Ep.13: Mitch Slater on the Power of Short-Form Video and Return on Relationship
Mitch Slater knows how to connect—with clients, with colleagues, and with audiences. Drawing on decades of experience in financial advising, television, radio, and podcasting, Mitch has developed a modern LinkedIn strategy built around relationships, not transactions.
At UBS, Mitch helps lead the c…
Rethinking What Consumers Need When They Visit Your Website | Automotive Marketing Optimization
Join me and Ted Rubin of ActivEngage as we discuss the power of live human assistance on websites for active shoppers. Do consumers need more data or do they want to establish a connection? Do they want to fill out forms or get their answers right away? Why are dealers acting like they control the …
40 Interview with Ted Rubin
In this episode I chat with Ted Rubin a leading Social Marketing Strategist, Speaker, CMO of Brand Innovators, & Co-Founder of Prevailing Path. In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR.Ted has a deep online background beginning in 1997 work…
28 Interview with Tweeting Goddess Samantha Kelly
When it comes comes to Twitter for Business the name Tweeting Goddess AKA Samantha Kelly is synonymous with Twitter in general. She is someone who I have gotten to know well over the past few years. She has helped me connect with people in Ireland and around the world and given me the opportunity…
The Experience Live with Russ & Scott, S5E119, with Ted Rubin
Before all these social media presence, strategies, and algorithm, our guest next week is the definition of a G.O.A.T! A Legend! Please join us for an exciting
morning discussion on
The Experience Live with Russ & Scott, S5E119
June 14, Wednesday, 7am Pacific
Featuring Ted Rubin
Ted is a…
Your AI Greeters Are Not Designed To Sell - Fix Your Digital Handshake
Join me and Ted Rubin as we discuss why dealership AI greeters aren't effectively meeting the needs of today's online shoppers, especially when they engage with your chat tool. As the customer journey continues to shift on your dealership's website, that first interaction has become a "digital hand…
40 Interview with Ted Rubin
In this episode I chat with Ted Rubin a leading Social Marketing Strategist, Speaker, CMO of Brand Innovators, & Co-Founder of Prevailing Path. In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR.Ted has a deep online background beginning in 1997 work…
28 Interview with Tweeting Goddess Samantha Kelly
When it comes comes to Twitter for Business the name Tweeting Goddess AKA Samantha Kelly is synonymous with Twitter in general. She is someone who I have gotten to know well over the past few years. She has helped me connect with people in Ireland and around the world and given me the opportunity…
Relationship Marketing: How to Build Meaningful Connections that Lead to Business
Do you want to develop relationships that will lead to business? Are you wondering how you can use social media to build valuable connections? In this episode, I interview Ted Rubin, co-author of Return on Relationship. He's also the former chief social marketing officer for Collective Bias and Ope…
Why Human Skills Will Beat AI in the Workplace — Aaron Strout & Jenn Whitmer
In this special crossover episode, Aaron trades his usual hosting chair for the guest seat alongside "Joyosity" author Jenn Whitmer — and the two are interviewed by none other than bestselling author and Non-Obvious Company founder Rohit Bhargava. What unfolds is a rich, candid conversation about t…
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