# Rod Santomassimo
Principales episodios de podcast
Actualizado:
Top podcast episodes featuring rod santomassimo.
Episode 106 - Brokerage Benchmarks
Rod Santomassimo walks through the critical performance benchmarks every commercial real estate broker needs to know — and measure. Most brokers track closings and commissions but ignore the upstream activity metrics that actually predict results. In this episode, Rod lays out the full pipeline con…
How Half of Real Estate Brokers Could Disappear w/ Rod Santomassimo
Rod Santomassimo says half of commercial brokers could vanish in 5 years, and he's already using AI to prove it.
Rod Santomassimo is the founder of the Massimo Group and a five time bestselling author. His newest book, Selling Buildings, was co written with Bob Knakal, the most prolific commercial …
Episode 108 - Easy Ways to Find Business
Finding business isn't hard — but finding the right business consistently requires two things most brokers never nail down: a crystal-clear picture of who they serve, and a specific, defensible answer to how they serve them. Rod Santomassimo walks through the three-part framework for finding busine…
Episode 109 - Eight Asks
Most CRE brokers prospect in silos — they make calls, or they send emails, or they post on LinkedIn. Rod Santomassimo argues that single-channel prospecting is why most brokers plateau. The Eight Asks framework is a multi-touchpoint campaign system where every channel reinforces the others. The mag…
Episode 110 - Pain In The Ass
Most CRE brokers are afraid of being too persistent. Rod Santomassimo flips that fear on its head: if no one has ever called you a pain in the ass, you haven't come close to your potential. This episode breaks down the presence pyramid, the difference between marketing and prospecting, and why buil…
John Crossman & Rod Santomassimo: Master Your Real Estate Career. (S4E36)
On today's The Crossman Conversation: CEO Edition, join John Crossman and the acclaimed Rod Santomassimo, founder of The Massimo Group, for a deep dive into what truly drives success in today's commercial real estate market. Rod shares unique insights from his network of top-performing brokers acro…
How to Niche Down in Commercial Real Estate w/ Bob Knakal
Bob Knakal has closed $25 billion in NYC real estate by doing less. Here's how saying no built his career.
After 43 years brokering New York real estate, two firings from the biggest firms in the business, and a fresh start with BKREA in 2024, Bob Knakal sold 43 properties for $1.8 billion in his f…
Episode 114 - Inactive Clients
The #1 source of income for CRE brokers is the phone call. The #2 source — and the one most brokers almost entirely ignore — is inactive clients. In this live workshop session, Rod Santomassimo breaks down why "past clients" don't exist, how commission leakage silently bleeds your income every year…
Rod Santomassimo on Building a Career That Lasts
Learn success strategies from business leaders on MainStreetMinds. Hear how Rod built his career and the specific habits driving his professional growth. Amish Munshi hosts this conversation to break down the practical steps taken by seasoned professionals to reach high levels of achievement. If yo…
Rod Santomassimo on Building a Career That Lasts
Learn success strategies from business leaders on MainStreetMinds. Hear how Rod built his career and the specific habits driving his professional growth. Amish Munshi hosts this conversation to break down the practical steps taken by seasoned professionals to reach high levels of achievement. If yo…
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