'm my my voice is not worth it, like all the illusions.
00:41:18.559 --> 00:41:20.400
So I did that for 108 days.
00:41:20.480 --> 00:41:22.159
So this is the sequel.
00:41:23.039 --> 00:41:54.960
So I'm doing it and teaching people how to alchemize, and then I offer them so all of this is free because I want it to be free for the world, but then people are realizing that this works, and they want to be, they want to work with me, they want me to unlock things for them because they realize how I set myself up to expand into my next level of being over and over and over and over again, and they watch me, you know, make mistakes.
00:41:55.599 --> 00:41:57.280
You know, I just come back.
00:41:57.440 --> 00:42:13.920
I'm just I just come back, I just get back and get back and back, and then they see me grow and they go, oh, and then they try it and they go, oh, and in my masterminds and in my you know, people are having extraordinary results.
00:42:14.239 --> 00:42:25.039
So I guide them into my private sessions, I guide them into my masterminds, I guide them into um short-term experiences.
00:42:25.199 --> 00:42:30.239
We're gonna I'm offering a workshop uh in two weeks on the energy of receiving.
00:42:30.320 --> 00:42:34.719
I'm gonna teach people like women how to open up and receive.
00:42:35.280 --> 00:42:43.599
So it it's it's all about the energetics, and I I offer as I go and I play, I have fun, and I offer things.
00:42:43.760 --> 00:42:49.440
I'm opening up the house uh for people to come and live with me.
00:42:49.599 --> 00:42:51.519
Um, you know, I've just play with it.
00:42:52.159 --> 00:42:53.280
Let me check my calendar.
00:42:53.440 --> 00:42:53.920
Yeah.
00:42:55.760 --> 00:43:07.760
We have our first uh we just changed location a couple of months ago, and now um, so we have our first guest coming in a little bit less than three weeks.
00:43:08.159 --> 00:43:17.760
So it's already beginning to yeah, we have we offer multiple, and it's all on the okay.
00:43:18.159 --> 00:43:26.960
So when you started the 108 days at the beginning, did did you have a brand or a business, or you're like, nope, this is for me.
00:43:27.039 --> 00:43:36.320
I'm going to express, I'm gonna put it out there, and then you allowed it to evolve as you evolved, and and now it is what it is.
00:43:36.800 --> 00:43:38.719
Yeah, I had my brand.
00:43:38.880 --> 00:43:52.800
Um, I had, I mean, I'm Sarah, and then I added my middle name, Sarah Marie, and I am offering coaching, and I'm doing programs and courses and such uh under my own brand as well.
00:43:53.039 --> 00:43:59.599
But this was my the intention was I had I I just knew that I had to face my biggest fears, and I was going online.
00:44:00.400 --> 00:44:04.960
Uh alone, you know, alone and not because I'm great with responding.
00:44:05.039 --> 00:44:06.639
I'm great in this environment.
00:44:06.800 --> 00:44:17.360
I've I've been running podcasts for a long time, but just doing a live on Instagram, I was I was like that, and I was like, I can't be like this.
00:44:17.599 --> 00:44:22.079
So I just decided that okay, I'm gonna go live for 108 days.
00:44:22.159 --> 00:44:27.679
The 108 days we live in Thailand, it's the connection to the Buddhism, to the spirituality, it's a chant.
00:44:27.840 --> 00:44:31.199
The chanting is already always 108 times.
00:44:31.519 --> 00:44:33.760
The malas are 108 beats.
00:44:34.000 --> 00:44:36.880
So I was chanting to the universe.
00:44:37.119 --> 00:44:40.400
Like, I need to find myself, I need to open myself.
00:44:40.559 --> 00:44:46.320
I I'm I'm here, I'm willing, I I want to explore, I want to unlock myself.
00:44:46.559 --> 00:44:53.039
So I literally just went online and pressed play, and I had no idea what's gonna come out.
00:44:53.199 --> 00:45:05.119
I just had three intentions for myself, and that was to evolve uh as a human and unlock my voice
and to be comfortable, to be comfortable in my own skin.
00:45:05.440 --> 00:45:17.039
And now in my sequel, the podcasting that because now I'm doing somatic practices, and that's out of my comfort zone because that's not what I offer.
00:45:17.199 --> 00:45:30.800
So I'm putting myself in absolute discomfort live on YouTube because that's gonna create a very specific pressure inside of my body, which forces me to alchemize in real time.
00:45:31.039 --> 00:46:03.360
And when I do that for maximum 30 minutes every day, the amount of creativity that is unlocked in my body after that, because of the stress and my ability to alchemize in real time and alchemi it into creativity, then I have nowhere to go with that creativity, so then I go to Instagram and do a live, and then I post, and then I do that, and then I do that, and I only I'm a I'm a I'm I'm following my creativity to the T.
00:46:04.239 --> 00:46:25.039
I made a deal with God that I'm not allowed to hold back on the creativity, and that pressure that I create for myself by committing to those practices generates so much life force or stress that I adapt to life force.
00:46:25.920 --> 00:46:50.880
And when I I I rise on that, so I create, and that's where we call the well spring because the well spring is when you open up the the whole spine and all the the all the things, the the energy start to rise from the bottom, and that becomes a wave that you surf, and the and the core of that is creativity, that is the life force, is creativity.
00:46:51.039 --> 00:47:01.119
So we are here to create, and that's why you think that I'm playing because I'm I'm just creating, I'm being in my feminine, and I come from the corporate.
00:47:01.280 --> 00:47:19.679
I I used to hang with gangsters, I was just you know, I was one of the boys, yeah, yeah, and so I had to say something about you're not gonna hold back on creativity, and I love that.
00:47:19.920 --> 00:47:24.960
And also, if there's listening, she just laid out like the game plan.
00:47:25.199 --> 00:47:55.280
Just put stuff online, be everywhere, be you in your own personal brand, and what you're passionate about will attract or repel people, and you're attracting, and it became the ability for you to have the sequel to coach and courses and masterminds and one-to-ones because you just showed up as your authentic self in through a journey that documentary, Hate Room in Life, and and people saw you change in real time in front of their eyes, and they said, I want that.
00:47:55.440 --> 00:48:08.880
I want, I want that, and so completely different business plan, y'all, different marketing plan from what internal alchemy wasimba is, where he is almost like nurturing what he's already created and continue to do it and now stepping out.
00:48:09.039 --> 00:48:13.840
And so that's two completely different ways to approach the exact same thing.
00:48:14.079 --> 00:48:18.159
And so again, system.io allowed you to do it your way.
00:48:18.719 -->
00:48:24.400
So um, as we land the plane here, what are some big aha's for your business?
00:48:24.559 --> 00:48:29.599
Maybe you know, financial goals or life goals that it has unlocked for you.
00:48:30.239 --> 00:48:39.280
That one's I think creativity is is a good one.
00:48:39.440 --> 00:48:48.320
It has allowed me to be more creative and to be rewarded for the creativity, not just as okay, and I'm doing a blog post about something.
00:48:48.480 --> 00:48:56.480
No, I'm I'm I'm expressing something and trying to maybe create a course around something that I'm having a lot of people ask me questions about.
00:48:56.639 --> 00:48:58.559
Okay, let's do a course on that.
00:48:58.960 --> 00:49:02.400
And it's fun, it's just fun because I'm already getting these questions.
00:49:02.559 --> 00:49:12.000
So then it allows me to just produce more because I think it's fun, because it's creative, and then from that point, you can kind of get rewarded for that creativity.
00:49:12.320 --> 00:49:20.079
On a practical note, I think also the certification trainings, I wouldn't probably be able to do them the way that I do now.
00:49:20.800 --> 00:49:23.599
It would have cost a lot more time from me.
00:49:24.000 --> 00:49:32.159
So it's giving value to people, it's getting time back for myself, and it's like a win-win.
00:49:32.239 --> 00:49:37.280
Everyone's happy, no one's at the short end of the of the deal when it comes to that.
00:49:37.519 --> 00:49:42.800
I also feel like um yeah, it becomes really an extension.
00:49:43.679 --> 00:49:45.519
It really becomes an extension, right?
00:49:45.679 --> 00:49:54.719
Because at some point, if you're a coach, you come to a point where like there's that many hours of the day, and then you start to raise your prices.
00:49:54.960 --> 00:49:56.639
Okay, that's that's the roof of that.
00:49:56.719 --> 00:50:04.239
Okay, then I do group sessions a little bit cheaper, but then all people have to kind of come to the same point, and someone cannot this week, and so on.
00:50:04.480 --> 00:50:09.039
So I think what it does, it just makes it modern, practical, tangible.
00:50:09.199 --> 00:50:16.639
People can really connect to these practices without forsaking the lifestyles and responsibilities they have.
00:50:17.280 --> 00:50:29.519
So it it's it's like a modern way of bringing something into a little bit of dysfunctional, you know, with stress and all the things that we have going on.
00:50:29.679 --> 00:50:35.199
But it's it's a way of um adding some clarity into people's life.
00:50:36.159 --> 00:50:37.519
That's good for them.
00:50:38.480 --> 00:50:42.159
Can be financially rewarding depending on you know how you do with that.
00:50:42.639 --> 00:50:50.800
And that's why I think it's the circle that I'm really looking for, and that's I feel is pulling me forward, right?
00:50:50.880 --> 00:50:53.440
That I can do something, it helps someone, it helps me.
00:50:53.599 --> 00:50:54.960
Okay, it's a win-win.
00:50:55.599 --> 00:51:06.559
And in terms of systems.io, I think it's just adds that layer of creativity, usability, and and really, yeah, you very user-friendly, very easy to do, right?
00:51:06.639 --> 00:51:18.000
I don't have to, like you said, you know, you can spend two hours thinking about a green color where you can just do something, and then two hours add 10 products instead of like, oh, I barely did a website today.
00:51:18.159 --> 00:51:25.119
Not saying one is better or worse, I'm just saying there's there's a practical outlet for that energy.
00:51:26.079 --> 00:51:26.400
Okay.
00:51:27.679 --> 00:51:29.760
Well, I absolutely love this.
00:51:29.840 --> 00:51:31.199
You Sarah, you got something to add?
00:51:31.519 --> 00:51:39.039
Yeah, I would say that you uh the way that you did trainings before you created the internal alchemy training.
00:51:39.119 --> 00:51:51.760
Well, I mean, the the hours that you spent and the way that we absolutely transformed it when we built it in the platform and made it a self-paced, and I mean that just freed up your whole world.
00:51:52.079 --> 00:51:55.199
So I think that yeah, yeah, yeah, that was a massive shift.
00:51:55.599 --> 00:51:57.679
Pretty much every week and what I think you were something.
00:51:58.000 --> 00:52:01.760
Yes, I think you were uh down selling that one a little bit.
00:52:01.840 --> 00:52:02.719
So I had to correct that.
00:52:02.880 --> 00:52:03.840
Yes, that's a good thing.
00:52:04.559 --> 00:52:05.280
Time freedom.
00:52:05.519 --> 00:52:12.079
Yeah, absolutely, yeah, like absolutely that is amazing.
00:52:12.239 --> 00:52:15.039
So if anyone wants to connect with you today, how can they?
00:52:15.199 --> 00:52:21.679
You said Instagram and YouTube, like how um, so anyone can connect with you after this interview.
00:52:22.800 --> 00:52:24.639
Internal alchemy with Simba.
00:52:24.719 --> 00:52:27.920
I have on um on YouTube.
00:52:28.239 --> 00:52:30.800
You can also connect with us on Instagram as well.
00:52:30.960 --> 00:52:34.480
That's a way you can um yeah, just join in.
00:52:34.559 --> 00:52:38.000
Like Instagram, I think it's the easiest.
00:52:38.159 --> 00:52:41.280
Internal alchemy with Simba, and it's the same handle on YouTube.
00:52:41.599 --> 00:52:44.320
Internal alchemy with uh with Simba.
00:52:45.519 --> 00:52:53.039
My uh Instagram is Sarah Marie Spirit, and uh my YouTube is Sarah Marie Alchemist.
00:52:53.199 --> 00:52:59.360
That's a little bit confusing, but I'm still exploring and I'm still I'm under constant evolution.
00:52:59.519 --> 00:53:06.079
And uh yeah, so Sarah Marie Spirit on Instagram and Sarah Marie Alchemist.
00:53:06.159 --> 00:53:09.360
But if you go to Instagram, then you'll find me in my link tree.
00:53:09.440 --> 00:53:21.280
That's uh it's everywhere, it's any every everything, all I got going on my link tree through my bio in my Instagram, and Instagram is my main platform for my personal stuff.
00:53:21.679 --> 00:53:22.800
Instagram, okay.
00:53:23.119 --> 00:53:27.440
Instagram with Sarah and um and then internal alchemy with Simba.
00:53:27.599 --> 00:53:29.679
Y'all, thank you so much for joining.
00:53:29.760 --> 00:53:34.880
I think a lot of people are gonna be jumping on and want to have unlocks with you.
00:53:34.960 --> 00:53:37.840
And so um, thank you for uh joining us today.
00:53:38.239 --> 00:53:39.119
Thank you, Holly.
00:53:39.199 --> 00:53:40.480
It's been an absolute pleasure.
00:53:40.639 --> 00:53:41.599
You're you're phenomenal.
00:53:41.840 --> 00:53:42.079
Excellent.
00:53:42.239 --> 00:53:42.960
Yeah, this was fun.
00:53:43.360 --> 00:53:44.000
I enjoyed this.
00:53:44.159 --> 00:53:44.400
Really?
00:53:44.639 --> 00:53:45.280
Thank you.
00:53:45.840 --> 00:53:46.880
Oh, thank you so much.
00:53:46.960 --> 00:53:49.760
Hopefully, we can have you back once these programs are up and running.
00:53:50.000 --> 00:53:57.599
Um, so thanks you everyone for joining us once again for another success story with system.io.
00:53:58.159 --> 00:54:00.239
And until next time, keep creating.