# Bob Altemeyer

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Why Some People Have No Empathy.

If you have normal human empathy, watching what is happening in the United States right now is exhausting in a way that is difficult to explain to people who do not feel it. You are not crazy. You are not weak. And you are not alone. But I wanted to understand exactly what is happening here. Why so…

Why Beta Males Are Almost Always Conservatives

They talk about alpha males constantly. They post about dominance and strength and masculinity every single day. They mock men who show emotion. They mock men who go to therapy. They mock anyone who does not perform toughness the way they do. And then they bow down to a man who tells them exactly w…

Why Conservatives Worship Trump Like A Father

There is a psychological reason why grown adults call Donald Trump “daddy.” It is not a joke. It is not irony. It is not a meme. It is a clinical diagnosis that Bob Altemeyer spent 40 years documenting. And once you understand what he found you will never look at a Trump rally the same way again. T…

Conservative Culture Creates Weak Men

I want to talk about something that nobody in conservative media will ever say out loud. Conservative culture does not produce strong men. It produces broken ones. I know that is a provocative claim. But it is not an opinion. It is backed by decades of psychological research. And once you understan…

The Trump Cult Is a Support Group And Trump is their sponsor.

MAGA is not a political movement. It is a support group for people who wanted power and never figured out how to earn it. And Trump is not their leader. He is their sponsor. The guy who got there first and is now showing everyone else how it is done. This is not an accident. It is a pattern. Weak p…

Why the Trump Cult Pulls in Broken People

People keep asking the wrong question. They want to know why Trump supporters believe the lies. Why they ignore the evidence. Why facts bounce off them like nothing. That is not the right question. The right question is what wound Trump is filling. Because there are two distinct psychological profi…

Why the Trump cult falls for propaganda easily

The pattern is undeniable. Every debunked conspiracy. Every obvious lie. Every absurd claim. Trump supporters believe it all without question. It’s not stupidity. It’s psychology. Research into authoritarian movements reveals a disturbing truth: cult members don’t fall for propaganda by accident. T…

MAGA is a Support Group for Weak People

There is a pattern that shows up in the research on authoritarianism that almost nobody talks about publicly. Not because it is hidden. Because it is uncomfortable. The people who fill megachurches on Sundays and the people who fill MAGA rallies on weeknights are, in disproportionate numbers, the s…

Why MAGA Wants a Dictator

In this week’s video, I talked about Bob Altemeyer’s research on right-wing authoritarianism and how people who score high on his scale grew up in households that trained them to see the world as dangerous. The video covers the basics. This piece goes deeper into the research, because the science b…

Why MAGA Loves Stephen Miller

Every group has one. The guy who never played a sport, never won a fight, never had the room go quiet because he walked into it. The guy who was picked last for everything and spent his whole life building a personality out of the resentment that produced. The guy who figured out that if he couldn’…