# Anand Jain

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Ep 96: Selling soap door to doors to software worth crores ft. CleverTap

Join us as we talk to Anand Jain, the Co-founder of CleverTap about their story. In 1996, Anand completed his Bachelor of Commerce degree at Sahajanand Arts & Commerce College. Despite having a commerce education, he gained experience as a software engineer at various companies, including Compoint…

CleverTap: A Data-First Approach to Customer Engagement

Brands rarely interact directly with customers in the digital world, making it a challenge to create personalized customer experiences and retain clients. While working at a media company in 2013, Anand Jain, Sunil Thomas, and Suresh Kondamudi, were faced with the same problem. They struggled to fi…

Building a $100mn ARR SaaS company from India | Anand Jain @ CleverTap

Anand Jain lost his father when he was just 12. This experience caused him to step into an entrepreneurial role very early in life and Anand has literally done it all - from selling detergent door-to-door, to repairing and assembling computers to writing software. Despite no academic track record t…

35 Rejections to Billion Dollar Tech Business Ft. Clevertap Founder Anand Jain #india #business

About Guest: Anand Jain is the Co-founder of CleverTap, a mobile marketing platform that's transforming the way brands engage with their customers and run advertising campaigns. With a background in technology and a relentless passion for innovation, Anand’s journey is a testament to the power of …

121: From Selling Modems Door-to-Door to Building a ~ $1 Billion SaaS Giant Ft Anand Jain - CleverTap

Anand Jain is the co-founder of CleverTap, a leading customer engagement and retention platform serving 10,000+ brands globally. Under his leadership, CleverTap has raised over $100 million in funding and reached a valuation of $775 million. With a focus on data-driven marketing, he has helped busi…

Part 1: Anand Jain of Clevertap on starting with nothing and learning, building and leading as you go along

Hello and welcome back to First Principles. I’m thrilled to bring you episode 46, my conversation with Anand Jain, the co-founder of Mumbai-headquartered customer engagement platform CleverTap. Anand and I were once colleagues at the media conglomerate Network 18. He got out before I did. In 2013…

Part 2: Anand Jain of Clevertap on starting with nothing and learning, building and leading as you go along

Hello and welcome back to First Principles. I’m thrilled to bring you episode 46, my conversation with Anand Jain, the co-founder of Mumbai-headquartered customer engagement platform CleverTap. Anand and I were once colleagues at the media conglomerate Network 18. He got out before I did. In 2013…

Perspectives: India's innovation boom

The journey to building a million-dollar company is often seen as a mix of a great idea, smart people, and a bit of luck. Anand Jain, Co-Founder and Chief Product Officer of CleverTap, joins Jonathan Yip, Head of Innovation Banking, Asia, HSBC to offer a deeper insight. Their discussion delves into…

First Principles, second look: The 2025 wrap

What a year it's been. After a long hiatus and when we thought we'd closed the curtains for good, First Principles came back in April 2025 for Season 3. And what made this comeback so special? Simple: Rohin was genuinely excited to be back in the interviewing chair. That excitement is infectious. I…

Season 3

Summary I have hosted First Principles for four years and 58 episodes, and I have never once stopped to look at it. This episode is me doing that. There is no guest. It runs about fourteen minutes, and it ends with something I need from you. Season 3 started with Vidit Aatrey of Meesho in April 202…